Kuiper Leda Supply Chain Defense
By: Max • Case Study • 1,582 Words • December 26, 2009 • 1,055 Views
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Running head: KUIPER LEDA SUPPLY CHAIN DEFENSE
Introduction
Kuiper Leda Supply Chain Defense The Managing Inventory in a Supply Chain simulation (University of Phoenix, 2007) provided numerous issues at risk for the shareholders at Kuiper Leda. This company is looking at the effectiveness and efficiency of the supply chain. By assessing the existing supply chain management Kuiper Leda will be able to adjust for improvement to the process. This paper will defend the optimal simulation outcomes for the company.
Kuiper Leda, Incorporated (Inc.), a manufacturer of electronic components, is experiencing problems with keeping up with the competitors and management’s demands to move the company into web and enterprise technology based manufacturing. To be more competitive, Kuiper Leda must find ways to accept and fill larger orders while managing the inventory. With the company only dealing with small companies, it will be more difficult to fill larger orders and maintain inventory in the supply chain. Key components of the supply management process for Kuiper Leda include outsourcing, inventory management, demand and distribution strategy, and supplier and procurement selection. This paper will address the concepts behind the selections that Kuiper Leda has made. Supply chain metrics that measure success will be cited and discussed. The paper will conclude with a summary of key points.
Kuiper Leda Supply Chain Defense
Outsourcing
At the beginning of the University of Phoenix simulation, Kuiper Leda must make a decision in regards to outsourcing of either Electronic Control Units (ECU’s) or Radio Frequency Identification (RFID) tags. The company’s main area of production is in the ECU industry, but an area of growth defined by the company’s strategic plan is entry into the RFID market. Kuiper Leda is unable to fill a new order because of constraints within the company’s supply chain. By outsourcing, the company is able to use resources in a manner that allows the company to fulfill the new order for RFID tags. Chase (2006, p. 413) states that outsourcing allows a company to focus upon core competencies. The strategic plan for the company includes developing RFID tag production as a core competency for the company. In the simulation, the optimal solution for outsourcing is for Kuiper Leda to outsource production and management of ECU’s via a contract manufacturing process. Contract manufacturing will allow Kuiper Leda to redirect company resources towards the production of RFID tags. Chase (2006) cites that 11 % of all electronic manufacturing is performed by contract manufacturers. As Kuiper Leda is involved in the electronic industry, this is an acceptable form of outsourcing. By outsourcing the ECU’s, the company is then able to focus efforts on the manufacturing of the RFID tags.
Inventory Management
Inventory management is an important aspect within supply chain management. Kuiper Leda uses Materials Requirement Planning (MRP) as a method of planning and controlling the supply chain. MRP is a demand dependent, it is the demand caused by another demand for a higher-level item (Chase, 2006, p. 630). More simply stated, the demand for the components occurs when there is a demand for the ECU’s or RFID tags. The MRP method works best when a company is “involved in a process where a number of products are made in batches using the same production equipment” (Chase, 2006, p. 630). MRP systems calculate the exact amount of parts needed to manufacture an exact number of the end product. A key aspect of the MRP system is that the parts are needed for the production cycle. The purpose of MRP is to control inventory levels while assigning priorities and also planning the capacity for the operating system (Chase, 2006, p. 635). The MRP system also includes a philosophy of hurrying up when lack of parts would affect production schedule, and also slowing down when the speed would cause and excess amount of end product. The Materials Requirement Planning system works well for Kuiper Leda because the company is involved in batch production of ECU’s and RFID tags. The use of MRP assists Kuiper Leda in ordering the correct amount of parts to arrive at the correct time for production of the end product.
Demand and distribution strategy
Kuiper Leda uses a centrally regulated demand policy and a central warehousing and five additional distribution warehouses in order to get the product to the consumer. A central warehouse is where the product is stored. The demand occurs when there is an order placed that