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136 Essays on Apple. Documents 1 - 25

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Last update: July 8, 2014
  • Apple, Inc. Public Relations Plan

    Apple, Inc. Public Relations Plan

    Current Corporate Situation Apple, Inc. was founded in 1976, formerly known as Apple Computer, Inc., the company changed its name to Apple Inc. in January 2007. The company is headquartered in Cupertino, California. Apple, Inc. and its subsidiaries participate in the design, manufacture, and marketing of personal computers and related software, services, peripherals, and networking solutions worldwide. Apple also provides a line of portable digital music players, as well as related accessories and services, including

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    Essay Length: 959 Words / 4 Pages
    Submitted: November 9, 2009 By: Monika
  • Porter’s Model of Apple

    Porter’s Model of Apple

    Intro -background - mission statement - corporate culture - subsidiaries - structure -Company description - SWOT - financial ratios - stock market trends - advertisement - products - environment - Competition - products - companies - advertising expenditures Apple ignited the personal computer revolution in the 1970s with the Apple II and reinvented the personal computer in the 1980s with the Macintosh. Today, Apple continues to lead the industry in innovation with its award-winning computers,

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    Essay Length: 2,324 Words / 10 Pages
    Submitted: November 9, 2009 By: Yan
  • The Price of Apples

    The Price of Apples

    The Price of Apples Supply and demand is a fundamental element of Economics. We know that when the price of an item increases, then the demand will decrease. This is the Law of Demand: The higher the price, the smaller the quantity demanded, ceteris paribus (O'Sullivan & Sheffrin, 2001). Basic economics is easier to understand if you put it into that linear perspective: Scarcity equals fluctuating supply, which equals fluctuating demand. Prices increase and decrease

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    Essay Length: 420 Words / 2 Pages
    Submitted: November 9, 2009 By: Jack
  • Apple

    Apple

    Apple Computer experienced many difficulties in the 1990’s. As five years passed, the company has had four different CEO’s. As each CEO took over, the company would go through a different reformation. In July of 1997, Apple had submitted two-thirds of its market share. It was said that losses topped 1.6 billion dollars and shares were trading near all-time lows. Co-founder Steve Jobs had come to Apple’s rescue when the company was at its lowest

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    Essay Length: 747 Words / 3 Pages
    Submitted: November 9, 2009 By: Max
  • After Apple Picking

    After Apple Picking

    “After Apple Picking” seems like a sweet and uplifting poem, but it is nothing near that. In this poem Robert Frost illustrates his own death and what he did not finish before he died. He longed to accomplish lots in his life, but for what he did not finish, he is ashamed for. He was grateful for getting to do the tasks he did in his life, but felt like a failure for what he

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    Essay Length: 323 Words / 2 Pages
    Submitted: November 9, 2009 By: Fonta
  • Apple Computers

    Apple Computers

    In the early 1970’s two friends from high school, Steven Wozniak and Steven Jobs, changed the world for the better. Jobs prior to working for Apple, worked for Atari, and Wozniak worked for Hewlett-Packard. Both men dropped out of college in hopes of making a fortune (in then) a small computer company. Apple Computer Inc. started with the introduction of the Apple I computer on April 1, 1976. Even thought the computer wasn’t a big

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    Essay Length: 457 Words / 2 Pages
    Submitted: November 10, 2009 By: Wendy
  • Apple

    Apple

    The business cycle is a cycle where the price of everything changes. There is no pattern to the business cycle. It changes daily based on the stock market, Employment rates and the Federal Reserve. Apple just like every other company has a business cycle. And there are many factors that make this business cycle fluctuate. Its measured in gross income over the amount of time. The stock market is one factor of the business cycle.

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    Essay Length: 532 Words / 3 Pages
    Submitted: November 10, 2009 By: Top
  • Case Apple Computers, Inc.

    Case Apple Computers, Inc.

    General External Environment Demographic Segment The demographic for Apple computers is finally changing in its favor. While Apple was once a significant rival to IBM and a leader in personal computers, it watched its et share slide as it was slow to integrate Microsoft products into its operating systems. Apple had a policy of trying to maintain their current clientele by innovative products, but have since began a new aggressive campaign aimed at attracting new

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    Essay Length: 645 Words / 3 Pages
    Submitted: November 12, 2009 By: Steve
  • Blog to Apple Computer Inc.

    Blog to Apple Computer Inc.

