Gujilote

The next step is to analysis strategic factors of the Guajilote Cooperation by doing a SWOT this is an acronym to describe the particular Strength, Weakness, Opportunity and Threat that are strategic factors of the company. One of the current strength the cooperation has it that the product is unique the mahogany tree. The Honduran tree produces a straight grain with a fine even texture. Honduras Mahogany is relatively free of voids and pockets. The mahogany tree produces high quality wood; a strong and dense. It will dent with a sharp hit from a solid blunt object (Woodzone, 2004). Further more strength is that the company is environment friendly because they only pick up the trees that have already been down and they don’t cut them. Guajilote help the forest by replanting new trees to this avoid mahogany trees to go extinct.

One of the major weaknesses the Guajilote Company is facing today is transportation they are using a mule and the strength of men to transport the log out the forest to were they will be placing them. Also concerning