Electronic Commerce
By: Tasha • Term Paper • 1,032 Words • November 20, 2009 • 991 Views
Essay title: Electronic Commerce
Electronic Commerce
The Internet and the World Wide Web have provided a wealth of new opportunities for companies eager to do business electronically. As I mentioned in one of our discussion topics, I really believe that we are in the middle of one the most important revolutions in Business. The way companies do business has changed; in the electronic commerce customers can share many of the same information needs of other customers about product details, product reviews, shipping, advertising, best price, and reliability which makes the electronic commerce much more competitive.
As the following I will be describing the category of electronic commerce of three very famous web sites: www.amazon.com, www.ebay.com, and www.google.com
Amazon.com, it was one of the first major companies to sells good over the Internet in 1997, the company began as an on line bookstore, but they quickly began expanding , branching off into retail sales, of music cds, dvds, softwares, consumer eletronics, jewelry, watches, toys, games, baby products, musical intruments, tools and more.
Amazon has estabilshed separate websites, in Canada, the United Kingdom, Germany, France, China and Japan and it ships globaly in selected products.Also, a popular feature of Amazon is the ability for users to submit reviews to the web page of each product.As part of their review, users must rate the product on a rating scale from on to five stars, such rating scales provide a basic idea of popularity and dependability of a product.
As also know of one the most major electronic commerce website and one of Amazon.com rival, but dealing with different business strategy the website Ebay.com, was founded in 1995, managing an online auction and shopping website, where people buy and sells goods and services worldwide.
Ebay generates revenue from a number of fees; there are fees to list a product and fees when the product sells, as example items as collectibles, appliances, computers, furniture, equipments, and even vehicles are listed, bought, and sold daily in the Ebay website. Anything can be sold as long as it is not illegal or does not violate the Ebay prohibited and restricted policy.
The major fraud prevention mechanism for eBay users is its feedback system. After every transaction both the buyer and seller have the option of rating each other. They can give a "positive", "negative", or "neutral" rating and leave a short comment. So if a buyer has problems, he or she can rate the seller "negative" and leave a comment such as "never received product". Learning the system and examining a seller's feedback history is a buyer's best protection.
The company currente businees strategy is increasing revenue by increasing international trade within the Ebay system.Ebay has already expanded to almost two dozen countries.
Google.com, began as research project and it was launched as company in 1998 , this is the most used search engine on the world wide web, with 54% of market share, ahead of Yahoo.com with 23% , usually Google engines receives about a billion search request per day.
As a business, Google generates revenue by providing advertisers with the opportunity to deliver measurable, cost-effective online advertising that is relevant to the information displayed on any given page. This makes the advertising useful