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Last update: September 9, 2014
  • Hitting the Wall with Nike

    Hitting the Wall with Nike

    PROBLEM STATEMENT What should Nike do to counter the various advocacy groups protesting Nike and yet still be profitable? SWOT ANALYSIS Strengths * Nike has strong brand name and its logo (“swoosh) is a distinctive and instantly recognizable logo. Through the years, Nike was able to establish its brand which is often associated to products of superior quality and high standard. Likewise, its logo is easily identified by consumers of athletic and sportswear. Its logo

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    Essay Length: 987 Words / 4 Pages
    Submitted: November 22, 2009 By: Kevin
  • Nike and Child Labor

    Nike and Child Labor

    Nike has been accused of using child labor in the production of its soccer balls and shoes for Nike in Pakistan. While Pakistan has laws against child labor, the government has taken very little action to terminate it. It is said that only a boycott by the United States and other nations will have any impact on child-based industries. In addition, the U.S constitution states that child labor is an illegal and inhumane practice

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    Essay Length: 375 Words / 2 Pages
    Submitted: December 5, 2009 By: Fatih
  • Research Between Nike and Adidas on International Marketing Strategy Focusing to Competitive Differentiation

    Research Between Nike and Adidas on International Marketing Strategy Focusing to Competitive Differentiation

    The purpose of this paper is examining the strategic view and global view between Nike and Adidas. Financial analysis such as market share was accomplished to show the financial condition of the two sport brands. Besides that, global brand is identifying products and services of seller to contributing their differentiation from possible competitor. The global brand will provide recognition and certainly of goods and services by consumers. Nike and Adidas and have been the top

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    Essay Length: 267 Words / 2 Pages
    Submitted: May 3, 2011 By: babaygirl0813
  • Nike Marketing Strategies and Current Company Status

    Nike Marketing Strategies and Current Company Status

    Who would have imagined it? After years on top, Nike suddenly looks like a world-class marathoner who, in midrace, questions whether he's got what it takes to keep on running. Nike's symptoms of distress: a global glut of shoes, flat sales in key markets, and declining profits. Moreover, the global brand champ that captured its own winning corporate mindset with the "Just do it" ad slogan has a new pitch, "I can"--to which investors seem

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    Essay Length: 726 Words / 3 Pages
    Submitted: December 5, 2008 By: Fonta
  • Women in the Labor Force

    Women in the Labor Force

    The past decades their has been a dramatic increase of women participating in the labour force from countries all over the world including Canada. In 1950, one Canadian worker in five was a woman. By 1980 this percentage had doubled, and women are expected to make up more than 44 percent of the labour force by the end of this century. The increase in female participation started occurring during the 1970's. This increase also caused

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    Essay Length: 1,122 Words / 5 Pages
    Submitted: January 15, 2009 By: Tasha
  • The Farm Labor Movement

    The Farm Labor Movement

    The Farm Labor Movement was when Cesar Chavez and Dolores Huerta worked together to form the United Farm Workers Union. This union was formed to ensure that farm workers got paid for the right amount of time they worked for. Many farmers were getting low wages and Cesar Chavez thought that was unfair. Cesar Chavez was a farmer ever since he graduated eight grade. His father was in an accident and he didn't want his

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    Essay Length: 253 Words / 2 Pages
    Submitted: February 16, 2009 By: Fatih
  • International Marketing

    International Marketing

    A firm's international marketing program must generally be modified and adapted to foreign markets. This international marketing program uses strategies to accomplish its marketing goals. Within each foreign nation, the firm is likely to find a combination of marketing environment and target markets that are different from those of its own home country and other foreign countries. It is important that in international marketing, product, pricing, distribution and promotional strategies be adapted accordingly. In

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    Essay Length: 3,598 Words / 15 Pages
    Submitted: March 4, 2009 By: David
  • International Marketing

    International Marketing

    A firm's international marketing program must generally be modified and adapted to foreign markets. This international marketing program uses strategies to accomplish its marketing goals. Within each foreign nation, the firm is likely to find a combination of marketing environment and target markets that are different from those of its own home country and other foreign countries. It is important that in international marketing, product, pricing, distribution and promotional strategies be adapted accordingly. In order

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    Essay Length: 3,008 Words / 13 Pages
    Submitted: March 4, 2009 By: David
  • Nike Case Study

    Nike Case Study

    SHORT CASE SUMMARY Nike, Inc. (503-671-6453, www.nike.com) is the worlds #1 athletic shoe and apparel seller. Nike currently employs 20,700 employees, with total sales of $8.78 billion. Nike and the athletic shoe industry have evolved into one of the most competitive market in recent years. But, analysts believe that athletic shoe sales will slow down over the next few years. The slowdown will come with the change in consumer trends. For instance, the younger market

