Interview

Mariana says, "I'm a hard worker and really want to work for this company." The majority of people think of themselves as hard workers -- and why this company?

The Right Track

Tom's answer to this question is, "Because I'm a good fit for the position." Getting warmer, but more details, please.

Sharon answers, "I have what it takes to solve problems and do the job." This is the best answer so far. Expand on this, and you've got it.

Develop a Sales Statement

The more detail you give, the better your answer will be. This is not a time to talk about what you want. Rather, it is a time to summarize your accomplishments and relate what makes you unique.

Product Inventory Exercise

The bottom line of this question is, "What can you do for this company?"

Start by looking at the job description or posting. What is the employer stressing as requirements of the job? What will it take to get the job done? Make a list of those requirements.

Next, do an inventory to determine what you have to offer as a fit for those requirements. Think of two or three key qualities you have to offer that match those the employer is seeking. Don't underestimate personal traits that make you unique; your energy, personality type, working style and people skills are all very relevant to any job.

The Sales Pitch: You Are the Solution

From the list of requirements, match what you have to offer and merge the two into a summary statement. This is your sales pitch. It should be no more than two minutes long and should stress the traits that make you unique and a good match for the job.

Example