The Competitor Analyses for Hp
By: Jack • Essay • 369 Words • March 5, 2010 • 1,015 Views
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The competitor analyses
There are a lot of products categories in the digital camera field, these three manufacturers of Kodak, Sony, and Canon can be regarded as the leader of this trade among them. In this investigation, the occupation rate of market of these three major manufacturers is all more than 10%. The products that fully demonstrated these three brands have possessed very powerful market competition strength. Among them, Kodak occupation rate of market in the investigation has reached 23%. Have won leader of the digital industry Sony's DC products with 4% of the advantages, have occupied the first position where the brand ranks. And Sony relies on occupation rate of market of 19% to rank the position of the second of brand ranks. The manufacturer which ranks the third is old brand Canon of the camera field, which makes the transition in the comparatively successful manufacturer in digital camera field. Canon occupies occupation rate of market of 16% in this investigation, ranks the third. It is the old brand digital camera manufacturer Olympus entering DC field earlier to rank the following brand, then the fifth place is HP which entering digital industry newly. His occupation rate of market is 8%.
Though the rank last year of digital camera of HP occupied the fifth place, but HP has high technology, it is the biggest Hi-Tech