Marketing Business Communication Essays and Term Papers
3,396 Essays on Marketing Business Communication. Documents 351 - 375 (showing first 1,000 results)
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Gap Analysis: Global Communications
Running head: GAP ANALYSIS: GLOBAL COMMUNICATIONS Gap Analysis: Global Communications Gap Analysis: Global Communications Global Communications is a telecommunications company struggling to be successful in a competitive marketplace. In this paper, discussed are challenges that Global Communication faces, issues and opportunities, stakeholders perspectives and ethical dilemmas, and a gap analysis of the company. It is important to remain competitive, keep up with new services and technologies, and restructure the company. The Gap Analysis evaluates the
Rating:Essay Length: 1,278 Words / 6 PagesSubmitted: November 17, 2009 -
Singtel Broker Report Asian Capital Markets October 2007
Singapore Telecommunications SingTel Ltd Reuters: STEL.SI Bloomberg: ST SP Exchange: STI Ticker: SGT.SG Regional growth attraction BUY Singtel Performance Highlights SingTel reported 1Q operating revenue of S$3,567m (+10.5% yoy) and net profit of S$927m (+10.4% yoy). Moreover, EBITDA increased to S$1,769m (+9.2% yoy). Its main subsidiaries SingTel and Optus saw slower single digit growth compared to its regional associates which contributed to the strong performance with a recent acquisition of WARID Telecom from Pakistan.
Rating:Essay Length: 996 Words / 4 PagesSubmitted: November 17, 2009 -
Marketing Plan for Internet Cafes in India
Marketing Plan for INTERNET CAF?S IN INDIA Table Of Contents 1 Executive Summary 2 2 Situation Analysis 3 2.1 Market Summary 4 2.1.1 Market Demographics 5 2.1.2 Market Needs 6 2.1.3 Market Trends 7 2.1.4 Market Growth 9 2.2 SWOT Analysis 10 2.3 Competition 14 2.4 Services 14 2.5 Keys to Success 16 2.6 Critical Issues 16 2.7 Macro Environment 17 3.0 Marketing Strategy 17 3.1 Mission 18 3.2 Marketing Objectives 19 3.3 Financial Objectives
Rating:Essay Length: 6,022 Words / 25 PagesSubmitted: November 17, 2009 -
Ethics, Accounting and Business Decisions
Ethics, Accounting and Business Decisions In the article “Business and Accounting Ethics” written by Dr. K. T. Smith and Dr. L. Murphy Smith, the authors affirm the need for ethics and decision-making in accounting due to recent unfavorable business practices. They stress the importance of maintaining and implementing regulations for professional conduct for public and private accountants. In addition, they raised question, “What is my highest aspiration? The answer might be wealth, fame, knowledge, popularity,
Rating:Essay Length: 471 Words / 2 PagesSubmitted: November 17, 2009 -
Poor Communication Systems in Expanding Company
Introduction The purpose of this report is to give an overview of poor communication systems in expanding (…) Company and to present solutions to those issues. The investigation was undertaken at the request of Helen Marcy. Our group of communication consultants from “Rush, Reed and Associates” conducted interviews with number of Branch Managers of respective divisions as well as their staff, and made a research based on our own observation. 1.0 Methodology The report was
Rating:Essay Length: 1,166 Words / 5 PagesSubmitted: November 17, 2009 -
Effective Team Communication
Effective Team Communication Janet Bruce University of Phoenix Effective Team Communication In the environment today, it is not unusual to see people working in teams to accomplish certain goals and tasks. During our youth, parents and teachers encourage us through various methods to work as part of a team. Whether a sports team, classroom team, or after school activities, parents and teachers and other authority figures start the introduction of working in teams and
Rating:Essay Length: 1,182 Words / 5 PagesSubmitted: November 17, 2009 -
Global Marketing
New and improved products are developed almost daily, they are launched in the marketplace in hopes that the product will be accepted and purchased, the fate of any product is determined by consumers through their acceptance and purchase or rejection of the product. New product introductions are becoming more and more expensive and the product success rate is less than in previous years. The number of promotion methods to choose from can be overwhelming, and
Rating:Essay Length: 399 Words / 2 PagesSubmitted: November 17, 2009 -
Business Research Project
The performance of physicians in their day-to-day clinical practices has become an area of intense public interest. Both patients and health care purchasers want more effective means of identifying excellent clinicians and a variety of organizations are discussing and implementing plans for assessing the performance of individual clinicians. In the article, Prospects and Barriers, it was reviewed that the current state of physician clinical performance assessment with a focus on its usefulness for competency assessment
Rating:Essay Length: 486 Words / 2 PagesSubmitted: November 17, 2009 -
Gap Analysis: Global Communications
