Cola
By: shtea12 • Essay • 294 Words • April 27, 2011 • 1,634 Views
Cola
3. What aspects of the traditional Disney theme park formula, in terms of park design and service design, might prove to be transferrable to Euro Disney, and which might prove to be specific to the United States and/or Japan? In general, what issues should a company think through before extending a successful service concept across cultural boundaries?
4. Assess the implementation of Euro Disney's service delivery system. What could the company have done differently?
5. What lessens has Euro Disney learned which could be applied to the development of the second theme park? Should the part be adapted for the local market from the U.S. model, and if so, in what way? Should Euro Disney proceed with the next step of development? What recommendations would you make regarding staffing, training, and general management?
1. Assess Disney's decision to build a theme park in Europe. How can such a decision be evaluated and was it a wise one?
Before Europe Disney enter the Europe market, Disney thought French is a very good location for Europe country. The other contry is Englan or Spain are also easy