Project Management
By: Tommy • Essay • 882 Words • April 13, 2010 • 1,103 Views
Project Management
In order to explore new opportunities within the commercial market for our new container system, resource requirements and schedule have been compiled and are presented below.
Resource requirements to complete this analysis are personnel and time. Time allocations to complete tasks are depicted in the schedule following the personnel requirements. The personnel requirements list below identifies those personnel that will participate in the analysis and the necessary skills and expertise they will require to successfully complete their assigned tasks.
Personnel Participants Skills / Expertise
Business Manager - Effectively plan and organize the work of others
- Effectively train and develop support staff
- Plan, organize, and manage the activities of the project team
- Communicate effectively
- Exercise initiative and independent judgment
- Understand organizational goals and objectives
- Apply organizational goals and objectives to total project process from start t closure
- Effectively manage time and resources
Market Research Manager - Negotiations and interaction with the Market Research Agency
- Ability to effectively analyze consumer and market data
- Effectively plan and organize the work of others
- Interpret business requirements and ensure the Market Research Agency understands those requirements
- Analyze insights and products developed by the Market Research Agency and develop courses of action
Market Research Agency - Understand the business requirements of the company
- Understanding consumer preferences
- Experience in conducting product concept tests and sampling of the target market
- Designing surveys, questionnaires, interviewing techniques and focus groups
- Analysis of quantitative and qualitative analysis.
- Providing business insights through analysis
Finance Manager - Understanding relevant costs for different activities in business
- Understanding of Activity Based Accounting
- Experience in the development and preparation of financial statements
- Conducting analysis and forecasting sales and revenue projections
- Preparing financial plans
Marketing Manager - Knowledge of all types of media and how they impact the target market
- Understanding return on investment for different advertising campaigns
- Improving brand equity of the product
- Creating and maintaining a superior customer satisfaction experience throughout the decision making and development process
- Understanding of marketing techniques and procedures
Sales Manager - Planning strategy for distribution of products
- Implementing the distribution plan
- Understanding sales force ratios and planning sales force workloads
- Understanding of performance management programs
- Effectively train and develop sales staff
- Executing marketing and sales campaigns
- Building and maintaining customer satisfaction
Brand Consulting Agency - Management of the overall brand
- Designing brand lifecycle management
- Packaging and logo design and development
Commercial Market Opportunity Assessment Schedule
Task # Task Required Hours Start Date End Date Dependant Task Team Member
1 Understand the needs of the commercial market. 84 hours