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    Essay Length: 1,706 Words / 7 Pages
    Submitted: March 4, 2009 By: David
  • Brinkerhoff International Inc Case Study

    Brinkerhoff International Inc Case Study

    MEMORANDUM TO: JUAN C. ARAQUE FROM: GROUP #6 SUBJECT: CASE STUDY FOR COMPANY "BRINKERHOFF INTERNATIONAL INC." DATE: 11/14/00 CC: HUMAN RESOURCE DIRECTOR OBJECTIVE: After careful review and analysis of the situation and the facts surrounding the company Brinkerhoff International Incorporated (BII), our team has been able to develop a viable course of action to efficiently improve productivity and relations within the organization. PROBLEMS IDENTIFIED: It is apparent through financial records that Rig 1-E by far

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    Essay Length: 2,797 Words / 12 Pages
    Submitted: March 4, 2009 By: David
  • International Trade

    International Trade

    International Trade In today's world there are many issues in need of reformation, one of which is international trade, otherwise known as globalization. Although there are a great deal of rules, regulations, and policies imposed on international trade, the manner in which those rules have been enforced is a major controversy that seems to be escalating day by day. At the center of the controversy is the World Trade Organization (WTO). The WTO was established

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    Essay Length: 841 Words / 4 Pages
    Submitted: March 11, 2009 By: Bred
  • Labor Unions and the Dynamics of Race in Unions

    Labor Unions and the Dynamics of Race in Unions

    Labor Unions and the Dynamics of Race in Unions Labor unions have been in America for a very long time. There are many unions in a myriad of different fields. Labor unions were and are used to allow for equal treatment of workers. Employers always want to maximize their profits and they try to give the least to get the most in return. For reasons such as this is why unions were formed. Generally a

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    Essay Length: 3,225 Words / 13 Pages
    Submitted: March 11, 2009 By: Bred
  • International Gray Markets

    International Gray Markets

    Reference: Prince, Melvin and Davies, Mark. "Seeing Red Over International Gray Markets", Business Horizons, March-April 2000. pp. 71-74. Summary/Description: International gray markets pose a real threat to manufacturers and their licensed retailers and they also represent a legit market that is just trying to get the end consumer the best quality product at the lowest price. It's all a matter of who you're talking to. An international gray market is an unlicensed or unplanned channel

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    Essay Length: 883 Words / 4 Pages
    Submitted: March 11, 2009 By: Bred
  • Labor Unions and Nursing

    Labor Unions and Nursing

    Labor Unions and Nursing K Salcedo The American Labor movement in the United States has a history dating back to the beginnings of the industrial revolution. Its existence is due to poor working conditions and exploitation during the beginning of that time. Labor unions have had a long history of using their most powerful weapon, strikes, to fight their battles. Even today, with the diminishing numbers of union members, strikes appear in the news sporadically.

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    Essay Length: 1,551 Words / 7 Pages
    Submitted: March 11, 2009 By: July
  • Significance of the Berlin Wall

    Significance of the Berlin Wall

    Significance of The Berlin Wall The Berlin Wall, built in August of 1961, was s physical symbol of the political and emotional divisions of Germany. The Wall was built because of a long lasting suspicion between the Soviet Union on one side and Western Europe and the United States on the other. For 28 years the Berlin Wall separated friends, families, and a nation. After WWII was over Germany was divided into four parts. The

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    Essay Length: 2,187 Words / 9 Pages
    Submitted: March 17, 2009 By: Anna
  • Japenese-American Internment Camps

    Japenese-American Internment Camps

    "Herd В‘em up, pack В‘em off, and give В‘em the inside room in the badlands"(Hearst newspaper column). Many Americans were feeling this way toward people of Japanese descent after the attack on Pearl Harbor. The feelings Americans were enduring were motivated largely by wartime hysteria, racial prejudice, and a failure of political leadership. The Japanese-Americans were being denied their constitutional rights, they were provided poor living conditions in these relocation camps, and by the time

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    Essay Length: 484 Words / 2 Pages
    Submitted: March 17, 2009 By: David
  • Critiques on Wall Street

    Critiques on Wall Street

    The article, "Greenspan gets another Fed term," in the New York Times discussed Alan Greenspan's success and failures during his term. The article was fairly easy reading. I found some statements to be quite amusing however, there were some issues discussed that was a little ambiguous. Reading this article, I learned that President Clinton nominated Alan Greenspan to a fourth term as chairman of the nation's central bank. I had no clue as to what