Gap Analysis: Global Communications Effective communication is the cornerstone to success in any organization. According to McShane and Von Glinow (2004), effective communication “improves decision making” and “is also a key driver in knowledge management.” (p. 324) A lack of effective communication at Global Communications has caused several issues surrounding a business strategy that includes outsourcing jobs and laying off workers. Due to pressures for revenue and business growth, the senior management team has developed
Rating:Essay Length: 1,786 Words / 8 PagesSubmitted: November 17, 2009 -
Global Communications Solution Paper
Problem Solution: Global Communications Global Communications has decided to expand globally by offering new services in small business and consumer products. With partnerships with a satellite provider; Global Communications can realize the potential of becoming a global presence. To complete this motive, Global will outsource call centers to India and Ireland. This motion will cut costs by nearly 40%. This project appears to be on course and seems to be a win-win situation for the
Rating:Essay Length: 4,009 Words / 17 PagesSubmitted: November 17, 2009 -
Business Ethics
Wikipedia defines ethics as “elements of professional practice that are part of dispute resolution or which have some great potential for: bodily harm, urban planning, medicine, law, politics and theories of civics (Wikipedia, 2005).” Today when a person turns on the news all they hear about is the ethical crises making the headlines. Companies have to protect themselves from ethical issues like embezzlement, fraud, or misuse of company products or services. An ethics statement explains
Rating:Essay Length: 720 Words / 3 PagesSubmitted: November 17, 2009 -
Gap Analysis: Global Communications
Gap Analysis: Global Communications Global Communications finds themselves amongst tough telecommunications competition and an ever increasing global market. There are many and opportunities they will face as they carry out decisions they make. Also there are internal and external conflicts that can occur. (GC) finds it is difficult to grow, cut costs, and be profitable while serving everyone’s needs at the same time. Situation Analysis Issue and Opportunity Identification Decision making is difficult and should
Rating:Essay Length: 1,399 Words / 6 PagesSubmitted: November 17, 2009 -
Constitutional Rights - Business Law
Constitutional Rights Business Law I Dave Walker November 07, 2005 Kudler Fine Foods is a gourmet establishment. The first store was opened in 1998 and was such a success that many more will be opening. This gourmet shop was created in the vision the owner was searching for: a place where gourmet foods can be purchased at an affordable price. Kudler Fine Foods employs many employees. These employees have rights that must be adhered
Rating:Essay Length: 1,271 Words / 6 PagesSubmitted: November 17, 2009 -
Gap Analysis: Global Communication
Running head: GAP ANALYSIS: GLOBAL COMMUNICATIONS Gap Analysis: Global Communications University of Phoenix Gap Analysis: Global Communications This Gap analysis will discuss the issue Global communication is facing, how it was handle and the consequences behind it. Global communication is facing severe economy hardship. The company went from a $28 per share to only $ 11 within three years due to intense competition in the telecommunication market. They are losing their values and the stockholders
Rating:Essay Length: 1,692 Words / 7 PagesSubmitted: November 17, 2009 -
Environmental Analysis - Forces Influencing Business in the 21st Century
Environmental Analysis Forces Influencing Business in the 21st Century February 09, 2008 Environmental Analysis There are four key sectors of industry: the primary sector, largely raw material extraction industries such as; the secondary sector, involving manufacturing; the tertiary sector, which deals with services and distribution of manufactured goods; and the quaternary sector, a relatively new type of industry focusing on technological research, design and development. Ford Motor Company falls into the secondary sector of industry,
Rating:Essay Length: 726 Words / 3 PagesSubmitted: November 18, 2009 -
Starting a Business in India
Procedure 1. Obtain director identification number (DIN) Time to complete: 1 day Cost to complete: no charge Comment: The process to obtain the Director Identification Number (DIN) is as follows: - Obtain the provisional DIN by filing application Form DIN-1 online. This form is on the Ministry of Corporate Affairs 21st Century (MCA 21) portal (www.mca.gov.in). The provisional DIN is immediately issued. The application form must then be printed and signed and sent for approval
Rating:Essay Length: 2,394 Words / 10 PagesSubmitted: November 18, 2009 -
Global Communications
Problem Solution: Global Communications Global Communications is one of many telecommunications companies with diminished returns over the last few years. This paper will go through the evaluation process needed to create and successfully implement the best possible solution to Global Communications’ current problems. Situation Analysis Global Communications can view the experience of Citgo to understand the importance of mass communication and positive advertising. A positive perception of Global Communications will help partnership with other companies.
