Steve Jobs
Steve Jobs began his business in his parents’ garage, and worked Apple to the top of the technological empire. The technological empire is a fast paced business that is always producing for the people. Jobs made the quota of the people, and always improved his product. Many people admired Jobs for his work, but many also despised him because of it. Walter Isaacson uses analogies in The Genius of Jobs to compare and contrast Steve Jobs to other masterminds in the world.
In The Genius of Jobs, Isaacson compares Jobs to Einstein and Franklin, but he also contrasts him to Bill Gates. Isaacson not only compares him to great people, but he also contrasts him, to show that even to great people, in The Genius of Jobs, he says, “I thought about how Bill Gates would have gone click-click-click and logically nailed the answer in 15 seconds, and also how Mr. Gates devoured science books as a vacation pleasure. But then something else occurred to me: Mr. Gates never made the iPod”(Isaacson 9). Isaacson says that although Jobs wasn’t as smart as Gates, he still compares him to Gates, because Jobs used his mind to its fullest potential, and took the steps toward success. Gates was as smart as Jobs, but he didn’t use his mind to create a user-friendly worldwide innovations.
In Isaacson’s speech, he compares the visual thinking of both Einstein and Jobs. Isaacson explains how jobs thought like Einstein, he says, “The road to relativity began when the teenage Einstein kept trying to picture what it would be like to ride alongside a light beam. Mr. Jobs spent time almost every afternoon walking around the studio of his brilliant design chief Jony Ive and fingering foam models of the products they were developing”(Isaacson 10). Isaacson compares how Jobs, who used his intelligence to create a more simplistic way of life, to Einstein, who changed the world with the theory of relativity. Isaacson compares a genius, Einstein, to an ingenuitive thinker, Jobs, calling Jobs an equivalent thinker as Einstein.
The last comparison in The Genius of Jobs is the comparison of Benjamin Franklin and Steve Jobs. In his speech, Isaacson calls Franklin and Jobs ingenious, he says, “In some ways, Mr. Jobs’s ingenuity reminds me of that of Benjamin Franklin, one of my other biography subjects. Among the founders, Franklin was not the most profound thinker — that distinction goes to Jefferson or Madison or Hamilton. But he was ingenious”(11). Isaacson compares to Franklin, because Franklin wasn’t very smart, but he, like Jobs, wanted to make life easier for humans. Isaacson uses analogies, because he compares Jobs to a genius, a visual thinker, and ingenuitive thinker, to show how Jobs, even in his line of work, used all of his aspects to create his business that although it didn’t save a country, it changed a whole world.
In Tim Cook’s Speech at Steve Jobs Memorial, he contrasts Jobs’s passing to Walt Disney’s. Cook explains how