Mattel Case Study
By: tajjalan • Case Study • 580 Words • May 4, 2011 • 1,139 Views
Mattel Case Study
Allianz Arena
At World Cup Soccer 2006, architect Jacques Herzog called a public opera on a grand scale, which he and Pierre de Meuron designed for the city of Munich,
a stage on which high drama unfolds.
Its nickname, "Ring of Fire"
Plans to build a new football stadium in the city of Munich appeared on October 12,2002. Munich city government voted in the affirmative.
Project construction began work in autumn 2002 and completed in late 2005
Cost- $360 million
Only stadium that was built from scratch to accommodate new technologies. Ever since the stadium's shell was completed in January 2004
The concept of the stadium are equipped with the exterior made of ETFE-foil panels that can be turned on was finally developed by the Company Swiss architects Herzog & de Meuron
Allianz was the first stadium in the world with full color outer change. Section outside the stadium walls built from 2874 ETFE-foil air panels that continue to increase with dry air to 0.038 hPa pressure differential. This foil has a thickness of 0.2 mm. Each panel can be independently illuminated by white light, red, or blue.
a Roller blinds installed under the roof of the Allianz Arena, this tool can be withdrawn during the game to provide protection from the sun.
covered in plastic cushions made of ethylenetetrafluoroethylene (ETFE) foil a mere 0.2 millimeters thick, inflated by a constant stream of warm air.
No two of the 2,784 diamond-shaped cushions are alike—each fits in one spot and one spot only, a feat of mass customization made possible thanks to computer modeling—and their installation required the talents of 35 mountain climbers.
The stadium is in the design of three levels of elementary, middle and top. Basic level is part of the stadium which can accommodate 20,000 spectators, the middle tier 24 000 spectators, and the level of up to 22,000. while a total of 10,400 seats located on the lower tier can be converted to an additional 3120 spectators.
Total capacity including 2000, business discussions, 400 seats for the press, the box consisting of 106 luxury seats, and seating for persons with disabilities who