Magnum Walls

UNILEVER: THE PARENT COMPANY

William Hesketh Lever founded Lever Brothers in 1885. Lever established soap factories around the world. In 1917, he began to diversify into foods, acquiring fish, ice cream and canned foods businesses.

In the Thirties, Unilever introduced improved technology to the business. The business grew and new ventures were launched in Latin America. The entrepreneurial spirit of the founders and their caring approach to their employees and their communities remain at the heart of Unilever's business today. Unilever's corporate centers are London and Rotterdam.

MISSION

They define their mission in these terms and objectives:

“At Unilever we are dedicated to meeting the everyday needs of people everywhere. We provide washing powder, shampoo and toothpaste, teas, ice cream, oils and spreads for consumers all over the world.”

From the biggest city to the smallest, most remote village, you will find the brands that have made us successful. Look in any home and you will find international favorites such as Dove, Sunsilk, Omo, Magnum, Lipton and Calve as well as many local brands.

“Our aim is for our brands to be the first choice for consumers everywhere.”

“Quality is a priority and we don't just mean functional quality.”

In our foods taste, nutrition and ease of use increase enjoyment the performance, effectiveness and fragrance of our home and personal care brands make the daily routine of cleansing our bodies and cleaning our homes a more pleasurable experience.

Our consumers also expect us to fulfill their needs with brands that have low environmental impact. Living up to this expectation challenges us to continuously improve the environmental performance of our process and our brands to achieve sustainable profitable growth.

International by design, we have deep roots in many countries. By the very nature of our business we are an integral part of the societies in which we operate. Local companies are predominately run by local people in tune with their communities and who understand their needs and values - a truly multi-local multinational.

At Unilever we recognize that we are part of the society in which we operate.

“We are strongly integrated into local economies and have invested for the long term. By the very nature of our business we are part of the daily lives of our consumers, providing them with brands that meet their every day needs.”

LEVER BROTHERS PAKISTAN

They are the largest consumers Products Company in Pakistan; and belong to Unilever group of companies, which makes up one of the largest