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2,393 Essays on Marketing Choices World. Documents 201 - 225 (showing first 1,000 results)

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Last update: September 18, 2014
  • The Great Depression, World War II and Suburban Growth

    The Great Depression, World War II and Suburban Growth

    The function of the Democratic machine in Chicago, which has dominated Chicago politics for nearly half a century, could be described as a political group that recruits its members by offering patronage, the act of offering handouts in return for support. You wash my hand I'll wash yours, in other words, you do something for me and I'll do something for you. Incentives such as political jobs, money, opportunities to get favors from the government

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    Essay Length: 436 Words / 2 Pages
    Submitted: November 19, 2009 By: Fonta
  • How Does Crm Optimize Sales and Marketing Effectiveness in Travel and Tourism Industry?

    How Does Crm Optimize Sales and Marketing Effectiveness in Travel and Tourism Industry?

    Title: How does CRM Optimize Sales and Marketing Effectiveness in Travel and Tourism Industry? The profitability in travel and tourism market is focused on capacity in peak and off-peak seasons, fixed costs and variable costs, and the pricing of a product; therefore, capacity utilization and the development of demand balancing are the solutions. For that reason, instead of selling products or services separately, companies bundle them into the combinations of products and services that

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    Essay Length: 1,813 Words / 8 Pages
    Submitted: November 19, 2009 By: July
  • Treatment of World War II Prisoners of War: Japan Vs. United States

    Treatment of World War II Prisoners of War: Japan Vs. United States

    Treatment of World War II Prisoners of War: Japan vs. United States The topic of POW’s is a fascinating one that can be dealt with in various ways. First, one can gain information from primary sources from diaries and journals kept by POWs or their captors and guards. Second, there are secondary sources that can give general overviews of what treatment the POWs received. Another interesting thing in learning about POWs is to compare

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    Essay Length: 1,288 Words / 6 Pages
    Submitted: November 19, 2009 By: Tasha
  • Presentation of Satire in Brave New World

    Presentation of Satire in Brave New World

    Analyse the passage (John the Savage in the hospital); discern presentation of satire and how it is wrought. In Brave New World Huxley is targeting consumer, materialistic attitudes that existed in his time (and still do today) and extrapolating, then projecting them into the world that is the World State, to serve as a warning to society of the consequences of these attitudes. The passage in question is from Chapter XIV of Huxley’s Brave New

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    Essay Length: 803 Words / 4 Pages
    Submitted: November 19, 2009 By: Fonta
  • Marketing Challenges in a Changing Global Environment

    Marketing Challenges in a Changing Global Environment

    Marketing Challenges in a Changing Global Environment Volume Three: Transportation & Economic Development in Africa By The International Marketing Classes of Clemson University Fall, 2000 The Department of Marketing College of Business and Public Affairs Clemson University Contributors Editor: Associate Editors: John D. Mittelstaedt Matthias R. W. Mutzke Marcie A. Patterson Contributors: Adam M. Allenspach Melissa A. Andrews Kelly O. Barton Jack C. Berno, III Jesse P. Caldwell T. Linden Carroll Jake D. Chandler

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    Essay Length: 298 Words / 2 Pages
    Submitted: November 19, 2009 By: Vika
  • Marketing - 5 P's of Marketing

    Marketing - 5 P's of Marketing

    Marketing - 5 P's Of Marketing Topic: Marketing 1. lesson – Definition of marketing, customers , buyers, sellers, market, market research, competition, competitors 2. lesson – Marketing mix – 1. Product 3. lesson – Marketing mix – 2. Price 3. Place 4. lesson – Marketing mix – 4. Promotion, Direct marketing 5. lesson – Marketing mix – 5. Packaging, Revision (questions) 6. lesson – Oral exam (Marketing) Marketing DEFINITION Marketing is the process of planning,

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    Essay Length: 406 Words / 2 Pages
    Submitted: November 19, 2009 By: Kevin
  • Hospitality Marketing in Cyprus

    Hospitality Marketing in Cyprus

    1 Executive Summary 2 2 Introduction 3 3 Rationale behind the choice of the country 3 3.1 GDP 3 3.2 Disposable Income 4 3.3 Leisure Expenditure 5 4 Analysis of country’s external environment (Industry Issues) 6 4.1 Political and Legislative Environment 6 4.2 Terrorism and security 6 4.3 Positive growth factors 7 4.4 Negative growth factors 8 4.5 Market Opportunities 9 5 Choice of the entry mode 10 6 Product Marketing 11 6.1 Product 11

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    Essay Length: 2,621 Words / 11 Pages
    Submitted: November 19, 2009 By: Venidikt
  • Terrorism’s Effects on the World

