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Last update: August 6, 2014
  • Kudler Fine Foods Case Study

    Kudler Fine Foods Case Study

    Kudler Fine Foods has become a leader in the gourmet food sales industry. Their mission to offer the best foodstuff, wines and cheeses from around the world has resulted in great success. Kudler is now focusing on expanding its services. They have now found an interest in catering. Catering will allow their customers to enjoy delicious, prepared gourmet meals for any occasion. Management at Kudler has studied purchases and activities from their customers. Cooking parties

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    Essay Length: 1,112 Words / 5 Pages
    Submitted: November 26, 2009 By: Wendy
  • Food Journal Analysis #3

    Food Journal Analysis #3

    Food Journal Analysis #3 Craig Hull SCI 220 Matt Dennis November 28, 2007 Food Journal Analysis #3 My food journal analysis will be done for Thanksgiving Day this week. This is a week when everyone over eats and has to pay the price. The Pyramid Tracker will show the unhealthy decisions made on this day and may change the way I will eat in the future. According to the Pyramid Tracker, the students recommended daily

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    Essay Length: 1,061 Words / 5 Pages
    Submitted: November 26, 2009 By: Mike
  • Case Analysis: Mc Donald's

    Case Analysis: Mc Donald's

    Question 1: How are customer’s tastes changing in the fast-food industry? What impact do these changes have on Mc. Donald’s? There are around 40 Million American are considered obese. We live in a world, where everything is almost instant. We can go to a drive up window and receive a fast, hot meal in less than 3 minutes. Everything is about fast. That is the Mc Donald’s golden years. But sometimes, going too fast is

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    Essay Length: 628 Words / 3 Pages
    Submitted: November 26, 2009 By: Wendy
  • Walmart Case Analysis

    Walmart Case Analysis

    1. Industry Analysis a) Brief overview of Wal-mart stores Wal-Mart Stores, Inc. is both a domestic enterprise, as well as a national discount retailer. They operate retail stores domestically in the US and various international markets. Wal-Mart operates on an "Every Day Low Price" philosophy because they are able to maintain their low price structure through complete expense control. With this philosophy they have proven to be extremely profitable domestically. Their primary task is buying

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    Essay Length: 2,197 Words / 9 Pages
    Submitted: November 27, 2009 By: Venidikt
  • Grenadier Marketing Case Analysis

    Grenadier Marketing Case Analysis

    Marketing Plan Grenadier Chocolate Company Limited: The Milk Mate Decision Company Description: Grenadier Chocolate Company is a midsize firm that was founded in 1973 by Mr. Ronald Berg with the aim of developing and marketing Milk Mate milk flavoring. This product is a new, milk modifying, instant chocolate syrup for household use. This is a premium product and a first of its kind. Milk Mate is a syrup as opposed to the competition which is

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    Essay Length: 587 Words / 3 Pages
    Submitted: November 28, 2009 By: Mike
  • Citibank Case Analysis

    Citibank Case Analysis

    Kristin Howell Bus 400 Sec A Dr. Li 30 October 2007 “Citibank Case Analysis” Introduction: Through reading the article titled “Citibank: Performance Evaluation” and performing my own in-depth case analysis, I was able to analyze the issues Citibank California was confronted with and determine possible solutions to help run their business more successfully. Although Citibank is a well-run corporation that made necessary improvements in an effort to gain a competitive advantage over their main competitors,

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    Essay Length: 770 Words / 4 Pages
    Submitted: November 28, 2009 By: Kevin
  • Easycar Case Analysis

    Easycar Case Analysis

    Background A. The Environment Economical Environment: The economical environment is Western Europe’s economy which is considered one of the healthiest economies, since the individual’s GDP in these countries is one of the highest worldwide. Many factors qualify this environment to be a suitable place for rental car business; since Europe is one of the most strategic hotspots in the business world nevertheless it’s an attraction to many tourists. The recession period in tourism in general,

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    Essay Length: 551 Words / 3 Pages
    Submitted: November 29, 2009 By: Max
  • Mondavi Case Analysis

    Mondavi Case Analysis

    Identification: Overview of current situation: Making wine is nothing else but a touch of passion, love and few drops of magic. From the first view, wine industry seems very artistic and secret at the same time. There is no doubt that hearing that Robert Mondavi Corporation is going to layoff 4% of its workforce ring the bell to the investors, at the same type the stock price dropping down dramatically makes an impression that the

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    Essay Length: 257 Words / 2 Pages
    Submitted: November 30, 2009 By: Stenly
  • Starbucks Case Analysis

    Starbucks Case Analysis

    I’ve chosen the Starbucks Corporation on which to do my case assignment for the session. I first became interested in Starbucks while working on a paper for a previous marketing class. I became intrigued at the entrepreneurial spirit that such a large corporation had managed to maintain throughout its massive expansion. Starbucks corporation, unlike many of its now-defunct rivals, has done an outstanding job since its meager beginnings in 1970 with the execution of its

