Sony and the Mylo

Before I get into how Sony will benefit from adding the Mylo to their list of products, I want you to imagine sitting in your home talking to a friend, relative, or business associate who is half way across the world in another country and not having to worry about paying a single cent for that call. You can talk for hours, even days on end if necessary with out paying a single long distance fee. That is just one of many reasons the Mylo, accompanied by the Skype network is the future of communication.

However, free long distance is just one of many features of the Mylo that makes it so valuable to the communication industry and so attractive to technology firms. One of the biggest ways the Mylo can benefit Sony is the huge market potential it has. Because of the Mylo’s many features, sleek design, and great pricing, it has great appeal to the technology savvy teenagers, college students and young adults.

Now you may be thinking that 350 dollars for a “Phone” is not such a great deal, but when you compare it to the costs of having a cell phone and service plan it is a steal. To get the newest version of a PDA or cell phone with the same features that the Mylo has, it will cost you between 350 and 550 dollars. Right there you have paid as much if not more than the Mylo and you don’t even have the ability to make a phone call, write a text, check your email or browse the web yet.

To do that you need a service plan, which will cost you anywhere from 30 to 200 dollars a month depending on how many minutes you want. That still doesn’t account for the costs for other features that most people want such as text messaging and internet. With the Mylo you pay 350 dollars one time, that’s it, there are no more hidden fees at all. And with that 350 dollars you get all the features previously described including text messaging, video conferencing, internet and instant messaging.

In addition you do not have to worry about singing a 2 year contract like you do with a cell phone company because there is no contract and therefore no termination fees. You also will never again have to worry about going over your minutes and being fined like you do with cell phones.

Another part of the market the Mylo opens up to are professionals in the business world. The Mylo gives you the opportunity to have a video conference with your sister company or client in another country at the touch of a button. You can interact visually,