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Proposal - Organisation of a Conference for the European Dental Association

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MICE MARKETS EV301

CW1 - Individual Report Briefing

ORGANISATION OF A CONFERENCE FOR THE EUROPEAN DENTAL ASSOCIATION

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Prepare for Mr. Andrew J. Belton

Prepare by , 3BB

Date 15 November 2007

Table of Content

Introduction 3 Why London? 3 Venue 4

European Dental Association Conference April 2008 4 Information of the rooms 5

VIP Treatment 7 Accommodations 8

Sanctuary House Hotel 9 Jolly Hotel St Ermins 9 Marriott London County Hall 10 Working lunch 11 Gala Dinner 11

Partners Activities 12

Choice 1 - The Culture Tour 12 Choice 2 - The Sightseeing Tour 13

Transportation 14

Access to UK 14 Access to Central London from the airport 15 Transportation within London 15

Conclusion 16 Appendix 17 References 18 Introduction

The aim of this document is to mainly propose where, when and how to held the 1st conference for the European Dental Association. We suggested holding the conference in London, a global city which is also a world leader of finance and culture. London is an international city located in the Great Britain. There are altogether 5 international airports in London, The Heathrow airport, which access to all major cities in the World, takes only 30 minutes to get to London city centre from the Heathrow Airport by tube. This proposal will highlight how the Queen Elizabeth II Conference Centre (QEIICC) fits all the criteria you required. In the meantime, we will outline other information, including the accommodation, the gala dinner, VIP treatment and the partners' activities.

Why London?

London is the capital city of United Kingdom. It was known that London is the home of musical, finance, art, education, football, fashion and nightlife etc. Tourists, coming from all over the world, to experience its culture. Piccadilly Circus, Harrods, Big Ben and the Beatles are the icons of London. London is the 2nd largest financial centre in the World. London is an international city with a diverse population of all races, religions and culture. The population of Great London is 7.5 million, of which 59.8% is White British; others are mainly Asian, other European and black. Great London is a city with a temperate marine climate. The temperature range in the warmest month, July, is from 13.6oC to 22.8oC, and for the coldest month, January, is from 2.4oC to 7.9oC.

Venue

The venue we have chosen to hold the conference is the Queen Elizabeth II Conference Centre. The QEIICC is a purpose-build conference centre which located in the heart of London. The building is located in the Westminster, surrounded by all the historical and world famous architecture, such as the Big Ben and the House of Parliament. The QEIICC is well-equipment with all kinds of meeting rooms for different propose of conference.

European Dental Association Conference April 2008

This conference will be held over a 4 day period: 8th - 11th April 2008. It is expected to have approximately 250 - 300 delegates. Conference hall which is large enough to accommodation all the delegates, and 5 - 6 break out rooms are requested. Suggested Areas: |Room |Features | |The Mountbatten Room (6th floor)|Fixed stage set and can | | |accommodate 300 delegates in | | |theatre style | |The Mountbatten Lounge (5th |Complimentary room hire | |floor) |Lounge refreshments, buffet | | |lunch based | | |Location for the gala dinner | |Robert Burns Room (4th floor) |Free style | | |Concurrent session | |Byron Room (4th floor) |Free style | | |Concurrent session | |Guild Room (3rd floor) |Free Style | | |Concurrent session | |Crown Room (5th floor) |Free style | | |Concurrent session | |Elizabeth Windsor (5th floor) |Free style | | |Concurrent session | |Offices 6/8 and 6/9 speakers |Complimentary room hire | |lounge (6th floor) |Organisers office and organisers| | |lounge |

Information of the rooms

The Mountbatten Room on the 6th floor is the largest room among those we suggested. The room is suitable for different types of layout. That is the reason why we choose the Mountbatten room as the conference hall. The room can accommodate up to 300 people in a theatre style. There are all necessary kinds of audio visual equipment and projectors

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