Martamarta

come is an important economical factor of the KFC. This factor decides which

class KFC is going to target. In the early time of KFC they focusing on the upper class but

they introduce some meal through which we can say that they target the middle & the upper

level as well.

b) Consumption Behavior:

KFC also estimated the consumption behavior of the people, their

liking and disliking and make decision accordingly.

c) Payment Methods:

Payment method is an important factor in the economical factor of the

KFC. They check the behavior of the regarding the payment methods of the people. They

check whether the gives money in the form of cash or plastic money.

3) Technological Factors:come is an important economical factor of the KFC. This factor decides which

class KFC is going to target. In the early time of KFC they focusing on the upper class but

they