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Last update: August 25, 2014
  • Tivo Case Study

    Tivo Case Study

    In the TiVo case, Brodie Keast, TiVo’s vice president of marketing and sales is trying to ensure a positive consumption of his relatively new product, the TiVo. TiVo’s marketing team intended to get the idea of TiVo across through catchy communications campaign, with a boldly humorous tone that would help consumers envision how TiVo restored the fun of television. TiVo was founded by two men who left Silicon Graphics, a leading provider of 3D graphics

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    Essay Length: 2,365 Words / 10 Pages
    Submitted: November 12, 2009 By: Artur
  • The Low-Price Strategy of Hasee Computer

    The Low-Price Strategy of Hasee Computer

    Hasee Computer Company was founded in September 2000, and in April 2001 its products come into market formally. In 2006, Hasee captures the second largest market share of computers in the Chinese domestic market. Lenovo has the largest market share. Hasee international sales department started business with Korea Market, and now sells more than 20000 laptops each month in the international market in 2006. In 2006 Hasee won the bid and delivered 15,000 laptop computers

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    Essay Length: 1,005 Words / 5 Pages
    Submitted: November 12, 2009 By: Mike
  • Study and Analysis of Thailand’s Developing Economy

    Study and Analysis of Thailand’s Developing Economy

    Study and Analysis of Thailand's Developing Economy The economy of Thailand, until recently, has been the model of progress and growth in southeast Asia. At present, the Thai economy is slowly recovering from the recent regional downturn. However, much of Thailand’s economic trouble could have been avoided. The problems encountered will be outlined in order to provide a model of what not to do in a similar situation. Thailand’s recent history has been one continuos

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    Essay Length: 2,255 Words / 10 Pages
    Submitted: November 12, 2009 By: Victor
  • Ethical Dilemma Case Study

    Ethical Dilemma Case Study

    Ethical Dilemma Case Study Part of my duties at the VA is to update patient information. This is work that we perform mostly as “busy” work. When a patient visits a clinic they are provided with a sheet that asks them if their Name, Address, Phone Number, and Next of Kin information is correct. We have some down time in our office, so this is what we do to fill in the gaps. There

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    Essay Length: 297 Words / 2 Pages
    Submitted: November 12, 2009 By: Monika
  • A Study of Managing Workplace Negativity

    A Study of Managing Workplace Negativity

    A Study of Managing Workplace Negativity ORIENTATION TO TOPIC People with negative emotions have a much greater chance of experiencing negative stress and are more likely to experience dissatisfaction with their lives and jobs.1 Some people appear to be born with a genetic predisposition toward negativity while others appear to become negative as a result of their environment. There are those who agree that one’s personality is a combination of genetic make-up and life experiences.2

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    Essay Length: 6,753 Words / 28 Pages
    Submitted: November 12, 2009 By: Mike
  • Fab Sweets Case Study

    Fab Sweets Case Study

    Fab Sweets The main problems that are affecting the company were the high level of labour turnover, below target production rates, high levels of scrap, the employees had little input in the decision making, therefore resulting in low motivation and job satisfaction, and didn’t have enough feedback on there performance. Added to this was the conflict between the supervisors and employees in the production and packing areas, and the grading and payment levels wasn’t satisfactory

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    Essay Length: 1,389 Words / 6 Pages
    Submitted: November 12, 2009 By: Kevin
  • Vincent's Cappuccino Express Case Study

    Vincent's Cappuccino Express Case Study

    Vincent’s Cappuccino Express Case Study. a) What factors can be expected to have major impact on the future success of the Cappuccino Express? Classify these factors in the categories of quality, cost, and time. Quality factors Thinking about quality factors, I’d like to break them down into several categories. I don’t know if there are generally accepted definitions for them, so I will call them: appearance factors, product factors and customer experience factors. Let’s talk

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    Essay Length: 1,951 Words / 8 Pages
    Submitted: November 13, 2009 By: Mike
  • Arthur Anderson Case Study

