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Business

Fashion is one of the world's most important creative industries. It is the major output of a global business with annual U.S. sales of more man $200 billion-larger than those of books, movies, and music combined.1 Everyone wears clothing and inevitably participates in fashion to some degree. Fashion is also a subject of periodically rediscovered fascination in virtually all the social sciences and the humanities.2 It has provided economic thought with a canonical example in theorizing about consumption and conformity. Social thinkers have long treated fashion as a window upon social class and social change. Cultural theorists have focused on fashion to reflect on symbolic meaning and social ideals.5 Fashion has also been seen to embody representative characteristics of modernity, and even of culture itselfparties involved. The SA 8000 emerged as the leading industry driven voluntary standard on worker welfare issues. SA 8000 supporters now include the GAP, TNT and others and SAI reports that as of 2008, almost 1 million workers in 1700 facilities have achieved SA 8000 certification. Such a certification requires investment in the process but also more significantly in changing labor practices such as wage structures. It is clearly being driven by large US and European multinationals that may require certain suppliers to gain certification.

The Fair Trade movement has also had a significant impact on the fashion business. The standard combines a number of ethical issues of potential concern to consumers – environmental factors, fair treatment of developing country suppliers and worker welfare. The Fair Trade label has show explosive growth.

Albeit on a very small scale and not always at the top end of the fashion industry, many niche brands have emerged which promote themselves primarily on sustainability grounds People Tree in the UK states that it "creates Fair Trade and organic clothing

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