Globalization

A culture is the way of life of a people through which they humanize and socialize nature. It implies a world-view, a value system, and a network of social relationships. These find expression in cultural products through a network of symbols and rituals. Language as a medium of communication and expression and religion as providing the core meanings have a special role in culture. We can analyse culture in terms of three dimensions or levels. At a first level, the humans relate to nature and to life. They produce and use goods and eventually exchange them. The second level relates to the others. Symbols and rituals help the humans to structure social relationships, build community and celebrate it. Language and art are particularly relevant here. Quest for ultimate meaning that offers goals and motivations constitutes the third level. Religions and/or ideologies provide answers to this quest. Taken together these three levels provide an identity to a social group and distinguishes it from other groups.

People do not wish to lose their cultural and religious identities and become ciphers in the market place looked upon only as consumers. Without rejecting the use of consumer goods, people also reassert their cultural identities in terms of language, ethnicity, religion, etc. Some of these movements, if suppressed, become fundamentalist and violent.

Globalization and Cultural Reassertion in Karnataka

Objectives:

1. To find out the effect of Globalization on the Cultural and Linguistic Identity of People of Karnataka.

2. To understand cultural reassertion

3. To understand the growth of reactionary organizations especially after Globalization.

4. To find out how far these organizations