    TABLE OF CONTENTS Executive summary Page 2 AppleInsider Forum Page 3-4 The Cult of Mac Blog Page 5-6 Conclusion Page 6 Bibliography Page 7 Appendix Page 8 Group peer review Page 10 EXECUTIVE SUMMARY Purpose The purpose of this report is to present a relevant Discussion Forum and Blog to Apple Computer, Inc. Apple Computer, Inc is the one of main manufacturer of a line of personal computers under the Apple Macintosh brand name, peripherals,

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    Essay Length: 1,389 Words / 6 Pages
    Submitted: November 14, 2009 By: Tommy
  • Emma Bovary - Searching for Oranges on Apple Trees?

    Emma Bovary - Searching for Oranges on Apple Trees?

    To state that Emma Bovary, the heroine of Flaubert’s epic Madame Bovary, looks for oranges on apple trees and refuses to eat apples is a gross over-simplification. Emma would be no happier with oranges than she would be with apples. In fact, if her taste in fruit is anything like her taste in men, she would probably insist on a fruit with all of her desired qualities - perhaps a cross between the consistency of

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    Essay Length: 346 Words / 2 Pages
    Submitted: November 16, 2009 By: Vika
  • The Real Competitive Advantage of the Apple Ipod

    The Real Competitive Advantage of the Apple Ipod

    ntroduction The contemporary press is flooded with articles and commentaries extolling the phenomenal success of Apple's iPod. It seems everyone has an opinion as to how design has contributed to the dominance of Apple in this lucrative, emergent market, targetedпїЅif not lusted afterпїЅby savvy high tech giants Sony, Samsung, Dell and Microsoft. But I suspect that something more clever is afoot; that Apple's design strategy is in line with something we call "value transference." And

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    Essay Length: 297 Words / 2 Pages
    Submitted: November 17, 2009 By: Mike
  • Apple Computer Case Study

    Apple Computer Case Study

    Apple Computer Case Derrick Moultrie Dr. Zaino Marketing Problems October 8th, 2007 Executive Summary: Board of Directors: Currently American Airlines are in great position to have a successful 2007. As of December 2006 American Airlines had a Gross Profit around the four million dollars range. This was the airline's 34th straight year of profitability. According to The Fortune 500 of 2006, American Airlines ranked 105. Also, this meant American Airlines lead number one in

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    Essay Length: 6,617 Words / 27 Pages
    Submitted: November 21, 2009 By: Bred
  • Apple I-Phone

    Apple I-Phone

    Introduction Apple Inc. is a multinational American corporation with a focus on designing and manufacturing consumer electronics and closely related software products. Apple develops, sells and supports a series of personal computers, portable media players, mobile phones, computer software, and computer hardware and hardware accessories. As of March 2008, the company operates more than 2000 retail stores in five countries and an online store where hardware and software products are sold. Apple employs over 20,000

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    Essay Length: 3,360 Words / 14 Pages
    Submitted: November 22, 2009 By: Mike
  • The Fairy Tale: The Symbolism of The Apple

    The Fairy Tale: The Symbolism of The Apple

    The Fairy Tale: The symbolism of the apple In the story The Fairy Tale a prostitute named Miss Noi lives in Saigon, Vietnam. She begins by asking the difference between up on and upon and is told that they have the same meaning. She beginnings telling the her story which she refers to as her fairy tale with the words once upon a time. In her story she has sex with any men from the

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    Essay Length: 549 Words / 3 Pages
    Submitted: November 23, 2009 By: Jessica
  • Apple Case Study

    Apple Case Study

    1. Historically, what were Apple's major competitive advantages? Apple were a very successful company at maintaining competitive advantage over its main competitors, this success can be analysed in more detail using Porter's five forces model which is broken into: 1. The threat of substitute products 2. The threat of the entry of new competitors 3. The intensity of competitive rivalry 4. The bargaining power of customers 5. The bargaining power of suppliers These are the

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    Essay Length: 1,629 Words / 7 Pages
    Submitted: November 23, 2009 By: Max
  • Apple Computer

    Apple Computer

    Apple Computer, Inc. 1. Introduction Apple Computer, Inc., major manufacturer of personal computers with headquarters in Cupertino, California. Apple designs, produces, and sells personal computer systems for use in business, education, government, and the home. Its products are sold in more than 120 countries and include personal computers, printers, monitors, scanners, software, and networking products. 2. Founding Apple was formed by Steven Jobs and Stephen Wozniak in 1976 to market the Apple I, a computer

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    Essay Length: 1,089 Words / 5 Pages
    Submitted: November 24, 2009 By: Stenly
  • Apple Computers

    Apple Computers

    History 1 The History Of Apple Computers Eric Tomafsky Mr. Chandler Finance Apple History 2 Abstract There have been many computer companies trying to start in this hectic business world today. There has been many problems with each one, and the strongest company will be the one who solves everyone’s problems and makes each person happy with there computer. That has yet to be done. Computers still cause many problems for many people. But what

