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Last update: August 17, 2014
  • Branding Strategies

    Branding Strategies

    Killing Brands Successfully Vital Few and Trivial Many In a paper that seeks to explain why one should kill something that has taken years to build, it is fitting that one talks about the much-used but misnamed Pareto principle. The Pareto principle tells us that 20 percent of something is always responsible for 80 percent of the results. This is a fairly apt way to describe the situation with many multi-brand companies today. Diversifying across

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    Essay Length: 359 Words / 2 Pages
    Submitted: March 23, 2010 By: Edward
  • Constitutional and Social Developments Between 1860 and 1877

    Constitutional and Social Developments Between 1860 and 1877

    Constitutional and social developments between 1860 and 1877 had a huge impact on American politics and life, resulting in a massive cultural, political, and social revolution. Added to these developments were continually changing goals and revolutionary ideas which helped furthered the revolutionary process. Such changes dramatically altered American lifestyles and trains of thought. As Senator Morrill said, "every substantial change in the fundamental constitution of a country is a revolution." Politics and states' rights, black

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    Essay Length: 1,057 Words / 5 Pages
    Submitted: March 23, 2010 By: Stenly
  • Tnc's, Extractive Industries and Development Wir 2007

    Tnc's, Extractive Industries and Development Wir 2007

    CASE 1: TNC’s, Extractive Industries and Development WIR 2007 By: Chandra Gunnar Oskar A. Overview Introduction Foreign Direct Investment has been a key economic driver for developing countries and TNC’s. TNC’s are investing abroad for many reasons such as � to gain access to new markets, to defend positions in exisiting markets, to circumvent trade barriers, to diversify the firm’s production base, to reduce production costs, to gain access to specific assests and resources’ (Dicken,

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    Essay Length: 1,836 Words / 8 Pages
    Submitted: March 24, 2010 By: Jack
  • Gender and Development - Theory and Practice

    Gender and Development - Theory and Practice

    GENDER AND DEVELOPMENT- THEORY AND PRACTICE Historical Context During the 1960s and 1970s, scholars and historians began to explore issues of gender and power, focusing mainly on the subordination of women and institutionalized male dominance in society. From its early origins in cataloguing great women in history, in the 1970s it turned to recording ordinary women's expectations, aspirations and status. Then, with the rise of the feminist movement, the emphasis shifted in the 1980s towards

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    Essay Length: 447 Words / 2 Pages
    Submitted: March 24, 2010 By: Max
  • Strategy for Starting the Business

    Strategy for Starting the Business

    Strategy for Starting the Business Initial Startup Phase ( est. 1 month) · Need to make up some sample parts · Decide what types of parts we want to make and how many for samples · Price out the material and buy it accordingly (we will pay for it between the 2 of us) · Go into the shop on a weekend and make the samples up · Research e-bay on the different ways in

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    Essay Length: 664 Words / 3 Pages
    Submitted: March 24, 2010 By: Stenly
  • Unilever's Path to Growth Strategy: Is It Working

    Unilever's Path to Growth Strategy: Is It Working

    Unilever's Path to Growth Strategy: Is it Working 1. What are the chief elements of Unilever’s diversification strategy? Is Unilever pursuing a multicountry or a global strategy? What aspects of the strategy do you like? What aspects of the strategy are you skeptical about and why? 2. Did Unilever pay too much to acquire SlimFast? Is there any reason to believe that SlimFast might be a better performer as part of Unilever than it would

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    Essay Length: 355 Words / 2 Pages
    Submitted: March 24, 2010 By: Venidikt
  • Organizational Behavior and Concepts

    Organizational Behavior and Concepts

    Organizational Behavior and Concepts Every successful company realizes that one of the most valued assets within the business is the people. “To attract and retain the best qualified people available without regard to race, color, religion, national origin, gender, sexual orientation, gender identity, age, or disability” (Boeing, 2006, p. 2) . Companies of today focus on continuous personnel development that is necessary to increase the value of an organization’s human capital. The study of people

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    Essay Length: 1,022 Words / 5 Pages
    Submitted: March 24, 2010 By: Tommy
  • Piaget’s Cognitive Development Theory

    Piaget’s Cognitive Development Theory

    Developmental Profile #1 Children 0-2 Years Old Piaget’s Cognitive Development Theory Swiss Theorist Jean Piaget (1896-1980) was one of the most influential researchers in the area of developmental psychology during the 20th century. Piaget originally trained in the areas of biology and philosophy and considered himself a "genetic epistemologist." He was mainly interested in the biological influences on "how we come to know." He believed that what distinguishes human beings from other animals is

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    Essay Length: 4,369 Words / 18 Pages
    Submitted: March 24, 2010 By: Tommy
  • Evaluate O’doul’s Positioning Strategy. Is It Wise, Given the Flat Market for the Overall Beer Industry?

    Evaluate O’doul’s Positioning Strategy. Is It Wise, Given the Flat Market for the Overall Beer Industry?

