Case Study Essays and Term Papers
2,147 Essays on Case Study. Documents 326 - 350 (showing first 1,000 results)
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Mis Case Study Chp 7-Homeland Security
MIS Case Study: Ch. 7 Database Woes Plague Homeland Security and Law Enforcement 1. It is important to connect as much of the data in many of the federal, state, and local information systems because it will help stop future attacks and events to happen to the United States. After September 11, the federal government created a new cabinet called the homeland security. The cabinet has a database of thousands of federal, state and local
Rating:Essay Length: 1,042 Words / 5 PagesSubmitted: January 9, 2010 -
Malacca Case Study
Brief History Malacca’s (one of the states in Malaysia) strategic location as the bridge between Europe and East Asia made Malacca a major regional entrepot in the 16th century, where Chinese, Arab, Malay, and Indian merchants traded goods. Ships from the east traveling to the west and vice versa have to pass through the Straits of Malacca which makes it a natural trading port. This potential jewel of economy attracted the attention of many European
Rating:Essay Length: 1,395 Words / 6 PagesSubmitted: January 9, 2010 -
Netflix Inc. Case Study
Company Background Netflix Inc. incorporated in 1997 and made its first public offering in 2002. Netflix is an online movie rental service which provides its 3,000,000 subscribers access to over 40,000 DVD titles. Although Netflix stocks nearly every title available on DVD, it does not stock titles containing adult content. The Netflix program allows subscribers to rent as many DVD’s as they want, and keep them for as long as they want. Three DVD’s
Rating:Essay Length: 1,471 Words / 6 PagesSubmitted: January 9, 2010 -
Caregroup Case Study
CASE ANALYSIS: CAREGROUP Introduction CareGroup was born in late 1996 from the merger of several hospitals in eastern Massachusetts. Intense financial pressure and competitiveness in the healthcare community was the driving force for the merger. As the second largest hospital group in the area, CareGroup was now a formidable force in the medical cost war that included healthcare providers and employers. The Network Collapse While most companies are not completely “paperless,” many organizations use technologies
Rating:Essay Length: 511 Words / 3 PagesSubmitted: January 9, 2010 -
Tiscali Case Study
1998 In the land of silence, a new communication is born. Now our village is the world. S.p.A. was founded by Renato Soru, in January 1998, following the deregulation of the Italian telecommunications market. Based in Cagliari, the company takes its name from a 2,000-year-old nuragic village hidden in the centre of Sardinia. For centuries, the village was the shelter to the Sardinian population from invaders' attacks, a shelter whose main protection was silence. Communication
Rating:Essay Length: 549 Words / 3 PagesSubmitted: January 10, 2010 -
Nike Case Study
CASE 39 Nike, Inc. 1. Evaluate the competitive position of Nike. According to Nike, Inc. Case; the market is dominated by Nike especially in athletic footwear and apparel in the world. Key competitors of Nike are Adidas, New Balance and Reebok respectively in the worldwide market. Nike holds the market leader position on hand in the world market and Adidas is the challenger of Nike. Also New Balance and Reebok are the followers which are
Rating:Essay Length: 780 Words / 4 PagesSubmitted: January 11, 2010 -
Nike Case Study
Former University of Oregon track coach and co-founder of Nike Bill Bowerman once said: “If you have a body, you are an athlete!” (NikeBiz) This way of thinking is how Nike conducts every aspect of their business. Every person is a potential athlete or “consumer”. This is a common term when used in the realm of athletics but when Bill Bowerman said this it was in direct reference to the shoe industry. From their marketing
Rating:Essay Length: 2,431 Words / 10 PagesSubmitted: January 11, 2010 -
Starbucks Case Study
Starbucks Transnational corporations have had a tremendous impact on the interconnectivity that between countries, corporations, and people on a global landscape. Fueled by capitalistic ideals of increasing profits numerous corporations have expanded there operations into the global marketplace, some with much more success than others. One such transnational corporation that has embodied this pursuit of expansion in domestic and foreign markets for profit is the Starbucks Coffee Company. This company, which finds its roots in
Rating:Essay Length: 2,066 Words / 9 PagesSubmitted: January 11, 2010 -
Case Studies
