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Last update: July 30, 2014
  • Swatch Watch U.S.A.: Creative Market Strategy

    Swatch Watch U.S.A.: Creative Market Strategy

    Case 2 Analysis Swatch Watch U.S.A.: Creative Market Strategy TABLE OF CONTENTS ABSTRACT 3 BACKGROUND 4 SWATCH® ANALYSIS 5 Marketing Strategies 5 CONCLUSIONS AND RECOMMENDATIONS 7 REFERENCES 9 ABSTRACT Switzerland was an industry leader in the watch market up until the 1970’s when the digital watch was introduces to consumers. The digital watch was inexpensive to manufacture and could be produced in mass. It created a whole new market by making watches inexpensive enough

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    Essay Length: 1,545 Words / 7 Pages
    Submitted: March 10, 2010 By: Anna
  • Computer History Timeline

    Computer History Timeline

    1200 1617 1450 1687 Chinese Abacus Napier's bones Gutenberg press Principia Mathematica - Isaac Newton 1801 1811 1826 1830 1842 1843 1864 1877 1884 1885 1887 1888 1888 1888 1890 1891 1898 Jacquard loom Luddites riot Photography (Niepce) Babbage Analytical Engine designed FAX (Alexander Bain) Morse's telegraph installed between Philadelphia and Washington Maxwell electromagnetic wave theory becomes basis for radio wave propagation Edison invents phonograph Nipkow (Germany) devises scanner for scanning and transmitting images CRT

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    Essay Length: 7,499 Words / 30 Pages
    Submitted: March 10, 2010 By: Mike
  • Report on the Development of an Effective Strategy for Communication

    Report on the Development of an Effective Strategy for Communication

    Report on the Development of an Effective Strategy for Communication The purpose of this report is to outline the various methods of communication available to organisations and the main problems encountered in the communications process and to detail how the members of an organisation can deal with them. Introduction Communication is the process by which ideas, information, opinions, attitudes and feelings are conveyed from one person to another (McClave, 1997: 2). The ability of the

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    Essay Length: 10,359 Words / 42 Pages
    Submitted: March 11, 2010 By: Mike
  • Math History

    Math History

    Mathematics starts with counting. It is not reasonable, however, to suggest that early counting was mathematics. Only when some record of the counting was kept and, therefore, some representation of numbers occurred can mathematics be said to have started. In Babylonia mathematics developed from 2000 BC. Earlier a place value notation number system had evolved over a lengthy period with a number base of 60. It allowed arbitrarily large numbers and fractions to be represented

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    Essay Length: 401 Words / 2 Pages
    Submitted: March 11, 2010 By: Wendy
  • Fraudulent Activity in Baseball History

    Fraudulent Activity in Baseball History

    Mike Kirk Prof Correa Egl 102, Sect 010 May 9,2007 Research Paper Draft # 1 Fraudulent Activity In Baseball History Since baseball has been around, many amazing things have happened. From players breaking records to countless highlights, baseball is unquestionably one of America’s favorite pastimes. Although there are so many fond memories that the game of baseball has to offer us, there are also a couple of blemishes on its record. For example, in 1919,

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    Essay Length: 1,630 Words / 7 Pages
    Submitted: March 11, 2010 By: Artur
  • History of Ford Thunderbird

    History of Ford Thunderbird

    The Ford Thunderbird, an American classic, is a car manufactured in the United States by Ford Motor Company. It was created only twenty months after Chevrolets Corvette as a comeback car and entered design for the 1955 model year as a two-seater resembling a sports car, which went on sale on October 22, 1954 (Wilson 116). As the Thunderbird was a better performer and cost four hundred and ninety six dollars less, no wonder

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    Essay Length: 888 Words / 4 Pages
    Submitted: March 11, 2010 By: Jessica
  • Writings on History: The Causes of The Civil War

    Writings on History: The Causes of The Civil War

    Writings on History: The Causes of the Civil War The Civil War is a much studied topic in American history and the cause or causes of the war are hotly debated. Interpretations as to why the war between the states have evolved over time, from the arguments of historian and future vice president Henry Wilson shortly after the conclusion of the war to the arguments of current scholars in the field, the causes of the

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    Essay Length: 2,875 Words / 12 Pages
    Submitted: March 12, 2010 By: Mike
  • What Are the Advantages and Disadvantages with Saab’s Strategy (the Strategy Is Written Below the Corporate Strategy?

    What Are the Advantages and Disadvantages with Saab’s Strategy (the Strategy Is Written Below the Corporate Strategy?