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    Essay Length: 687 Words / 3 Pages
    Submitted: March 22, 2009 By: Fonta
  • Japanese Internment

    Japanese Internment

    The 1940's was a turning point for American citizens because World War II was taking place during this time. Not only was America at odds with other countries, but also within its self. America is a huge melting pot full of diverse cultures and people from all nations. People travel from all over the world to the United States of America. These people had one goal in mind, a life of freedom and equal

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    Essay Length: 3,799 Words / 16 Pages
    Submitted: July 15, 2009 By: Vika
  • Behind the Walls of the Ghetto

    Behind the Walls of the Ghetto

    Rob Hill Professor Terry Thuemling WP121G 5 November 2004 Behind the Walls of the Ghetto Commenting on the famed Los Angeles ghetto in which he grew up, gangster rapper Ice Cube asserts, “If you ain’t never been to the ghetto, don’t ever come to the ghetto” (Cube, Ghetto Vet). But why are American ghettos filled with so much violence, drugs, and inopportunity? In John Singleton’s powerful drama Boyz N the Hood the harsh reality of

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    Essay Length: 2,075 Words / 9 Pages
    Submitted: November 8, 2009 By: July
  • International Business Negotiations

    International Business Negotiations

    1 Introduction As an exchange student in business study’s I chose to follow the course International Business Negotiations. It sounded like an interesting subject, because nowadays companies don’t stay in their country. They want to go across the borders. To get there you have to be able to negotiate with local people all around the world. So for me it is important to know how to negotiate. In addition to this interesting course I have

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    Essay Length: 1,586 Words / 7 Pages
    Submitted: November 8, 2009 By: Stenly
  • Nike’s Value Chain

    Nike’s Value Chain

    STRENGTHS Strong management team and good corporate strategy in both North American and overseas markets First movers advantage in e-commerce Brand recognition and reputation Trademark "Just Do It" Diversity and variety in products offered on the web (footwear, apparel, sporting equipment, etc.) Strong control over its own distribution channel Strong customer base Strong financial position with minimal long term debts Innovative designs in footwear enabling consumers to design their own shoes online Brand reputation and

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    Essay Length: 2,358 Words / 10 Pages
    Submitted: November 8, 2009 By: Kevin
  • The History of Nike Inc.

    The History of Nike Inc.

    Nike (originally known as Blue Ribbon Sports), was founded by University of Oregon track athlete Phil Knight and his coach Bill Bowerman in January 1964 (Yahoo finance NKE profile page as of Jan. 2 2008). The company initially operated as a distributor for Japanese shoe maker Onitsuka Tiger, making most sales at track meets out of Knight's car. Many top Oregon runners began wearing the shoes, and the shoe's popularity grew quickly because of Kennan

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    Essay Length: 453 Words / 2 Pages
    Submitted: November 8, 2009 By: Stenly
  • Labor Unions

    Labor Unions

    Since the great depression in the 1920’s, labor unions have been a forced to be reckoned with in business. Unions are not as large or as powerful as they once were due to shifts in the mode of the U.S economy, however, unions still retain the power to change the nature of employee management relations in any company that has or will have unionized workers. Labor relations are a specific type or specialization for

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    Essay Length: 1,181 Words / 5 Pages
    Submitted: November 8, 2009 By: Edward
  • Do You Agree That International Organizations Are the Ideal Solution-Providers for the Problems of a Globalizing World? Use Case Studies of Environmental Issues, Refugee Plight and Poverty Where Appropriate.

    Do You Agree That International Organizations Are the Ideal Solution-Providers for the Problems of a Globalizing World? Use Case Studies of Environmental Issues, Refugee Plight and Poverty Where Appropriate.

    Essay Question: Do you agree that International Organizations are the ideal solution-providers for the problems of a globalizing world? Use case studies of environmental issues, refugee plight and poverty where appropriate. It is inevitable that states have to put aside their national boundaries and come together to “cooperate, adjust, accommodate and compromise” to solve global problems and resolve conflicts which by definition of globalisation (the interconnectedness of states) would have spill-over effects on political, economic

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    Essay Length: 2,523 Words / 11 Pages
    Submitted: November 8, 2009 By: Tasha
  • Child Labor

    Child Labor

    Photo Gallery Assignment For this assignment I have chosen to write my essay based on the images I viewed from the Stolen Dreams website. My first reaction to these photographs was one of bewilderment. These images clearly depict the harsh realities of child labor. After reading the captions some images stood out more than others. The fishing platforms workers are in danger of falling into the ocean waters because of their small size and the

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    Essay Length: 343 Words / 2 Pages
    Submitted: November 8, 2009 By: July

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