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Puma Marketing Assignment

By:   •  Essay  •  297 Words  •  February 11, 2011  •  2,133 Views

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Puma Marketing Assignment

company profile

vision

mission

.......................................

PUMA AS A Brand

Passion

Openness

Self- belief

Entrepreneurship

Design Elements of Puma Logo:

Puma logo grips a notion of strong and chic icon with the help of a leaping animal and bold font. A distinguished impression is immediately cast on the spectator, narrating the kind of image the company possesses.

Shape of Puma Logo

The Puma logo comprises of a courageous representation. A leaping Puma, an animal known as cougar, panther or a mountain lion, is highlighted in the Puma logo. This Puma summarizes the power beast- like nature of the firm and its products. The Puma logo solely enhances the attributes of the firm's reliability and its product's aptitude in the international market.

Color of Puma Logo

Few innovations have been taking place through the years in Puma logo. However, the identity has been kept quite similar to the first design brought forward for the firm. Currently, the Puma

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