Strategic Plan: Sbm Site Services

Running Header: SBM SITE SERVICES ENVIRONMENTAL ANAYLYSIS

SBM Site Services Strategic Plan, Analysis, and Implementation

University of Phoenix

MBA/580

SBM Site Services Strategic Plan, Analysis, and Implementation

Executive Summary

SBM Site Services will review thee operations and achieve greater success through the development of goals, solid strategy formulation, and implementing a strategic plan. In today’s rapidly evolving business arena, it remains imperative for an organization to identify and analyze the different internal and external forces that influence its business to create and maintain a competitive advantage. SBM Site Services focuses on supporting customers with their facility’s operations needs. SBM’s primary services are janitorial, general maintenance, environmental programs, and clean room. The operations department has several key areas which need to be analyzed to improve the overall effectiveness of the Operations Department. Management staff is evaluated on five key elements, which are: strategic leadership, quality management/ customer satisfaction, innovation, teamwork and communication. The company headquarters is in McClellan, California and it has regional offices throughout the United States. This paper identifies the environments and their influence on the realization of the long-term goals to provide SBM with a solid strategic plan for continued success.

There are many key factors that are analyzed throughout the strategic plan to assist SBM in maximizing the company’s success. Three of the biggest factors on SBM business are political, social, and economic. SBM has taken many steps to deal with key factors and trends that affect the janitorial/facilities operations aspect. The economic trend that has the greatest affect on the janitorial industry is unions. The social trend that most affects SBM is the current health trend. This is very important for SBM to focus on, because companies are looking to help create healthy work environments. Environmental factors are key and at the forefront of the janitorial industry. Recycling and “going green” is a trend that has affected many companies and most industries. The janitorial industry financial projections are important to SBM; the forecasted revenue for the janitorial industry in 2008 is 40,382,000,000 (IBISWorld, 2008). However, the janitorial industry is expected to have revenues of 42,758,000,000 in 2010 (IBISWorld, 2008). SBM is focused on its employees, its customers, and its global expansion. Its continued focus on these opportunities will enable SBM to remain a dominant player in the janitorial industry.

Introduction

Organizations complete an environmental analysis to identify opportunities and threats in their markets. However, a company must also examine the internal environment for opportunities that affect the organization. Upon successful completion of an environmental analysis, a company can focus on the opportunities and threats identified and determine what course of action will enable the organization to grow and prosper.

A company’s external environment includes the remote, the specific industry, and the operating environments. A firm should design strategies that will optimize its environmental opportunities when it assesses the different environments (Pearce, et al, 2004). The internal environment encompasses factors that are within the boundaries of its own organization. These factors are employees, morale, relationship management, motivation, and the policies that are in effect. In today’s rapidly evolving business arena, it remains imperative for an organization to identify and analyze the different internal and external forces that influence its business to create and maintain a competitive advantage. In this paper, the environments within SBM are identified and their influence on the organization reaching its long-term goals is discussed.

SBM Site Services Background

SBM Background

SBM Site Services is a facilities support organization. SBM focuses on several services, including: “janitorial, clean room, laboratory sanitizing, general building maintenance, recycling, and environmental awareness programs.” (SBM, 2004) With over 25 years of experience, SBM has over 4,000 employees. The company headquarters is in McClellan, California and it has regional offices throughout the United States. According to the SBM Website,