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Last update: August 25, 2014
  • Dutch Boy Paints Marketing Plan for Puerto Rico

    Dutch Boy Paints Marketing Plan for Puerto Rico

    Table of Contents I. Executive Summary 3 II. Marketing Plan 4 A. Situation Analysis 4 B. Environmental Analysis 8 C. Objectives 10 D. Marketing Strategy 11 E. Action Programs 18 F. Budgeting 22 G. Resources 25 H. Controls 25 I. Contingency Planning 27 III. Information Sources 28 IV. Appendix 29 I. Executive Summary Founded in 1907, Dutch Boy continues to be an industry leader in delivering innovative and high-quality products and packaging solutions, and

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    Essay Length: 2,290 Words / 10 Pages
    Submitted: December 15, 2009 By: Steve
  • Business Management Unit 5 Individual Project

    Business Management Unit 5 Individual Project

    1. Why did Nolan decide no to reduce customer service staff in the cable operation? Nolan decided not to reduce customer service staff, because Cablevision was already in hot water with New Yorkers for not carrying the Yankee games. He didn’t want to loose more customers then he might have already lost. He also wanted to keep existing customer service members to handle the high call volumes they expected due to inquires. 2. How did

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    Essay Length: 366 Words / 2 Pages
    Submitted: December 15, 2009 By: Steve
  • New York Dog Care United Kingdom Marketing Plan

    New York Dog Care United Kingdom Marketing Plan

    Table of Contents 1.0 New York Dog Care / Company Background 2.0 Services Offered 3.0 Location 4.0 Target Consumers / Profile and Segmentation 5.0 International Marketing Strategy 5.1 Price (medium/low) 5.1.1 Price Strategy 5.1.2 Competitor pricing 5.1.3 Service Prices 5.2 Promotion 6.0 Conclusion New York Day Care was founded in New York City, New York, in 2003 and has since become a leading provider of Dog Care Services in the Metropolitan Area. The company was

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    Essay Length: 856 Words / 4 Pages
    Submitted: December 16, 2009 By: Jon
  • Business Plan

    Business Plan

    Business Plan Business Plan: Progressive Consulting What follows is a complete business plan for a hypothetical company. Please copy or save to your disk and use as an example in developing your own business plan. If you would like to read a series of articles jump to Web Marketing . For additional business aids click on The Practical Tools of Consulting 1. 0 Executive Summary Progressive Consulting will be formed as a consulting company specializing

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    Essay Length: 3,650 Words / 15 Pages
    Submitted: December 17, 2009 By: Mike
  • Inetcafe Business Plan

    Inetcafe Business Plan

    Internet Cafe Business Plan JavaNet Internet Cafe 1.0 Executive Summary JavaNet, unlike a typical cafe, will provide a unique forum for communication and entertainment through the medium of the Internet. JavaNet is the answer to an increasing demand. The public wants: (1) access to the methods of communication and volumes of information now available on the Internet, and (2) access at a cost they can afford and in such a way that they aren't socially,

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    Essay Length: 5,155 Words / 21 Pages
    Submitted: December 17, 2009 By: Mike
  • Strategic Planning: The Managerial Agenda

    Strategic Planning: The Managerial Agenda

    Strategic Planning: The Managerial Agenda If asked what strategic planning is one could interpret it as simply a road map that can guide the organization in the right direction. It is very unlikely that an organization would know which direction to take without a sense of direction. Managers are faced every day with decisions that have a major impact on the direction the organization must take, therefore, strategic planning can play an important role in

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    Essay Length: 1,155 Words / 5 Pages
    Submitted: December 17, 2009 By: Jack
  • Strategic Information Systems Planning (literature Review)

    Strategic Information Systems Planning (literature Review)

    Literature Review on Strategic Information Systems Planning Contents 1. Introduction 2. Evolution of SISP 3. Stages of SISP 3.1 Inverted U- curve: Law of diminishing returns 3.2 Optimization of planning process 4. Factors influencing decision-making 4.1 Environmental factors 4.1.1 SISP Performance in an uncertain environment 4.1.2 Environmental assessment in strategic information systems planning 4.1.2.1 Hypotheses Testing 4.1.3 Uncertainty in SISP Due To Environmental Factors 4.2 SIS and Its Interface with the CEO 4.3 Alignment of

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    Essay Length: 5,024 Words / 21 Pages
    Submitted: December 18, 2009 By: Tommy
  • Real Estate Management Business Plan

    Real Estate Management Business Plan

    Executive Summary 1.0 Executive Summary MSN Real Estate (MSN) is an Oregon-based real estate company that will offer benchmarked rental units for the Eugene, Oregon community. MSN's units will balance safety, cutting edge features, and a positive atmosphere for all tenants. These rentals will be provided with unmatched levels of customer service and attention. Sales are projected to be $430,000 in year one growing to $600,000 in year three. The Market MSN will target three

