Media Violence Etc.

Does the entertainment media reflect the standards of the

American people, or does the entertainment media define

the standards of the American people? This question is

difficult to answer because of the complex interaction

between American culture and the entertainment industry.

To some extent, the entertainment media does gets

feedback on what viewers want to see in the form of

Nielson ratings and box office returns. But the simple fact

remains that the content produced and delivered by way of

television, the film industry, and the major music labels are

controlled by a relatively small group of individuals.

Entertainment media does not reflect standards of

American people. Instead, it defines what the people want.

The mass media is controlled by a selected group of people

who decide what shows get aired, and what the content of

those shows should be. The television ratings system and

box office returns provide some feedback, but the only real

concern is over what is the most profitable. One major

concern with the content of media is the effect it has on

very young children. Disney movies have taken quite a

beating over the years because of stereotypes they "force"

into children's minds. Stereotypes in "The Little Mermaid"

are a good example of this. Ariel, the star/role model in the

movie, plays the part of a helpless, blundering female. As

soon as she was left on her own, she immediately got

herself into trouble. There was always a male needing to

protect