A Feasibility Study in Partial Fulfillment of the Requirements for Mathematics of Investment

A Feasibility Study

in partial fulfillment of the requirements for

Mathematics of Investment

Submitted to:

Dr. Lolita Fernandez

Submitted by:

Meliza D. Kawai

ACT 12-A1

March, 2016

Table of Contents

1. Background of the Study

1. Market Highlights

1. Population Growth
2. Primary Economy
3. Educational Institutions
4. Prices of the Municipality
5. Emerging Market Trends

1. Technical Aspect

1. The Property
2. Location Map
3. Building Facilities and Features
4. Lease Contract and Tenant
5. Additional Income by 2nd Year
6. Necessary Building Improvements

1. Implementation Schedule

1. Financial Aspect

1. Highlight of Finance
2. Findings and Assessments

1. Attachments

Introduction

A “Carinderia” is a local eatery which offers and serves delicacies close to the heart of the Filipino masses. It had become widespread in rural areas after increased human mobility and patriotism around the late 1800s. It has evolved through the years, gaining additional utilitarian developments and managerial organization to sustain its growing demand.

        It is also treated synonymously with fast food restaurants, those referred to as Grab-and-Go and Turo-turo for its manner of providing express food services.

I.         Background of the Study

BaDong’s is a Filipino Carinderia in spired restaurant that would feature Classic Filipino Cuisine through a variety of affordable combination meals that would best fit the taste of the Pinoys. It would also promote traditional customs in Filipino Dining and would provide quality service based on customer satisfaction.

BaDong’s will be strategically situated in Project 4, Quezon City on the corner lot edging the intersection of P. Tuazon Boulevard and J. P. Rizal Street. Its ideal location in the business center of Project 4, makes it accessible via the former routes which are plied by public utility vehicles. Motorized tricycles also provide access of commuters to the peripheral streets of Project 4 which is an urbanized residential area. Its proximity to the public market, the police station, local government offices, public and private hospitals, makes it accessible to both public utility vehicles and private transportation.

BaDong’s will be located right across a hospital, the Quirino Memorial Medical Center (QMMC), surrounded by pharmacies and convenient stores. It will also front a diagnostic clinic which stands beside a salon. Also, residential condominiums and apartments arise within the vicinity.

BaDong’s would occupy 132 sq. meters of land and is planned to be constructed at the start of the month of May within the present year.

II.         Market Highlights

A. Population Growth

The area wherein the restaurant would be constructed is within the 4th District of Quezon City. The District 4 has the most number of Barangays (38). But have an almost identical share with District I Both having a share of the population of Quezon City at 17% or a population of 365,410 people.

• Land area of the Business                                     132 sq. meters
• Total Est. No. of Passer-bys                        16,440 approx.

• Classes of Passer-bys:

• Students                                          1,080 approx.
• Civilians                                        14,820 approx.
• Nurse/Doctor/Med. Staff                              540 approx.

• Total Est. No. of Passing vehicles                           8,740 approx.
• Classes of Passing vehicles:

• Single motorcycles                                      330 approx.
• Tricycles                                           1,440 approx.
• SUVs                                                   1,680 approx.
• Trucks                                                12 approx.
• Jeepneys                                           1,440 approx.
• Private vehicles                                   3,840 approx.

B. Primary Economy

Most of the residents of Project 4 are average income earners who could afford to send their children to private schools belong to the middle class families. The community is composed of families 20 % of which belong to the middle class, 30 % of the average income group and the rest, that is the majority, to which most of the children study in public schools come from Barangay Escopa I, II, III, and IV, is a conglomeration of families who live on vending. 

The economy wherein the proposed restaurant shall rise is among the city where     business   is dominated by small and medium-scale establishments engaged mostly in the distribution of finished products and the provision of basic personal services. With a sizeable portion of the city's land area being developed for commercial and industrial ventures, complemented by the availability of a large manpower pool, Quezon City has great potential to support an increase in the number of big businesses in the city.