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    Essay Length: 742 Words / 3 Pages
    Submitted: November 30, 2009 By: Jessica
  • Cronan Case Analysis

    Cronan Case Analysis

    Cronan Case Analysis Legal Analysis The legal issues in the Cronan case are primarily centered on job discrimination. For employment discrimination to be present, three basic elements must be involved. First, it is a decision against one or more employees that is not based on individual merit, such as the ability to perform the job. This element presumably has been satisfied in the Cronan case as no evidence was presented indicating that Cronan was unable

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    Essay Length: 1,688 Words / 7 Pages
    Submitted: November 30, 2009 By: Fatih
  • Arundel Partners Case Analysis

    Arundel Partners Case Analysis

    Arundel Partners Case Analysis Executive Summary: A group of investors (Arundel group) is looking into the idea of purchasing the sequel rights associated with films produced by one or more major movie studios. Movie rights are to be purchased prior to films being made. Arundel wants to come up with a decision to either purchase all the sequel rights for a studio抯 entire production during a specified period of time or purchase a specified number

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    Essay Length: 1,487 Words / 6 Pages
    Submitted: November 30, 2009 By: Anna
  • Russki Adventure Case Analysis

    Russki Adventure Case Analysis

    1. As an international manager, please specify all the political risks as well as other risks in the Russian environment. The political situation in Russia in 1991 was very unstable, some were even predicting that the Soviet Union would not exist in the near future. Two parties were struggling for power, the old communist party who were trying to hang on to power and those who wanted sweeping democratic change such as President Boris Yeltsin.

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    Essay Length: 852 Words / 4 Pages
    Submitted: November 30, 2009 By: Mike
  • Food Journal Analysis

    Food Journal Analysis

    Food Journal Analysis Fats, vitamins, and minerals also play a significant role in our dietary system. Human beings need a specific amount of fats in order for our body to function. When fats are digested, emulsified, and absorbed, they facilitate the intestinal absorption and transport of fat soluble vitamins A, D, E, and K. Vitamins are necessary for growth, vitality and the normal functioning of our bodies. We should have vitamins everyday in our diet

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    Essay Length: 1,494 Words / 6 Pages
    Submitted: December 1, 2009 By: Jack
  • Matching Dell Case Analysis

    Matching Dell Case Analysis

    MATCHING DELL CASE ANALYSIS This analysis describes the case of computer and peripherals industry especially the successful management of Dell Computer Corporation which grew twice as fast as its major rivals like Compaq, Gateway, Hewlett Packard and IBM. The main reason for the success of Dell was their “Direct Model” of selling computers which eliminated all traditional channels like distributors, resellers and retailers. Traditionally all its competitors like IBM, HP, and Compaq etc. used reseller,

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    Essay Length: 1,931 Words / 8 Pages
    Submitted: December 3, 2009 By: Mike
  • Callaway Golf Company Case Analysis

    Callaway Golf Company Case Analysis

    Callaway Golf Company 1.) The defining business and economic characteristics of the golf equipment industry can be measured by looking at the makeup of the industry itself. The case states that there are approximately 26 million Americans who play golf. 5.4 million play at least twice a month. These numbers are expected to grow by 1 to 2 percent a year until at least 2010. Of the U.S. golfers, 25% are seniors, 5.7 are women,

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    Essay Length: 1,674 Words / 7 Pages
    Submitted: December 5, 2009 By: David
  • Shell Case Analysis

    Shell Case Analysis

    1. INTRODUCTION_________________________________________________________________ Royal Dutch/Shell officially opened an oil extraction facility on June 19, 2003 in Alberta, Canada where an estimated 180billion barrels lie beneath the tar sands. With the plant rolling out less than 200 000 barrels per day at $12 each, the company faces increased competitive pressures and a growing number of uncertainties. At this point in time, the strategic decision must be made of whether to expand capacity in the tar sands and

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    Essay Length: 300 Words / 2 Pages
    Submitted: December 8, 2009 By: Mike
  • Kudler Fine Foods Database Analysis

    Kudler Fine Foods Database Analysis

    Kudler Fine Foods Database Analysis POS410 SQL for Business Overview Kudler Fines Foods is a rapidly growing small business located in Southern California. Founded in 1998, Kudler specializes in providing quality gourmet foods to a wide range of customers. When Kudler opened its first store back in 1998, Microsoft Access was chosen as the database platform used to track inventory, orders and customers. While this initially proved to be an adequate solution, it has since

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    Essay Length: 1,730 Words / 7 Pages
    Submitted: December 9, 2009 By: Mikki
  • Apple Case Analysis