Case 13 Communication Jack should think of his family and the problems it could cause at home. His wife and daughters both like it where they live know. It's possible he might have some hidden prejudice but it's likely he doesn't though, if he had any he might have a problem working with him no matter what the situation was. If Jack wants to build a relationship with Yoshio he could. I think it would
Rating:Essay Length: 709 Words / 3 PagesSubmitted: January 11, 2010 -
Walmart Stores Inc Case Study
Wal-Mart Stores, Inc. operates retail stores in various formats in the United States and internationally. It has three segments: The Wal-Mart Stores, The SAM’S CLUB, and International. The Wal-Mart Stores segment includes Discount Stores, Supercenters, and Neighborhood Markets in the United States, as well as Walmart.com. It offers apparel for women, girls, men, boys, and infants; domestics, fabrics, and notions; stationery and books; shoes; housewares; hardware; electronics; home furnishings; small appliances; automotive accessories; horticulture and
Rating:Essay Length: 3,324 Words / 14 PagesSubmitted: January 11, 2010 -
Starbucks Case Study
About Starbucks Based in Seattle, Starbucks operates almost 10,000 coffee shops in over 30 countries. The company sells coffee drinks and beans, pastries, and other food items and beverages, as well as mugs, coffeemakers, coffee grinders, and storage containers at stores under the name Starbuck's. The company also sells its beans to more than 4,200 restaurants, businesses, airlines, and hotels. 1. Target customer Starbucks targets both males and females, mainly 18-30 year olds, but really
Rating:Essay Length: 1,119 Words / 5 PagesSubmitted: January 11, 2010 -
Apple Case Study
I. Industry During the last fifty years or so, computers have become the complex electronic machines that we know today. Many people use these every day, and most don’t realize how much they affect their daily life. During the early 20th century, before World War II, a need for calculating machines arose from the military. These first machines were usually designed to do one task each, so they were not designed for general use, but
Rating:Essay Length: 2,170 Words / 9 PagesSubmitted: January 12, 2010 -
Telsys Case Study
Telsys Case Study Outstanding Equity and Managerial Issues Ѕ.What Percent of ITC Stock will Chesney’s Group, and VCG hold? Prior Info: British Holdings: 1,800,000/43,711,944= 4.12% ITC Holdings: 8,761,994/43,711,944= 20.04% We know that the available amount of equity left is roughly 76% after the British institutions and ITC are given their shares. Therefore, the remaining 76% will be split according to the amount of investment VCG makes, which will be ranging from $7-10.4 million. VCG invests:
Rating:Essay Length: 660 Words / 3 PagesSubmitted: January 12, 2010 -
Boeing Case Study
Boeing Co. is the world's leading aerospace company and the largest manufacturer of commercial jetliners and military aircraft combined… Headquartered in Chicago, Boeing Co. employs more than 150,000 people across the United States and in 70 countries (About Boeing). During the 1990s and early 2000s, there were many discrimination related suits filed against Boeing Co. The dominate of these were filed by female employees with the allegations that Boeing Co. systematically paid and promoted women
Rating:Essay Length: 558 Words / 3 PagesSubmitted: January 12, 2010 -
Citibank Case Study
Citibank is one of the leading banks worldwide. It is now planning to expand its credit card business to Asia Pacific area. There are surely threats in that market, but there are also excellent opportunities. In this article I will analyze the Citibank as a brand and will discuss possible solutions to the problems that might occur in the new market. Brand of Citibank: Citibank has already been in banking operation in Asia Pacific and
Rating:Essay Length: 824 Words / 4 PagesSubmitted: January 12, 2010 -
Marketing Case Studies
Chapter 3: Cola Wars Question #1: In the new Coke fiasco, how could Coca-Cola’s marketing research have been improved? To determine how the marketing research could have been improved, let us first define the end result. Ultimately, consumers felt almost betrayed that Coca-Cola scratched their flagship product, Coke, for a newer, updated flavor. Coca-Cola’s marketing research showed that over half of the people who taste-tested the new flavor preferred it over Pepsi and the nearly
Rating:Essay Length: 1,356 Words / 6 PagesSubmitted: January 12, 2010 -
Darby Case Study
I. Problem Description The Darby Company is re-evaluating its current production and distribution system in order to determine whether it is cost-effective or if a different approach should be considered. The company produces meters that measure the consumption of electrical power. Currently, they produce these meters are two locations – El Paso, Texas and San Bernardino, California. The San Bernardino plant is newer, and therefore the technology is more effective, meaning that their cost per
