Sia Leadership

1.0 SIA Background Information

Singapore Airlines (SIA) had come a long way since its separation from Malaysia-Singapore Airlines (MSA) in 1972 to become a globally branded airline in the world (Singapore Airlines - Our History, 2014). SIA’s outstanding performance had piloted the organization to numerous global awards, and is also listed as one of the world's most admired companies in Fortune's list (Fortune, 2014). SIA now owns over 20 subsidiaries; two of its main subsidiaries are Scoot and SilkAir, the former providing low-cost medium-to-long-haul flights, the latter premium regional flights (Singapore Airlines - Our Subsidiaries, 2014).

2.0 SIA Dual Leadership Style

SIA’s success in the airline industry is primarily due to the effective dual leadership approach exhibited in the organization. SIA’s dual leadership approach comprises of both transactional and transformational leadership, which rewards employees tangibly and intangibly, motivating them to fulfill their fullest potentials, and ensuring that the organizational processes supports company’s directions in attaining goals and objectives.

Transactional leadership consists of two mechanisms, namely, contingent reward system and active