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    Essay Length: 1,327 Words / 6 Pages
    Submitted: December 18, 2009 By: Edward
  • Behavioral Aspects of Project Management

    Behavioral Aspects of Project Management

    Running head: PROJECT MANAGEMENT Behavioral Aspects of Project Management MGT573--Project Management in the Business Environment May 8, 2006 Introduction The people process part of project management is one of the most difficult facets yet key contributors to failure related to a project. The process for selecting the project manager and team members is critical. They need to be able to facilitate meetings, track tasks versus issues, establish the primary issue related to a conflict, the

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    Essay Length: 2,341 Words / 10 Pages
    Submitted: December 19, 2009 By: Artur
  • Management Planning and Ethics

    Management Planning and Ethics

    Bateman and Snell (2003) state that “planning is the conscious, systematic process of making decisions about goals and activities that an individual, group, work unit, or organization will pursue in the future” (Planning and strategic management, p. 108). There are several levels in the planning process. Strategic planning involves setting long-term goals and is a function traditionally employed by top-level management. Newer models of strategic planning tend to involve all levels of management. Examples for

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    Essay Length: 1,088 Words / 5 Pages
    Submitted: December 19, 2009 By: Mike
  • Development Project

    Development Project

    This document provides an overview of the systems development project that will modernize the Bead Bar’s business practices. Some of Bead Bar’s goals include “globalization (The system of interconnected capitalist economies.), digitization of goods (The ability to convert goods into computer files.), and increased speed of commerce with ability to purchase anytime and from anywhere” Information Systems Technology, by Ross A. Malaga.Published by Prentice Hall. Copyright © 2005 by Pearson Education. The project will

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    Essay Length: 848 Words / 4 Pages
    Submitted: December 19, 2009 By: Jack
  • It Project Management

    It Project Management

    Project management is an integrative effort. Decisions and actions taken in one knowledge area at a certain time usually affect other knowledge areas. Managing these interactions requires making trade-offs among the project’s scope, time, and cost. A project manager may also need to make trade-offs between other knowledge areas, for example between risk and human resources. Therefore, we should view project management as a number of related processes. A process is a series of actions

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    Essay Length: 2,055 Words / 9 Pages
    Submitted: December 19, 2009 By: Top
  • Journal Entry About My Life and What I’m Planning on After Graduating

    Journal Entry About My Life and What I’m Planning on After Graduating

    June 22, 2007 will be the day that I cross the stage at Artpark for my commencement. To tell you the truth I haven’t taken the time to look at my life and think about what is going to happen after I leave this bubble called Lewiston-Porter, so here are my thoughts. During this last year of high school I plan on working hard and not slacking with my work load. I plan on making

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    Essay Length: 663 Words / 3 Pages
    Submitted: December 19, 2009 By: Mike
  • Final Project: Your Career as an It Professional

    Final Project: Your Career as an It Professional

    A career in project management is exciting because there are numerous items that you will cover. There is the fact that when you are done with your project you move on to the next one and you will never do the same thing repeatedly. Management can have its difficulties, but there are many benefits to management. One benefit to management is that there are things you can do and there are things that you delegate

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    Essay Length: 591 Words / 3 Pages
    Submitted: December 20, 2009 By: Anna
  • Develop a Business Plan

    Develop a Business Plan

    Developing A Business Plan Overview The importance of planning should never be overlooked. For a business to be successful and profitable, the owners and the managing directors must have a clear understanding of the firm's customers, strengths and competition. They must also have the foresight to plan for future expansion. Whether yours is a new business or an existing business in the process of expanding, money is often an issue. Taking time to create an

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    Essay Length: 3,014 Words / 13 Pages
    Submitted: December 20, 2009 By: David
  • Gillette Marketing Plan

    Gillette Marketing Plan

    6. Marketing Program The following contains the four elements of the marketing mix for the new Gillette Venus. Product Strategy Our marketing mix depends mainly on the product and the product marketing, but we are also leveraging a lot more in our packaging. Innovation is the key to our growth and our opportunity for continual growth. Our product marketing has to emphasize the benefits of our unique combination of technological expertise and new innovation. We

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    Essay Length: 905 Words / 4 Pages
    Submitted: December 20, 2009 By: Mike
  • Harlem Development Project

    Harlem Development Project

    THE HARLEM RENAISSANCE CENTER A RETAIL DEVELOPMENT PROJECT Market Feasibility and Analysis By: G. W.-L. TABLE OF CONTENTS SECTION PAGE I. Nature Of Assignment 3 II. Letter Of Transmittal 4 III. Market History/Report 5 Area And Regional Market Trends 5 Executive Summary 5 IV. New York City Market Overview 7 V. Harlem - Neighborhood Overview 11 Neighborhood Description 11 Area Map 11 Land Use 14 Population 16 Employment And Income 18 Owner Vs. Renter

