Corporate Social Responsibility

Corporate Social Responsibility

CSR

Definition

CSR is a process whereby a company assumes

responsibility, across its entire supply chain, for the

social, ecological and economic consequences of the

company's activities, reports on these consequences,

and constructively engages with stakeholders.

United Nations Global Compact

UNGC 10 universally expected principles in 4 different areas;

? Human rights

? Labour rights

? The environment

? Transparency & anti-corruption

Activities have the potential to engage particular socially excluded groups but, are more often used to target a wider audience. Drivers & barriers / challenges

? Market development – minorities, social excluded, young

? Recruitment & training – Disabled, homeless, older, women

? Reputation – Stake-holders, Sustainable investment

? Corporate citizenship – Good neighbour supporting local communities. Retention

? Engagement

? Confidence

? Reputation

? Transparency

? Involvement

? Sustainability

? Accountability

? Compliance

Unified Communication UC

IDC Instrumental Trans-Communication ITC

"An evolving architecture that unifies through context of use and seeks to optimize processes, enhance performance, reduce waste and eliminate error"

• Products & Services (subtitles, audio descriptions)

• Facilitation: making tasks easier

• Creating communication channels

• Workplace engagement (minorities / causes)

Community

? Thriving communities – town & city center partnerships/ Making a difference

? Education

? Employee fundraising

? Employee volunteering

? Charitable support

? Community contributions / supporting generosity

? Aid relief

? Social CSR connectivity ‘twitizen'

Environment

? Voluntary vs. mandatory (due diligence)

? Carbon management- carbon trust standard

? Energy

? Transport-innovations to save and reduce use

? Waste recycling - ISI

? Sustainable products

? Collaboration

Marketplace

? Rewards schemes & Loyalty points (duty)

? Cause related marketing

? Corporate governance

? Integrity

? Code of conduct

? Business ethics

? Supporting disabilities

? Health

? Security

? Supplier verification-AEO

Workplace

? Training & development

? Health & safety

? Equal opportunities

? Healthy