    1. Evaluate O’Doul’s positioning strategy. Is it wise, given the flat market for the overall beer industry? In my opinion O’Doul’s positioning strategy is very good for all beer company around the world and Anheuser-Busch Cos Inc itself. They can distinctive big idea in mind of the target market at the right time and place. The company focuses on customer’s need and wants, at the same time give the priority to legal constraint. In this

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    Essay Length: 721 Words / 3 Pages
    Submitted: March 25, 2010 By: Kevin
  • Organizational Behavior

    Organizational Behavior

    Organizational Behavior Organizational Behavior “is the study of human behavior in organizations. It is a multidisciplinary field devoted to understanding individual and group behavior, interpersonal processes, and organizational dynamics” (Schermerhorn, Jr., Hunt, & Osborn, 2005, p. 3). Organizational Behavior encompasses numerable professions, companies and organizations, with the goal of increasing productivity, attaining organizational goals, promoting employee development and learning, empowering employees and providing customer service to external and internal stakeholders. An important element in the

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    Essay Length: 979 Words / 4 Pages
    Submitted: March 25, 2010 By: Mike
  • An Angry Proposal

    An Angry Proposal

    An Angry Proposal It was October 19, 1997 and the Smoky Mountain town of Gatlinburg, Tennessee was being soaked by rain. The rain was coming down so hard the colored fall leaves fell to the ground like daggers. My boyfriend John and I were on our first get away after divorcing my first husband. John and I had a relationship for four years prior to my marriage. We had been in Gatlinburg for four days

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    Essay Length: 870 Words / 4 Pages
    Submitted: March 25, 2010 By: Fonta
  • Culture and Moral Development

    Culture and Moral Development

    Culture and Moral Development Another criticism of Kohlberg’s view is that it is culturally based. A review of research on moral development in 27 countries concluded that moral reasoning is more culture-specific than Kohlberg envisioned and that Kohlberg’s scoring system does not recognize higher-level moral reasoning in certain cultural groups (Snarey, 1987). Examples of higher-level moral reasoning that would not be scored as such by Kohlberg’s system include values related to communal equity and collective

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    Essay Length: 363 Words / 2 Pages
    Submitted: March 26, 2010 By: David
  • Global Versus Localized Marketing Strategies

    Global Versus Localized Marketing Strategies

    Introduction In recent years, considerable attention has been focused on the debate over global versus localized marketing strategies for firms competing in international markets. In this assignment, we are going to analyze the debate over global versus localized marketing from a cross-cultural consumer behavior perspective. We also discuss the type of products or services for which a global marketing and advertising strategy whether is it appropriate or not. We will analyze the logic of the

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    Essay Length: 1,291 Words / 6 Pages
    Submitted: March 26, 2010 By: Vika
  • Organizational Behavior Terminology and Concepts Paper

    Organizational Behavior Terminology and Concepts Paper

    Terminology and Concepts Paper In the world of business, there are terms and concepts that must be known and understood to help run a successful business. Without the knowledge of these terms, one might have trouble legally and ethically. In this report, there will terms and concepts explained that will give a better understanding on how Dick’s Sporting Goods has become a successful retail company. By the end of this report, the reader will have

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    Essay Length: 929 Words / 4 Pages
    Submitted: March 27, 2010 By: Max
  • Organizational Change: Coca-Cola

    Organizational Change: Coca-Cola

    As we enter the 21st Century, change and how to lead it successfully has become the foremost topic on the minds of organizational leaders. And for good reasons: Change is happening everywhere; its speed and complexity are increasing; and the future success of organizations depends on how successful leaders are at leading that change. In today’s marketplace, change is a requirement for continued success, and competent change leadership is a most coveted executive skill. Organizations’

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    Essay Length: 525 Words / 3 Pages
    Submitted: March 27, 2010 By: Wendy
  • Organizational and Societal Functions of Pr

    Organizational and Societal Functions of Pr

    The United States is a country were many people from across the world come to pursue liberty and happiness, but most common, to have the mutual opportunity as to those who are born here the equal advantage to work in Corporate America with hopes in becoming successful. Often times many employers indulge and become bias as to who they give preference too and the opportunity when hiring employees that are younger versus those that are

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    Essay Length: 853 Words / 4 Pages
    Submitted: March 27, 2010 By: regina
  • Decision Making Strategies

    Decision Making Strategies

    Strategic thinking is an essential leadership skill. Our learning team has learned to consider our current decision-making strategies, and examine our options for choosing the best strategy for any situation be it one-sided, compromise, collaboration and deciding-by-majority rule. As a learning team we will identify any problem someone on the team may have such as being shy, not very talkative and hesitate about having to stand in front of the class while presenting our presentation.