    Arthur Anderson Case Study

    Arthur Anderson Case Study Mission Statement To provide an international clientele with superior public accounting and audit services in a culture of integrity, honesty, accountability and respect; seeking cooperation and growth for our partners and employees, enhanced profession and public value, as well as profitability and endurance for Arthur Anderson. Stakeholders 1.Clients 2.Partners 3.Employees 4.Regulators- Federal Accounting Standards Board 5.Accounting Profession 6.Public Credo We believe our clients deserve uncompromising integrity, accountability and respect. To meet

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    Essay Length: 527 Words / 3 Pages
    Submitted: November 13, 2009 By: Mike
  • Ndi Election Assessment Case Study

    Ndi Election Assessment Case Study

    NDI (National Democratic Institute) Election Assessment Case Study VOLUNTEERS REQUIRED NDI has been organizing study missions and issuing periodic reports on political developments in the region. These reports have assessed: the development of Hong Kong's post-reversion election framework; the political environment of Hong Kong's post-reversion election framework; the political environment on the eve of reversion to Chinese sovereignty; the status of autonomy; rule of law and civil liberties under Chinese sovereignty; the various selections in

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    Essay Length: 254 Words / 2 Pages
    Submitted: November 13, 2009 By: Tasha
  • Case Study Unilever

    Case Study Unilever

    This case study chronicles Unilever efforts at restructuring, divesting, acquisition, and general streamlining of its worldwide operations. These operations, in 2000, encompassed 1,600 brands in 88 countries. These products are mostly food, personal care, and household products. Around that same year, Co-chairmen Niall FitzGerald and Antony Burgmans decided that Unilever needed to make some rather drastic changes in order to remain competitive. More importantly that competitiveness was the importance that the company maintained ever

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    Essay Length: 1,091 Words / 5 Pages
    Submitted: November 13, 2009 By: Fonta
  • Pricing Analysis

    Pricing Analysis

    Product Details: Hewlett Packard psc 2110 - Multifunction (color) is multifunctional, color inject printer. It is a combination of printer, scanner, copier and fax machine. Location/Source Price (including delivery if applicable) Comments Staples $249.99 $50 mail-in rebate available Future Shop $249.99 $50 mail-in rebate available London Drugs $299.99 $50 mail-in rebate available Amazon.com $239.99 (shipping included) $50 mail-in rebate available Discussion/Observations: Obviously, Hewlett Packard (HP) currently has a promotional mail-in rebate of $50 with

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    Essay Length: 431 Words / 2 Pages
    Submitted: November 13, 2009 By: Bred
  • Sonic Case Study

    Sonic Case Study

    Executive Summary Beginning with one restaurant, Sonic has become the largest drive-in chain in the United States. While they are smaller than their competitors, they are still leading in sales growth, customer loyalty and customer satisfaction. Sonic restaurants saturate the southern U.S. This gives them the opportunity to expand to other area. However, Sonic is reluctant due to the colder climates and their basis as a drive-in restaurant. Sonic should look at adding or combining

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    Essay Length: 2,619 Words / 11 Pages
    Submitted: November 13, 2009 By: Vika
  • Ivan Milat Case Study Analysis - Is This Case a Typical Reflection of Our Legal System?

    Ivan Milat Case Study Analysis - Is This Case a Typical Reflection of Our Legal System?

    IS THIS CASE A TYPICAL REFLECTION OF OUR LEGAL SYSTEM? You could definitely say that this case is a typical reflection of our legal system but it shouldn’t be. The trial was set down for June 1995; But Ivan Milat did not stand trial in June. In fact it was almost a year before the case came to court. Time and time management was a big issue in regards to this case, similarly this is

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    Essay Length: 375 Words / 2 Pages
    Submitted: November 13, 2009 By: Venidikt
  • A Price Cap for Fuel: American’s Ultimate Cost

    A Price Cap for Fuel: American’s Ultimate Cost

    A Price Cap for Fuel: American’s Ultimate Cost With the rising global awareness of the United States, the increase in expense of crude oil has shown a chink in the nation’s armor. Most analysts agree that the nation is headed for serious trouble in transportation, due to the fact that the number of vehicles on the road has increased, along with the number of barrels of oil that the U.S. consumes on a yearly basis.