    Terrorism’s Effects on the World

    Ethnic conflicts arise everyday among people in society. Although problems between the populace have changed in the present generation, ethnic issues have been apparent since the beginning of time. Some of the modern cultural conflicts can range from terrorism to religious wars. Terrorism has been a predicament throughout the entire world ever since the day man was created. It seems to be the answer to many leaders’ issues with “foreign” people. Not only is terrorism

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    Essay Length: 1,726 Words / 7 Pages
    Submitted: November 19, 2009 By: Artur
  • Guerilla Marketing

    Guerilla Marketing

    I attended a session during lead week about the Truth in Advertising featuring GTM (Guerilla Tactics Marketing). This organization is an Atlanta based, multicultural marketing and media firm. This firm was founded in 2000, by five, young, marketing, revolutionaries with an uncompromising commitment to social responsibility, grassroots outreach and vanguard creativity. The have experienced huge success, specifically with their award winning truth Anti-tobacco Campaign. This campaign is credited with accelerating the decline of youth smoking

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    Essay Length: 357 Words / 2 Pages
    Submitted: November 19, 2009 By: Mikki
  • Problem Solution: Usa World Bank

    Problem Solution: Usa World Bank

    Running head: PROBLEM SOLUTION: USA WORLD BANK Problem Solution: USA World Bank Bryan University of Phoenix MBA/510: Managerial Decision Making March 5, 2007 Problem Solution: USA World Bank USA World Bank is a successful international bank with a large consumer and small business base clientele. In order to continue to expand its market share, USA World Bank rolls-out a new product annually. Over the past few years the new products have not been very successful

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    Essay Length: 1,501 Words / 7 Pages
    Submitted: November 19, 2009 By: Tasha
  • Would World Affairs Be More Peaceful If Women Dominated Politics?

    Would World Affairs Be More Peaceful If Women Dominated Politics?

    Would World Affairs Be More Peaceful If Women Dominated Politics? A recent addition to the study of international relations is the idea of gender and the difference it may have on political beliefs and actions. The argument is rooted in the concept that women are not as prone to violence and war as men, and therefore would lead the world in a more peaceful direction than it is currently going. To make this assumption,

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    Essay Length: 1,553 Words / 7 Pages
    Submitted: November 20, 2009 By: Fatih
  • The Last Judgment and the End of the World

    The Last Judgment and the End of the World

    The Last Judgment and The End of the World What would one do if you knew the world was going to end in 5 minutes? Would they do all the things they always desired to do but never got the time for? Would one get down and pray for absolution or would they sit back, relax and anticipate for the apocalypse to come. Everyone has some idea that they will be judged at the end

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    Essay Length: 1,071 Words / 5 Pages
    Submitted: November 20, 2009 By: Top
  • Southwest Airlines: How one Airline Positions Itself in a Competitive Market

    Southwest Airlines: How one Airline Positions Itself in a Competitive Market

    Business Essentials-Unit 4 April 17, 2004 Southwest Airlines: How One Airline Positions Itself in a Competitive Market Southwest Airlines is a different kind of airline. It has positioned itself in this manner from inception in 1971. It has defined both its internal and external customers and is committed to them as a business. More importantly, this company has taken on the concept of keeping its employees happy and it will have good outcomes. This

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    Essay Length: 808 Words / 4 Pages
    Submitted: November 20, 2009 By: Fonta
  • Television: Our Nations Drug of Choice

    Television: Our Nations Drug of Choice

    Television: Our Nations Drug of Choice Television is our era’s escape from what we now consider a chaotic struggle of life. I think we as a people feel life can be solved in an hour long Monday night special and that exact attitude is our society’s problem today. Frankly we are a group of cowards who do not take the bull by the horns; rather we retreat to routine episode line up that we can

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    Essay Length: 449 Words / 2 Pages
    Submitted: November 20, 2009 By: Fatih
  • Return to the Real World!

    Return to the Real World!

    Return to the Real World! From the knowledge that I have gained after my first day on the job, there are numerous steps that need to be taken in order to move this dealership into working more efficiently. From what I have heard about Bobby III, the new CEO of the business, I have collected that he means well in regard to his drive and creative ideas for the dealership. After learning about his failed

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    Essay Length: 2,263 Words / 10 Pages
    Submitted: November 20, 2009 By: Top
  • Marketing Audit Approach

    Marketing Audit Approach

    STEP 1: DEFINE THE PROBLEM The research objectives are specific, measurable goals the decision makers seek to achieve in solving a problem. Typical marketing objectives are increasing sales and profits, discovering what consumers are aware of and want, and finding out why a product isn’t selling well. In setting these research objectives, marketers have to be clear on the kind of research they are about to do. The three kinds of research, with examples explained

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    Essay Length: 499 Words / 2 Pages
    Submitted: November 20, 2009 By: Stenly
  • Marketing Mix