Rating:Essay Length: 477 Words / 2 PagesSubmitted: November 18, 2009 -
Gap Analysis: Global Communications
Gap Analysis: Global Communications In an ever changing telecommunications industry Global Communications is trying to change its structure to keep up with the new industry. They have created a strategy for globalization that is not viewed by everyone as positively as the company would like. They are facing many obstacles in their pursuit for globalization. Global Communications has come up with a plan to outsource their call centers to India and Ireland. They are also
Rating:Essay Length: 1,387 Words / 6 PagesSubmitted: November 18, 2009 -
McDonald’s Business Strategy
A key element of McDonald’s strategy since the beginning has been the policy of the company to own all property on which a McDonald’s outlet was built, regardless of whether that location was franchised or company-owned. Rental income varies from property to property, but it has been estimated that McDonald’s generates more money from its rent than from its franchise fees. McDonald’s real estate holdings and rent generated from these holdings are an important component
Rating:Essay Length: 858 Words / 4 PagesSubmitted: November 18, 2009 -
Marketing Assignment's Kudler Fine Foods
Running head: Marketing Assignment – Kudler Fine Foods Marketing Assignment – Kudler Fine Foods Marketing Assignment – Kudler Fine Foods It is every business’ dream to increase their profitability through the expansion of their products or services. The growth of a business is a sure sign of a business’ success. Kudler Fine Foods, a specialty food store, is interested in expanding the services available at its stores. It currently offers in-store parties and cooking classes.
Rating:Essay Length: 915 Words / 4 PagesSubmitted: November 18, 2009 -
Anger in Communication
Anger In Communication Communicating is the means of transmitting or the exchange of information. These types of exchanges usually occur in many different forms or means. Humans communicate both verbally and nonverbally. The term also refers to sharing or to make common and is defined as a process of understanding. (Pearson & Nelson, 2000 p.18). This process is an activity, an exchange, or a set of behaviors.(Pearson & Nelson, 2000 p.170). These processes or exchanges
Rating:Essay Length: 1,425 Words / 6 PagesSubmitted: November 18, 2009 -
Makng Business Decisions
I will be explaining the role that perception plays in the real world decision making. Let us begin with the simple definition of perception. Perception is the process of using the senses to acquire information about the surrounding environment or situation. Power of observation the ability to notice or discern things that escape the notice of most people. What this is basically saying is noticing something be it good or bad about a particular person.
Rating:Essay Length: 456 Words / 2 PagesSubmitted: November 18, 2009 -
Nokia Brand Marketing
Has the brand done a great job wit relationship marketing: marketing, experiential marketing to one-to-one marketing? What did the brand do? Why was it effective? Could others learn from that? Nokia has done a really great job with relationship to marketing. In order to explain this, we will explain the general strategy that this Brand uses for its products, then the activities they have taken along with some specific examples. Later on we will see
Rating:Essay Length: 742 Words / 3 PagesSubmitted: November 18, 2009 -
Marketing Mix the 4 P’s
Understanding how to position your market offering What is marketing? The definition that many marketers learn as they start out in the industry is: Putting the right product in the right place, at the right price, at the right time.? It’s simple! You just need to create a product that a particularly group of people want, put it on sale some place that those same people visit regularly, and price it at a level which
Rating:Essay Length: 1,205 Words / 5 PagesSubmitted: November 18, 2009 -
Business at Work
Unit 1- Business at work Businesses exist to produce goods and services. If someone is thinking of starting up their own business or becoming part of an existing business, they would have to have the knowledge of what makes business work successfully and know how to how to apply that knowledge in the particular area of business. For this unit I will be entering and exploring the world of business. For this unit I will
Rating:Essay Length: 7,623 Words / 31 PagesSubmitted: November 18, 2009