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    Essay Length: 1,823 Words / 8 Pages
    Submitted: November 13, 2009 By: Top
  • Study of the Practice of Trafficking Women

    Study of the Practice of Trafficking Women

    Study of the Practice of Trafficking Women "Trafficking is the recruitment and or the transportation of persons by others using violence or the threat of violence, abuse of authority or dominant position…for the purpose of exploiting them sexually or economically for the profit or advantage of others, such as recruiters, traffickers, brothel owners and customers." (unknown author, "What is Trafficking?") Trafficking in women and girls has become one of the fastest growing criminal enterprises in

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    Essay Length: 2,511 Words / 11 Pages
    Submitted: November 13, 2009 By: Kevin
  • A Sociological Study of Deviance: Oklahoma City Bombing

    A Sociological Study of Deviance: Oklahoma City Bombing

    Joseph Jordan Sociology 3/19/2006 A Sociological Study of Deviance: Oklahoma City Bombing The Oklahoma City Bombing was a very special event in American history, it was the biggest act of domestic terrorism until 9/11. The Alfred P. Murrah Federal Building, which was an office complex in Oklahoma City, was bombed and 168 people were killed. Timothy McVeigh, the subject of my paper, was behind the bombings, and later executed. On April 15, 1995 Timothy McVeigh

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    Essay Length: 740 Words / 3 Pages
    Submitted: November 13, 2009 By: Jon
  • Shifting Boundaries and New Technologies:a Case Study in the Uk Banking Sector

    Shifting Boundaries and New Technologies:a Case Study in the Uk Banking Sector

    177 SHIFTING BOUNDARIES AND NEW TECHNOLOGIES: A CASE STUDY IN THE UK BANKING SECTOR Susan V. Scott Information Systems Department The London School of Economics United Kingdom Geoff Walsham The Judge Institute of Management Studies University of Cambridge United Kingdom Abstract This paper describes case study based research on the use of innovative computer-based decision support systems introduced into corporate lending processes in a major UK bank. It describes how the new technology was implicated

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    Essay Length: 1,691 Words / 7 Pages
    Submitted: November 14, 2009 By: Fatih
  • Describe What Evolutionary Psychologists Mean When They Employ the Term ‘theory of Mind'.Use Examples and Research Studies from Book 1, Chapter 2 to Show Why This Theory Is Important in Evolutionary Psychology.

    Describe What Evolutionary Psychologists Mean When They Employ the Term ‘theory of Mind'.Use Examples and Research Studies from Book 1, Chapter 2 to Show Why This Theory Is Important in Evolutionary Psychology.

    Describe what evolutionary psychologists mean when they employ the term ‘theory of mind’. Use examples and research studies from Book 1, Chapter 2 to show why this theory is important in evolutionary psychology. Evolutionary psychology is a specialist field within the spectrum of psychological enquiry, which seeks to examine and understand some of the predominant reasoning behind the concept of why the human species, whilst biologically similar to other species on the planet, is so

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    Essay Length: 1,075 Words / 5 Pages
    Submitted: November 14, 2009 By: Max
  • At&t Case Study

    At&t Case Study

    Founded in 1983 and based in San Antonio, Texas, AT&T is the largest provider of local and long distance telephone service, wireless service, and broadband internet service in the United States. Solely based on revenue, AT&T Inc is the largest communications holding company in the world (http://www.att.com/gen/investor-relations?pid=5711). The company employees over 300,000 people worldwide and is among the 2007 Fortune 500. In fact the combined company would place ninth on the full U.S. list and