    Marketing Mix

    Marketing Marketing to organizations can be a catapult to success or can be a detriment to success. People’s perceptions of marketing can very depending upon who you talk to. Engineers might think that there is no need for marketing because the product will sell without fancy packaging and advertising. Operations may feel that marketing is just another expense that the organization must bear to keep product flowing through the factory. People may only understand marketing

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    Essay Length: 998 Words / 4 Pages
    Submitted: November 20, 2009 By: Tasha
  • Defining Marketing

    Defining Marketing

    Defining Marketing Paper What exactly Marketing is and why is it so very important for the success of organizations? This paper will define this writer’s perception of marketing as well as discuss some well established definitions of marketing. This paper will also explain the importance of marketing has to organizational success. Personal Definition of Marketing My understanding of marketing is primarily about the advertising and promotional side of the goods or services for the company’s

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    Essay Length: 835 Words / 4 Pages
    Submitted: November 20, 2009 By: Mike
  • The World Health Organization

    The World Health Organization

    The World Health Organization (WHO) is the United Nations’ specialized agency for health, and was established on April 7, 1948. The WHO's objective, is the attainment by all peoples of the highest possible level of health. The WHO defines health in its Constitution as, a state of complete physical, mental and social well-being and not merely the absence of disease or infirmity. The World Health Organization uses several categories to establish standards that show how

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    Essay Length: 590 Words / 3 Pages
    Submitted: November 20, 2009 By: Fatih
  • Strategic Human Resource Management in World Airline Industry

    Strategic Human Resource Management in World Airline Industry

    For over 15 years, there has been an ongoing research on HR strategies and competencies differentiating the business performance. Besides this, HR practitioners have focussed their attention on other important questions as well. Bratton and Gold (2007), for example, tries to question what policies and practices make up HR strategies. Is it possible to identify cluster of bundle of HR practices with different strategic competitive models? What is relationship between different clusters of HR practices

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    Essay Length: 2,710 Words / 11 Pages
    Submitted: November 20, 2009 By: Artur
  • Great Battles and Leaders of the Second World War

    Great Battles and Leaders of the Second World War

    Great Battles and Leaders of the Second World War Just who is Winston Churchill? Sir Winston Churchill was one of the most influential leaders of the World War II time period. He was the prime minister of England, a Nobel Prize winner, and an amazing writer. He is a man of many gifts, however of all of his amazing talents, his greatest asset was his way of using words. With his words and writings he

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    Essay Length: 576 Words / 3 Pages
    Submitted: November 20, 2009 By: Jack
  • Zehrs Market

    Zehrs Market

    Zehrs Markets From Wikipedia, the free encyclopedia (Redirected from Zehrs) Jump to: navigation, search Zehrs Type Public Founded Kitchener, Ontario, 1950 Headquarters Ontario, Canada Industry Supermarket Products Presidents Choice Website www.zehrs.ca Zehrs Markets, or simply Zehrs, is a chain of grocery stores located in southwestern Ontario, Canada. The chain contains over sixty locations and is a part of Loblaw Companies Limited. The first store was started by Emory Zehr and his sons in Kitchener, Ontario

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    Essay Length: 415 Words / 2 Pages
    Submitted: November 20, 2009 By: Jack
  • Global and Domestic Marketing Decisions

    Global and Domestic Marketing Decisions

    Global and Domestic Marketing Decisions Many organizations conduct both domestic and global marketing decisions on a daily basis. Wal-Mart is an organization that is familiar with the high-level domestic and global environmental factors that may influence the marketing decisions. Technology plays an important part in the decision making for all organizations. Using the internet to generate international sales in countries that are not going through a downturn opens up many opportunities. Social responsibility and ethics

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    Essay Length: 442 Words / 2 Pages
    Submitted: November 21, 2009 By: Victor
  • Marketing Audit Project/keebler Company

    Marketing Audit Project/keebler Company

    Technology: Keebler Company is the first consumer packaged goods division, to utilize the artificial intelligence program. This technology interacts with consumers through instant messaging, mimicking natural conversation to provide recipes based on a person’s stated preferences and mood. Moreover, the program was created by Active Buddy, which has launched other interactive agents such as: Smarter Child, Austin Powers and Elle Girl Buddy (Keebler Recipe Tool. Com). In addition, Keebler made the decision to purse an

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    Essay Length: 3,840 Words / 16 Pages
    Submitted: November 21, 2009 By: Yan
  • Iternational Marketing

    Iternational Marketing

    Running Head: International Marketing International Marketing International Marketing In a world where consumer demands change as quickly as advances in technology and communication, it is no wonder that companies are entering into a global market. In order for companies to stay on top and be the best in their industry, it is no longer enough to exclusively sell to a domestic market. The real challenge for companies remains in their ability to successfully market their

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    Essay Length: 1,925 Words / 8 Pages
    Submitted: November 21, 2009 By: Top

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