John Adams - a Ceo Od Martin Agency

John Adams

John Adams is the CEO of the very successful marketing firm, the Martin Agency. The Agency’s building is located in Richmond, Virginia, and its clients include big names such as Coca-Cola, GEICO, UPS, and Hanes. John Adams got in to the business with not much background in advertising or marketing. A big part of his job is to bring attention to the agency by making and keeping important connections with brands. John lectures on marketing and business issues throughout the United States.

The Martin Agency was behind one of the most well known advertising campaigns ever- the GEICO gecko. They first introduced the gecko in 1995. They found that the gecko helped people remember how to pronounce GEICO. They recently designed a humorous and memorable spot called “Tiny House” that spoofs reality TV marriages. The graphics, music, and theme of this commercial are highly comical, and the viewer connects with the absurdity of what reality TV has become.

The agency also designed a series of old-fashioned black and white ads for the Kennedy Library, featuring President Kennedy and his wife. One such ad, called “Reality TV”, shows President Kennedy giving a speech in front of a camera. It says, “Reality TV, 1960.” These ads are more serious in tone because of the subject matter and the lack of color.

One of the agency’s