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    Essay Length: 3,611 Words / 15 Pages
    Submitted: November 14, 2009 By: Bred
  • Consumer Response to Utilization of Comparison Prices in Retail Advertisements

    Consumer Response to Utilization of Comparison Prices in Retail Advertisements

    Consumer response to utilization of comparison prices in retail advertisements ABSTRACT The use of comparative price advertising is widespread. An advertised reference price (e.g., regular price, original price, manufacturer's suggested price) suggests that consumers will save money, that they will "get a deal." Advertisers often appeal to this desire to "get a deal" by comparing the offering price (e.g., sale price) with some higher reference price (e.g., regular price), thereby making the offered price more

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    Essay Length: 1,307 Words / 6 Pages
    Submitted: November 14, 2009 By: Venidikt
  • A Report on Emission in Negative Externality and Price Elasticity of Demand of Petroleum

    A Report on Emission in Negative Externality and Price Elasticity of Demand of Petroleum

    A REPORT ON EMISSION IN NEGATIVE EXTERNALITY AND PRICE ELASTICITY OF DEMAND OF PETROLEUM Prepared for: Heng Kiat Sing Course Leader of ECO MBA Submitted: 6th Nov 2006 Prepared by: Liu Yi (IBMS/0607/009) EXECUTIVE SUMMARY This report was authorized by the request of ECO5005 Economic of the Business Environment course leader, Heng Kiat Sing. This is to enable student to have a clear understanding on Externality, and Price Elastic, thus, enable to analyze price elasticity

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    Essay Length: 873 Words / 4 Pages
    Submitted: November 14, 2009 By: Andrew
  • Country Study of the Cayman Islands

    Country Study of the Cayman Islands

    Table of Contents 1. Introduction and History 2. Market Geography Location Climate Flora Fauna 3. Market Characteristics Population Statistics 4. Market Infrastructure Electricity Transportation Communications 5. Market Economy GDP Cayman Islands Stock Exchange Inflation Imports/Exports Debt Currency Employment 6. Market Politics and Law Government Constitution Human Rights Taxes 7. Market Culture Public Holidays and Festivals Religions The Cayman People Education Sea Turtles 8. Final Assessment and Forecasting **Assessments are included at the end of each

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    Essay Length: 639 Words / 3 Pages
    Submitted: November 15, 2009 By: Tommy
  • Nike Case Study

    Nike Case Study

    Nike transform into a market-oriented company after 1998. Prior to 1998 Nike gained market share based off of Nike name branding. Nike was not a company that looked towards the future, they failed recognized the wants and needs of their customer base and was totally insentive to the ethical issues of exploiting oversea workers. Nike created a new management team to in reinvent Nike. The company now uses its capabilities and matches them to their

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    Essay Length: 367 Words / 2 Pages
    Submitted: November 15, 2009 By: Mikki
  • The High Price of Drugs in America

    The High Price of Drugs in America

    The High Price of Drugs in the United States When we speak about prescription drugs, we have to consider the high cost vs. the affects on the lives of patients in the United States. The population that is most affected from this are the disabled and senior citizens. Research based companies turn out a constant supply of new medicines that lengthen life, enhance its quality, and prevent more expensive medical care. These same companies claim

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    Essay Length: 1,402 Words / 6 Pages
    Submitted: November 15, 2009 By: Artur
  • Case Study of Midland Property

    Case Study of Midland Property

    Section Contents Page 1 Executive Summary P.3 2 Organization Background and Competitor Analysis  Background  Mission Statement and Organizational Values  General Environment Analysis  Competitors Analysis  SWOT Analysis  External Analysis:-Porter’s five forces model  Financial Statement Analysis P.4-17 3 Key Issues and Problems P.17-20 4 Recommendations  Short-term  Long-term P.20-22 5 Implementation Plan P.22- 6 Conclusion P. 7 Appendix P. Section 1 Executive Summary In this field project, our study

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    Essay Length: 4,541 Words / 19 Pages
    Submitted: November 15, 2009 By: Wendy

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