    What are the advantages and disadvantages with Saab’s strategy (the strategy is written below the corporate strategy, p. 5)? Advantages: One part of their strategy is to grow long-term relationship with their customers, that is a obviousness since almost all deals includes productions that is done over several years. Furthermore the customers will probably need service to the products later on. That they are famous for being in the lead within their product categories is

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    Essay Length: 467 Words / 2 Pages
    Submitted: March 12, 2010 By: Mikki
  • Kudler Strategy

    Kudler Strategy

    As described in the Kudler Fine Foods Simulation, Kudler Fine Foods is a local upscale specialty food store located in the San Diego metropolitan area. The company has three locations (La Jolla, Del Mar and Encinitas). Each store has approximately 16,000 square feet of retail space located in a fashionable shopping center (University of Phoenix, 2004). The stores are stocked with the very best domestic and imported foodstuffs and divided into five departments consisting of

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    Essay Length: 1,465 Words / 6 Pages
    Submitted: March 12, 2010 By: Anna
  • An Introduction and History of Lunchroom Nutrition

    An Introduction and History of Lunchroom Nutrition

    An Introduction and History of Lunchroom Nutrition Lunchroom nutrition has been an integral part of the scholastic experience for many centuries. It started in the European nations as far back as 1790 and continues right through the present day. In the 1790’s, a school lunch program was formed in Munich, Germany by Benjamin Thompson. The food served to children and adults consisted mainly of soup made from potatoes, barley, and peas. Meat was not included

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    Essay Length: 503 Words / 3 Pages
    Submitted: March 12, 2010 By: Monika
  • Changes in History

    Changes in History

    In the historical process there have been many changes for the advancement of society. Greece, Europe, and Italy all went through radical changes. Their new styles and remarkable advances led them through the Classical and Renaissance periods. Greece was referred to as Classical Greece during the period of Greek history between 500 B.C.E and 338 B.C.E. This was considered to be a time of brilliant achievement. The Greek culture was certainly changed over this time.

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    Essay Length: 798 Words / 4 Pages
    Submitted: March 12, 2010 By: Anna
  • Strategies for Discovery Learning

    Strategies for Discovery Learning

    I agree in theory that the objective method, what we now call discovery learning, is the most effective way for children to acquire the skills and concepts necessary to become scientifically literate adults. However, in many classrooms teachers are still struggling to build a discovery-based science curriculum. There is an urgency today that makes acquiring science skills even more important now than they were before. In this hi-tech age, knowing how to acquire and evaluate

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    Essay Length: 444 Words / 2 Pages
    Submitted: March 12, 2010 By: Fonta
  • A Lobbying Strategy for a Community-Based Human Services Organization

    A Lobbying Strategy for a Community-Based Human Services Organization

    A community-based human services organization is liked a uniquely approaching which the objective is meeting human needs through an interdisciplinary knowledge base, focusing on prevention as well as remediation of problems, and maintaining a commitment to improving the overall quality of life of service populations. It is a non-profit organization. Therefore, it heavily relies on secure and stable funding which comes from federal and provincial governments, donations, membership and user fees, etc. And 57% organization

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    Essay Length: 576 Words / 3 Pages
    Submitted: March 13, 2010 By: Edward
  • Strategy: Ikea

    Strategy: Ikea

    LEVIN MANAGEMENT SELECTED BY IKEA TO MANAGE 1,180,000 SQUARE FEET AT TWO NEW JER By Mel Fabrikant Wednesday, November 28 2007, 12:24 PM EST Views: 14 Levin Management of North Plainfield, New Jersey's largest third party retail property operator, has been chosen to provide its full range of management services at two major properties for IKEA, the worldwide Swedish home furnishings retailer. The properties are the 630,000-square-foot Elizabeth Center in Elizabeth, N.J., at exit 13A

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    Essay Length: 514 Words / 3 Pages
    Submitted: March 13, 2010 By: Tommy
  • Business Strategies in Africa

    Business Strategies in Africa

    1 Towards a Growth Strategy for Africa Marcel Fafchamps, Francis Teal, and John Toye REP/2001-06 Centre for the Study of African Economies Department of Economics, University of Oxford Manor Road Building, Oxford OX1 3UQ, United Kingdom csae.enquiries@Economics.ox.ac.uk November 2001 2 Executive Summary Now that China and India have found ways of growing out of poverty, attention has again turned to Africa. The purpose of this report is to ask which engines of growth can

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    Essay Length: 12,610 Words / 51 Pages
    Submitted: March 13, 2010 By: Vika
  • Interesting People in History: Bjork

    Interesting People in History: Bjork

    Bjцrk first came to prominence as one of the lead vocalists of the avant-pop Icelandic sextet the Sugarcubes, but when she launched a solo career after the group's 1992 demise, she quickly eclipsed her old band's popularity. Instead of following in the Sugarcubes' arty guitar rock pretensions, Bjцrk immersed herself in dance and club culture, working with many of the biggest names in the genre, including Nellee Hooper, Underworld, and Tricky. Debut, her first solo

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    Essay Length: 991 Words / 4 Pages
    Submitted: March 13, 2010 By: Jessica
  • 5 Percenters: Their History and Beliefs