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    Essay Length: 887 Words / 4 Pages
    Submitted: November 24, 2009 By: Kevin
  • Apple

    Apple

    In this book Resnick’s gives his reflection on Canadian identity, as a Canadian enterprise if there was ever one. Canadians can no longer argue for its British or its French identity because it’s now its own nation state. It’s only to a degree that the infatuated search for Canadian identity is in reality central to this identity, that the steady search for answers to what it means to be a Canadian and how Canadians are

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    Essay Length: 509 Words / 3 Pages
    Submitted: November 25, 2009 By: Mike
  • Apples Competitive Strategy

    Apples Competitive Strategy

    When Steve Jobs launched the iMac in 1998, he was quoted as saying, "these new product lines give people what they want most, a lightning fast laptop and a striking new consumer Macintosh." Is Jobs correct in this assessment? Is speed, look, and brand really the main drivers for consumers? Did Jobs' strategy to capture market share in the personal computer industry focus on the right aspects? This paper will venture to say no and

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    Essay Length: 730 Words / 3 Pages
    Submitted: November 25, 2009 By: Yan
  • Apple Ideas

    Apple Ideas

    Ideas drive life. If a company has an undesirable image, the quality of the product matters very little. For example, the lasting impression given to consumers about Apple Computers from its famous "1984" Super Bowl commercial was an aggressive one at best. A girl dressed starkly different from every one else rushes through a group of clone-like humans to destroy the source of the Orwellian nightmare. At a time when society was afraid of computers,

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    Essay Length: 794 Words / 4 Pages
    Submitted: December 1, 2009 By: Bred
  • Apple Brand Shadowing

    Apple Brand Shadowing

    Introduction Using knowledge gained through Brand and Agency shadowing of Apple Computers and its appointed agencies this essay will examine and assess possible working arrangements in place to managing their Integrated Marketing Communications and their overall advertising and communication strategy and tactics. Company History Steven Wozniak and Steven Jobs had been friends at High School, and they kept in touch after graduation. They both ended up dropping out of school and getting jobs for

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    Essay Length: 323 Words / 2 Pages
    Submitted: December 2, 2009 By: Tasha
  • Industry Analysis: Apple Computers

    Industry Analysis: Apple Computers

    Industry Anбlisis: Apple Computer 1. Analyzing the computer industry from 1995 to 2005 seemed to be like analyzing a game of chest between the major competitors. The development is noticeable and the shaping of different corporate strategies could be sensed easily thanks to the different approaches toward the movement of the industry that the companies had; some of them shaped it, some followed it and some helped it grow. In order for us to analyze

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    Essay Length: 1,917 Words / 8 Pages
    Submitted: December 3, 2009 By: Stenly
  • Apple Inc

    Apple Inc

    Executive Summary By this executive summary, we will introduce ideas and details of Apple Computers in its current state. We will examine AppleЎ¦s strategy of being consumer based and evaluate the current situation to see if it may be time for Apple to venture into the office business computer industry. This report will cover a brief overview of the company, itЎ¦s current assortment of products it offers, recent marketing strategies, competitors to the company, and

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    Essay Length: 10,394 Words / 42 Pages
    Submitted: December 4, 2009 By: regina
  • Financial Analysis of Apple, Inc.

    Financial Analysis of Apple, Inc.

    FINANCIAL ANALYSIS OF APPLE, INC. Sarah Harris Executive Summary This report serves as an analysis of a leading company in the computer manufacturing industry. Apple is presently within the top five positions for being one of the top computer manufacturing companies in the world. Currently, it holds 5.8% of the market share and leads the market in fourth place. In this report, Apple’s financials are analyzed. These figures are compared to their main competitor, Hewlett

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    Essay Length: 1,947 Words / 8 Pages
    Submitted: December 5, 2009 By: July
  • An Analysis of the Newly Released Apple Tv

    An Analysis of the Newly Released Apple Tv

    AN ANALYSIS OF THE NEWLY RELEASED APPLE TV Prepared by: Industry Analyst Apple, Inc. April 30th, 2007 EXECUTIVE SUMAMRY Purpose This report is to analyze the new Apple tv after its release in January 2007. It will investigate the television accessory market to see how the Apple tv compares to similar products, as well as the capabilities and functionality of the newly released Apple tv. It will also determine which product is the best in

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    Essay Length: 2,112 Words / 9 Pages
    Submitted: December 5, 2009 By: Venidikt

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