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    Essay Length: 505 Words / 3 Pages
    Submitted: March 28, 2010 By: Tommy
  • The Indian Pharmaceutical Industry and a Critical Analysis of Ranbaxy's Strategies to Build a Global Presence

    The Indian Pharmaceutical Industry and a Critical Analysis of Ranbaxy's Strategies to Build a Global Presence

    THE INDIAN PHARMACEUTICAL INDUSTRY AND A CRITICAL ANALYSIS OF RANBAXY’S STRATEGIES TO BUILD A GLOBAL PRESENCE (I) THE INDIAN PHARMACEUTICAL INDUSTRY – A GENERAL INTRODUCTION The pharmaceutical industry is currently acknowledged as one of the leading industries in India. The growth rate has been significant and has recently accelerated substantially due to new products launched in recent years. Almost 3000 new products were launched between 2002 and 2004, with sales estimated at US$280mn.The domestic pharmaceutical

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    Essay Length: 6,402 Words / 26 Pages
    Submitted: March 28, 2010 By: Mikki
  • What Strategies Should Adrenaline Air Sports Implement in Order to Stay Competitive in the Region and Ensure the Sustainable Profit Growths?

    What Strategies Should Adrenaline Air Sports Implement in Order to Stay Competitive in the Region and Ensure the Sustainable Profit Growths?

    Executive Summary Problem Statement What strategies should Adrenaline Air Sports implement in order to stay competitive in the region and ensure the sustainable profit growths? Purpose Statement The purpose of this report is to analyze the current market situation of the company and to recommend courses of action to address the question raised above. Alternative Courses of Action 1. Continue the business 2. Discontinue the business Methods of Analysis SWOT Analysis is a strategic planning

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    Essay Length: 1,682 Words / 7 Pages
    Submitted: March 28, 2010 By: Max
  • Investment Strategy

    Investment Strategy

    Investment Strategy To maximize optimum performance of our investment portfolio, we placed a certain percentage of equity in different sectors of the stock market. To maximize value with a bearish market, we structured an initial investment strategy that focused on inputting funds into income assets in the form of t-bills and bonds. Roughly, we estimated on contributing between twenty and thirty percent into these low risk funds until the market index increased. Once the stock

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    Essay Length: 1,497 Words / 6 Pages
    Submitted: March 29, 2010 By: Fonta
  • Mental Health Community Development

    Mental Health Community Development

    1. How effective has this approach to community work been overall? The healing hands health rights campaign is an initiative by ANTaR which was launched in February 2004. The campaign itself is an effective way of promoting health as a fundamental human right issue, raising awareness of political will and promoting the need for a change in policy so that resources are allocated on the basis of indigenous health. The development of the campaign and

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    Essay Length: 384 Words / 2 Pages
    Submitted: March 29, 2010 By: Mike
  • Lifespan and Development Paper

    Lifespan and Development Paper

    Oprah Winfrey was born in Kosciusko, Mississippi to an extremely poor family. Her parents were unmarried teenagers. Her father, Vernon Winfrey, was a soldier. Her mother, Vernita Lee, was a housemaid. Oprah was raised by her grandmother on a farm where she “began her broadcasting career” by learning to read aloud and performing recitations at the age of three. From age six to thirteen she resided in Milwaukee with her mother. After experiencing abuse and

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    Essay Length: 1,016 Words / 5 Pages
    Submitted: March 29, 2010 By: Kevin
  • Freud's Psychosexual Stages of Development.

    Freud's Psychosexual Stages of Development.

    Define personality, and describe the basic structure of personality according to Sigmund Freud. Make additional reference to Freud’s psychosexual stages of development. Personality: It is the pattern of enduring characteristics that differentiate a person. Those patterns of behavior are the ones that make each of us a unique person. It is personality that leads us to act consistently and predictably in different situations and in over extended periods of time. “Personality is the supreme realization

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    Essay Length: 1,390 Words / 6 Pages
    Submitted: March 29, 2010 By: Top
  • Ipod - Place & Promotion Strategy

    Ipod - Place & Promotion Strategy

    Part 1 Product: Apple iPod - 80GB PLACE: The Apple iPod doesn’t fall specifically under a direct or indirect channel of distribution. Instead, Apple uses a variety of direct and indirect distribution channels. (Channels of distribution - Perreault & McCarthy, p. 248-251) Apple sells its product not only through their own online stores and retail stores but they also sell their product through their direct sales force, and third party wholesalers and resellers. Asides from

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    Essay Length: 1,445 Words / 6 Pages
    Submitted: March 30, 2010 By: Max
  • The Merger of Hewlett-Packard and Compaq: Strategy and Value

    The Merger of Hewlett-Packard and Compaq: Strategy and Value

    The Merger of HP and Compaq: Strategy. When a major merger is announced, like the one between HP and Compaq, investors try to understand where the stock value is going to come from and whether the companies have a plan to achieve that value. Deals are often brought to market with one big synergy number and a statement that the deal will be accretive to earnings. Many acquisitions and some large strategic investments are often

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    Essay Length: 2,193 Words / 9 Pages
    Submitted: March 30, 2010 By: Kevin

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