    5 Percenters: Their History and Beliefs

    5 Percenters: Their History and beliefs Walking the streets of Harlem, New York were I reside, often times I and possibly many others, we may miss the little things such as a new street mural, a new clothing store down the street, or a new church around the corner. But in this case I want to talk about this run-down building, where a poster of hip-hop artists, and a picture of a black man, supposedly

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    Essay Length: 702 Words / 3 Pages
    Submitted: March 13, 2010 By: Kevin
  • What Is Passover? Its History and Traditions

    What Is Passover? Its History and Traditions

    What is Passover? Its History and Traditions Passover is one of the oldest festivals in the world. This festival falls in spring, in the first month of the Hebrew year, called Nisan (March-April), and lasts for eight days, from the fifteenth to the twenty-third. It commemorates the release of the Israelites from Egypt and the fact that God “passed over” their houses when he sought the first-born in that land. According to the Bible, the

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    Essay Length: 1,181 Words / 5 Pages
    Submitted: March 13, 2010 By: Jessica
  • History

    History

    Response Paper James Baldwin, a man of faith, lives a different from his beliefs. An openly gay black man, he became a spokesmen reproving discrimination of gays and the Civil Rights of blacks. Nevertheless, Baldwin’s attributes as a writer are undeniable. Baldwin, in his lifetime, was able to effect a large population through his works of fiction, non-fiction, poetry, and plays. The eyes of not only Blacks but also Whites where wide open to

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    Essay Length: 559 Words / 3 Pages
    Submitted: March 14, 2010 By: Victor
  • Marketing Strategies in the Competition Between Branded and Generic Antibiotics

    Marketing Strategies in the Competition Between Branded and Generic Antibiotics

    MARKETING STRATEGIES IN THE COMPETITION BETWEEN BRANDED AND GENERIC ANTIBIOTICS Clamoxyl in 1996 We are in France in October 1996. Sales of Clamoxyl have dropped by 30 % in three months since the CNAM has sent a letter to urge doctors to prescribe generic drugs instead of the more expensive (but therapeutically equivalent) branded drugs in order to reduce the deficit of the social security system. As the Marketing Director of SmithKline Beecham Laboratories (SB),

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    Essay Length: 2,382 Words / 10 Pages
    Submitted: March 14, 2010 By: Wendy
  • Mitigation Strategies and Solutions: Energy Conservation

    Mitigation Strategies and Solutions: Energy Conservation

    Energy Conservation 1 Energy conservation is the reduction or elimination of unnecessary energy use and waste. This practice may result in increase human comfort, personal security, national security, environmental value, and financial capital. There are many activities that people can do to conserve energy and help not only themselves, but also the environment and everyone around them. Conserving energy is important because most of our current energy sources are not renewable. When using renewable resources

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    Essay Length: 2,203 Words / 9 Pages
    Submitted: March 14, 2010 By: Jack
  • Co-Ordination of Promotional Strategies

    Co-Ordination of Promotional Strategies

    The aim of this assessment is to discuss concepts that relate to promotional strategy and their use within those strategies. Promotion reinforces the value of the product. If promotional strategies successfully reinforce the products value to the consumer, suppliers can expect to see the efficient use of their marketing resources translated into sales and profit. Firstly, lets us discuss the concept of Push and Pull marketing strategies. Push marketing is a strategy whereby you develop

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    Essay Length: 1,024 Words / 5 Pages
    Submitted: March 14, 2010 By: Vika
  • A Brief History of the Internet

    A Brief History of the Internet

    A Brief History of the Internet Within our society there has been a revolution, one that rivals that of the Industrial Revolution. The Technological Revolution. At the head of this revolution is the Internet. A place full of information, adventure, and even for some, romance. In our society today everyone has heard of this technological wonder, and many use it on a daily basis, but for some the question still remains… What is the Internet,

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    Essay Length: 1,525 Words / 7 Pages
    Submitted: March 14, 2010 By: Fonta
  • Does Oppression and Identity Define Black History

    Does Oppression and Identity Define Black History

    1) Do you agree or disagree on the definition of Black History presented by “Pride and Prejudice: A History of Black Culture”_ _ “Oppression and Identity?” I agree that oppression and identity is a vivid description of Black History. The film defines oppression “as any form of injustice that attempts to crush the human spirit” . Identity can be defined as “what identifies somebody or something”. The institution of slavery is seen as a

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    Essay Length: 462 Words / 2 Pages
    Submitted: March 14, 2010 By: Yan
  • The Use and Abuse of History

    The Use and Abuse of History

    The Use and Abuse of History By Friedrich Nietzsche Forward "Incidentally, I despise everything which merely instructs me without increasing or immediately enlivening my activity." These are Goethe's words. With them, as with a heartfelt expression of Ceterum censeo [I judge otherwise], our consideration of the worth and the worthlessness of history may begin. For this work is to set down why, in the spirit of Goethe's saying, we must seriously despise instruction without vitality,

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    Essay Length: 11,128 Words / 45 Pages
    Submitted: March 14, 2010 By: Kevin

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