Business Idea - Scrappily Ever After

Executive Summary

Storing pictures in a scrapbook--the idea has been around for a long time. Unfortunately, acid and wood by-products used in paper can damage photographs (ever noticed an older photograph that has yellowed and faded?). In recent years new technology in acid-free and lignin-free paper has revolutionized this method of preserving photographs and has made "scrap booking" even more popular as a hobby. Today's scrap books are creative, colourful, decorated with everything imaginable, and really tell a story...your story. It is an amazing way of preserving and displaying the precious memories that otherwise might fade away in that dusty box of photos under the bed.

The rising interest in scrap books as a hobby can also bring frustration when supplies are not readily available. Local craft stores who don't specialize in the field may only carry limited inventory. Additionally, shop assistants may not have the knowledge or experience to answer questions or explain the different techniques about scrap books.

“Scrappily Ever After” will focus on providing a wide variety of scrap books supplies at competitive prices. The goal of the owner and employees will be to stay informed and up to date on the products, tools and techniques used in creating scrap books and to establish in their surrounding community as the one and only stop for scrapper's needs.

Introduction

Defining what exactly a small