    Apple Case Analysis

    APPLE COMPUTER CASE ANALYSIS After the return of Steve Jobs at Apple Computer many changes happened which finally brought the company back to profitability. However Apple holds a market share of only 3.48 percent among its six strongest competitors. The fact is that today the PC market is a mature market and only the strong survive. In Exhibit 1 is shown how the PC market has been shared among the most valuable players and how

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    Essay Length: 863 Words / 4 Pages
    Submitted: December 10, 2009 By: July
  • Southwest Airlines Case Analysis

    Southwest Airlines Case Analysis

    I. Executive Summary A. Problem Statement Southwest Arilines has been facing direct competition in 9 routes of the intra-Califonia market with United Airlines and their “Shuttle By United.” Shuttle By United was designed to be a high-frequency, low fare, minimal amenity, short-haul flight operation initially serving destinations in California and adjacent states who’s intent wsa to “match Southwest’s strategy.” In the four months since Shuttle By United’s inception competition has been fierce resulteing in Southwest

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    Essay Length: 819 Words / 4 Pages
    Submitted: December 10, 2009 By: Tommy
  • Case Analysis on Airline Industry

    Case Analysis on Airline Industry

    Case Analysis on the Article, Ў§Competitive Turbulence in the Airline IndustryЎЁ (Segmentation, Targeting and Positioning) EXECUTIVE SUMMARY Airline industry has 4 sectors identified: Full-service, Budget, Limited-service, Premium-service Segmentation and Targeting: Psychographic, Behavioral, Geographic and Demographic Positioning: Value proposition matrix (more for more, less for less, etc.) Conclusion and Recommendations: „« SIA in marginal value proposition position, needs to boost promotions and sales pitch. „« Low-cost carriers have good customer attraction value, must boost customer retention

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    Essay Length: 2,306 Words / 10 Pages
    Submitted: December 11, 2009 By: Max
  • Nike - Case Analysis

    Nike - Case Analysis

    Case Report - Nike Introduction Many of us know Nike for the clever maketing campaigns, celebrity athelets, "swoosh" logo, and "Just Do It!" slogan. In 1963 the world's largest athletic shoe company was founded by Philip Kight and Bill Bowerman for $500 apiece and a handshake, and today has over $9 billion in revenues. After several years of record breaking performance Nike's global labor practices were brought to the attention of the public as early

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    Essay Length: 628 Words / 3 Pages
    Submitted: December 12, 2009 By: Mikki
  • Riverside Case Analysis

    Riverside Case Analysis

    Introduction Statistical analysis is an important tool in today’s business environment. The ability for businesses to use this information allows them to look deeper into business situations and gain a better understanding of what the numbers really mean. Conducting tests on probabilities and examining the averages and percentiles can prove important when making tactical decisions. For this paper, we are reviewing a study regarding the status of employment in the Riverside, California area. We have

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    Essay Length: 923 Words / 4 Pages
    Submitted: December 12, 2009 By: Wendy
  • Case Analysis of Subway Sandwich

    Case Analysis of Subway Sandwich

    Case analysis of Subway Sandwich Introduction: In the summer of 1965, Subway began its humble start in the quick service restaurant industry (QSR) in Bridgeport Conn. Fred Deluca was a young man looking for a way to pay for school, and Dr. Peter Buck was a man willing to write a one thousand dollar check that started the original Subway Sandwich shop. Today that one-thousand dollar investment is worth 5.7 billion worldwide sales, and over

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    Essay Length: 290 Words / 2 Pages
    Submitted: December 14, 2009 By: David
  • “crafting a Vision at Daimler-Chrysler” Case Analysis

    “crafting a Vision at Daimler-Chrysler” Case Analysis

    In reviewing this article it was observed that some employees were skeptical of the merger between Chrysler and Daimler-Benz. Daimler-Benz employees were proud of the elite image and were concerned about having that tarnished by another company. Chrysler employees voiced concerns about the addition of a foreign partner to one of America’s auto manufacturers. Employees needed reassurance that this merger was going to be a success! In light of all the adversity both companies faced

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    Essay Length: 773 Words / 4 Pages
    Submitted: December 14, 2009 By: Steve
  • Delta Case Analysis

    Delta Case Analysis

    Identify the important facts surrounding the case Delta does business globally in 503 cities in 94 countries and is the third largest airline in the United States. In 2003, Delta’s daily needs included 7.3 million gallons of fuel, 109,000 meals and snacks, 151,000 bottles of water, 87,000 cans of soda, and 219,000 pounds of ice. Its daily operations also required large amounts of information relating to such areas as flight schedules, gate information, baggage handling,

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    Essay Length: 1,111 Words / 5 Pages
    Submitted: December 14, 2009 By: Janna

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