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    Essay Length: 2,097 Words / 9 Pages
    Submitted: December 20, 2009 By: Mike
  • Citizens Project

    Citizens Project

    For my Citizens project, I was going to go to the Fairfax County General District court and observe some cases. I remembered however, that a friend of mine had to go to court for a mistake he committed so I followed him to his case instead at the Loudoun County General District Court. Earlier this year, my best friend’s brother committed a crime at his job. He worked at Old Navy and stole over $1,600

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    Essay Length: 914 Words / 4 Pages
    Submitted: December 20, 2009 By: regina
  • Strategic Plan: Dean's Auto Clinic

    Strategic Plan: Dean's Auto Clinic

    Running head: STRATEGIC PLAN: DEAN’S AUTO CLINIC Strategic Plan: Dean’s Auto Clinic Tina Fisher University of Phoenix Executive Summary Dean’s Auto Clinic is a reputable auto repair shop that has built its business by providing quality work at reasonable prices. With a solid, yet small, customer base, the company is ready to catapult to the next level and grow the business. The company does face some tough challenges ahead including the current and future downturn

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    Essay Length: 9,639 Words / 39 Pages
    Submitted: December 20, 2009 By: Jack
  • Nike's New Supply Chain Project

    Nike's New Supply Chain Project

    Nike’s New Supply Chain Project Introduction: Nike’s Value Chain and Competitive Forces In 1984, Nike owned just 16% of the athletic-shoe market, and for much of the 1980s it was running neck-and-neck with Reebok (Wilson 1). Now, with somewhere between 43-47% of that market, Nike is the undisputed leader. However, things are not perfect with the company. In the late 1990’s, Nike began to see the results of many unresolved issues concerning competitive forces exterior

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    Essay Length: 1,194 Words / 5 Pages
    Submitted: December 20, 2009 By: Tommy
  • Academic Summary and Plan

    Academic Summary and Plan

    AMERICAN MILITARY UNIVERSITY Academic Plan Summary (APS) for BA Degrees, AA Degrees and Certificates Total Required Semester Hours for a BA Degree = 120. AA Degree = 60. Certificates = See Course Catalog. Name: Matthew Mathews Student Number: 3051463 Major/Concentration: Criminal Justice/ Intelligence Methods Instructions: The AMU Program is divided into lower and upper divisions. Freshman and Sophomore years (100-200 level courses) comprise the lower division and the AA Degree. Junior and Senior years (300-400

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    Essay Length: 1,104 Words / 5 Pages
    Submitted: December 21, 2009 By: Anna
  • Enterprise Resource Planning

    Enterprise Resource Planning

    EXECUTIVE SUMMARY In the following case study of E.A.Cakes, we have discussed transition phase from MTO to MTS (Made to Order to Made to Stock) production strategy as well as shifting consumer trends, in particular, consumers’ changing expectation in relation to “speed-to-market”. This entails maintaining an adequate level of inventory in medium to long-term frozen foods to meet the demand for shorter order-to-delivery time in relation to production planning and supply chain management system. For

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    Essay Length: 2,181 Words / 9 Pages
    Submitted: December 21, 2009 By: Monika
  • Workplace Social Action Plan

    Workplace Social Action Plan

    RUNNING HEAD: WORKPLACE SOCIAL ACTION PLAN Workplace Social Action Plan Workplace Social Action Plan The South Florida University of Phoenix campus has a unique opportunity to leverage an increase in multicultural groups within the area to increase student enrollment and attract diverse talent to the workforce. Preparing an action plan for this influx of diverse cultures provides many benefits to the University while minimizing the unique challenges in understanding the various cultural differences and communicating

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    Essay Length: 2,827 Words / 12 Pages
    Submitted: December 21, 2009 By: Vika
  • Mega Project Case Study

    Mega Project Case Study

    Case Study Learning Team C University of Phoenix Case Study A project is defined as “a complex, non-routine, one-time effort limited by time, budget, resources, and performance specifications designed to meet customer needs” (Gray & Larson, 2005, p. 15). Project management crosses all industries and is present in every corner of the globe. “The basics of project management are universal—making sure a project is done correctly, on time, and within budget—ensuring every element of any

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    Essay Length: 7,846 Words / 32 Pages
    Submitted: December 21, 2009 By: Stenly
  • Motorola Inc. Bandit Pager Project

    Motorola Inc. Bandit Pager Project

    Michele Motorola Inc. Bandit Pager Project Executive Summary Motorola Bandit project demonstrated several important points. First that a full automated manufactured line is the best way to reach high quality standard and high flexibility; that with the right persons and a clear goal, challenging objective can be achieved and that you do not have to over plan the project. In the following document will be analyzed the different aspects that brought Motorola to reach a

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    Essay Length: 1,531 Words / 7 Pages
    Submitted: December 21, 2009 By: Andrew

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