Ups: Case Analysis

Current Situation

The overall performance of United Parcel Service (UPS) during the past year was good. The companyпїЅs ROI for the last five year is 14.27 while the industry average is only 12.70. UPS is the market share leader in the express delivery market with a 53% share of the market, and 50% in the ground shipping industry (Lazich, 2007). Based on its Net Profit Margin, Return on Assets, and Earnings per Share the companyпїЅs profitability is strong. Overall, UPS performed well in 2006.

UPSпїЅs current mission is a clear and succinct representation of their purpose (See Appendix A). Their businesses include ground package delivery, overnight package delivery, freight forwarding, logistics, postal and business services. Therefore, its purpose is to пїЅenable global commerceпїЅ (www.ups.com, 2007).

According the company website, their strategy is to create the future through пїЅOne Company. One Vision. One Brand.пїЅ It plans to expand its Distribution and Supply Chain Solutions to better coordinate the world of business. UPS intends to use the right technology to establish new services, improve operations and networks, and recruit personnel that will carry out the companyпїЅs