The Shave Gel Market

ll try their best to expand sales volume. So when they consider distribution strategy, they may prefer intensive distribution to distribute their products in all suitable outlets. Because the shave gel is daily personal product, consumers may prefer to buy it as convenient as possible. Gillette introduces their shave gel to department stores, supermarkets and convenient stores. The wider their product spread, the more market share they will occupy. Gillette's main retailer is supermarkets. There are large amount of consumers flowing in the supermarket every day. Maybe they are attracted by other products into supermarket, but it expands the possibility of potential customer to buy the shave gel. Many supermarkets are 24 hours opening, it also extend sales time for convenient products. Besides the supermarket, convenient store is another suitable alternative for shave gel. Many convenient stores are located in excellent location, which is closed to residential area or down town. These places enlarge potential consumer spread. With the development of internet, many people prefer online shopping. Gillette also recognize this point, customers can buy their products on Gillette's net and then deliver product directly to their home.

Conclusion

The shave gel market can