Gene one - Alternative Solutions

Problem Solution: GeneOne

Gene One, a gene technology company, finds itself on the verge of becoming one the most profitable companies in this current day and time. Only in business for 8 short years the company has finally decided that they would like to make there company a publicly traded organization. Don Ruiz started the company with a handful of friends and family and it has now turned into a 400 million dollar a year company. Gene One realizes a fantastic opportunity in becoming and IPO on the stock market. However, the challenge for the CEO is the somehow make sure that the culture of the company stays the same and that the level of profitability stay the same.

Situation Analysis

Issue and Opportunity Identification

Gene One has emerged as a forefront company in world of biotechnology. The companies’ main focus was to emerge devise a plan that would boost its growth by 40% and establish itself as a public entity on Wall Street. The company must first establish itself in the IPO market in order to succeed as this task. The biggest obstacle in which they faced in that none in the company had an IPO experience and therefore they did not know where to start. However, we can describe Gene One as a cohesive group they stick together. They are reluctant to leave the group. Cohesive group members stick together for one or both of the following reasons: because they enjoy each others’ company or (2) because they need each other to accomplish a common goal. (Kreitner & Kinicki, 2004, p. 16) In order to make there growth potential a realization they must identify all the pros and cons that will hinder them. What new marketing strategies must they put in place in order to accommodate the new growth. The company really must do a lot of research in order to determine if the timeframe in which they set for the IPO is going to be realistic.

Stakeholder Perspectives/Ethical Dilemmas

What is a team? Teams are groups of two or more people who interact and influence each other, are mutually accountable for achieving common goals associated with organizational objectives, and perceive themselves as a social entity within an organization (McShane & Von Glinow 2005). Gene One is truly a team oriented company starting with the CEO he has gained the respect of his fellow coworkers they trust and have confidence in that he has the mindset to make the company the most successful that it can be. When he started the company he hired those people in which he could trust and those he felt like would help him gain the recognition which he deserves. With any group or organization you must have a strong support staff which is not only going to help you realize your goals, but make you growth potential rise. However, with any company there are always one or two people in the group who does not completely understand the growth potential of the company. In this case you had Michelle who was not sure that the company could meet the new demands in the time frame that was laid out by Don. However, he was very confident in his team and there abilities to produce a top quality product that would take the company to the next level. Gene One has a strong showing of leadership skills and this is the one thing that sets them apart for all the other companies in the industry.

Problem Statement

Gene One will be the leader in non hazardous biotechnology. For eight years the company has strived to continue to provide it’s customers with homegrown products. In this day and age it is hard to find any product that is not tainted by chemicals. In order to open it self up to the public market the company must become and IPO. The only concern that the company has is that there is not anyone currently in the organization who has any experience with IPO’s. This is the major obstacle that they face. As we have learned in the 9 step problem approach the most important step is framing the right problem. In this step you are required to determine the who, what, when where and how. What type approach are you going to take in order to receive the maximum output of the situation? When you have formulated the right problem you must them brainstorm the pros and cons of the solution in which you are trying to achieve. How you given yourself realistic goals and task that are going to allow you to expand the current market in which you are in. You have to ask yourself several questions what you think you need to do in order to continue