Rating:Essay Length: 318 Words / 2 PagesSubmitted: January 13, 2010 -
Selecting Critical Business Processes: A Case Study
HEADNOTE Organizations often struggle with assessing the impact their critical business processes makes on their overall competitiveness. Often, critical processes that perform at acceptable levels can be enhanced to improve the competitive advantage. We present a methodology to assist managers in determining not only a critical business process through comprehensive selection criteria, but also its impact on the vision of the firm. The methodology has been tested in several organizations. One firm's results are presented
Rating:Essay Length: 537 Words / 3 PagesSubmitted: January 13, 2010 -
Coach, Inc. Case Study
Abstract Coach, Inc began operations in 1941 in New York to produce women’s handbags. It’s initial strategy focused on being the lowest cost provider by setting prices approximately 50 percent lower than more luxurious brands. This strategy was very effective until the mid-1990’s when consumer preferences began to change away from traditional leather bags (Gamble, 2007). Coach began a restructuring of its approach to sales in 1996 with the introduction of market research to determine
Rating:Essay Length: 1,048 Words / 5 PagesSubmitted: January 13, 2010 -
E-Bay Case Study
Since eBay was launched in 1995 the company has grown at an incredible rate. It is the founder of online auctioning and it has been difficult from a leadership point of view to accommodate the needs of the company and clients as development of services are being established. As a leader of this company it is important to shape the organizations goals, motivate behavior toward the achievement of those goals, and help define the organizational
Rating:Essay Length: 1,153 Words / 5 PagesSubmitted: January 13, 2010 -
Case Study Consumer Research Inc.
This case study included information on a sample of fifty credit card accounts. This information, table one, included household size, annual income, and the amount charged to the account. Scatter plots of the data were produced. Figure one shows household size vs. amount charged. This graph shows that the positive linear relationship of the data is somewhat strong. The r squared is 0.56, analyzing the graph there is a correlation of household size to amount
Rating:Essay Length: 1,025 Words / 5 PagesSubmitted: January 13, 2010 -
Procter & Gamble Case Study
BRIEF HISTORY Procter & Gamble was established in 1837 when candle maker William Procter and his brother-in-law, soap maker James Gamble merged their small businesses. They set up a shop in Cincinnati and nicknamed it "porkopolis" because of its dependence on swine slaughterhouses. The shop made candles and soaps from the leftover fats. By 1859, P&G had become one of the largest companies in Cincinnati, with sales of $1 million. The company introduced Ivory, a
Rating:Essay Length: 1,430 Words / 6 PagesSubmitted: January 14, 2010 -
Hydrocan - Stagreen Case Study
Summary Overview The company HydroCan is planning to launch a new type of lawn car product called “StaGreen”. They have hired a consulting group called “Stone Age Marketing Consultants” to create a marketing plan to launch there new product. They can’t decide between launching the product to the consumer market or the commercial market. So research is conducted on both markets to determine where the product should be marketed to. The Product The StaGreen is
Rating:Essay Length: 750 Words / 3 PagesSubmitted: January 14, 2010 -
Marlboro Case Study
Product Attributes: • Brand: Marlboro is a brand of cigarette made by Altria. It is famous for its billboard advertisements and magazine ads of the Marlboro Man. Marlboro has successfully placed itself on a world market for cigarettes along with Benson, Newport and Camel. It has become one of the most emblematic logos in the cigarette world market. • Package and label: The geometric design of the red, white and black-lettered flip-top Marlboro package boosted
Rating:Essay Length: 525 Words / 3 PagesSubmitted: January 14, 2010 -
Spyware Case Study
CASE STUDY: SPYWARE Shante Bourne MIS-5147 There are many PC surveillance tools that allow a user to monitor all kinds of activity on a computer, ranging from keystroke capture, snapshots, email logging, and chat logging just to name a few. These tools are often designed for parents, businesses and similar environments, but can be easily abused if they are installed on your computer without your knowledge. Tools such as these are perfectly legal in most
Rating:Essay Length: 395 Words / 2 PagesSubmitted: January 14, 2010