Business
In the Business section, you can find material dedicated to all things business. This section collects data on the activities of the various companies operating in markets all over the world.
17,334 Essays on Business. Documents 15,451 - 15,480
-
The Main Idea of a Multiple Regression Analysis
Introduction: The main idea of a multiple regression analysis is to understand the relationship between several independent variables and a single dependent variable. (Lind, 2004) A model of the relationship is hypothesized, and estimates of the parameter values are used to develop an estimated regression equation.(abyss.uoregon.edu) The multiple regression equation used to describe the relationship is: Y' = a + b1X1 + b2X2 + b3X3 +……. + bkXk. It is used to estimate Y
Rating:Essay Length: 305 Words / 2 PagesSubmitted: November 8, 2009 -
The Make or Buy Decision at Sensormatic
The Make or Buy Decision at Sensormatic Available Options Outsourcing. There are suppliers available to Sensormatic that are reliable and offer attractive prices for the plastic components of Sensormatic’s tags. The Asheville manufacturer sells plastic components at roughly the same cost as the one in Mobile (Canon), and shipping costs are similar. The only apparent disadvantage to relying on the Asheville facility is that it has no ties to Sensormatic and cannot be counted on
Rating:Essay Length: 452 Words / 2 PagesSubmitted: March 2, 2010 -
The Management Appraisal
Table of Contents Introduction 4 1. Why a Management Appraisal? 5 3. Basics of a Management Appraisal 7 3.1 Differentiation of the Management Appraisal 7 3.2 Limits of a Management Appraisal 8 3.3 Advantages and Disadvantages 8 4. The Egon Zehnder Model of Competence 9 4.1 Definition, Selection and measuring competence 9 4.2 Evaluation of Performance and Potential 12 5. Reflection of German management 13 5.1 Strengths and Weaknesses of German executives 13 5.2 Potential
Rating:Essay Length: 302 Words / 2 PagesSubmitted: February 11, 2010 -
The Management Failure of Tyco International
The Management Failure of Tyco International Tyco International was founded by Edward Breen in 1960 (Wikipedia, 2007). According to Wikipedia, (2007), Tyco International’s operational headquarters is located in Princeton, New Jersey, and employs 247,900 employees. Dennis Kozlowski became the CEO in 1992, leading with aggressiveness acquiring several other companies into the organization (Wikipedia, 2007). In 1999, after a stock split, rumors began to spread about Tyco’s accounting habits. It was said that Tyco was producing
Rating:Essay Length: 1,306 Words / 6 PagesSubmitted: February 28, 2010 -
The Management of Ability (green River)
Introduction There are a few differences that exist between FMC green River and FMC Aberdeen. I will first explain the background for both of these facilities. Then I will describe my analysis of the situation in regards to the management of ability, organizational commitment, job satisfaction, and organizational ethics. Following that I will explain some alternatives and recommendations that I have for them. After all that is said and done I will explain how the
Rating:Essay Length: 1,456 Words / 6 PagesSubmitted: November 23, 2009 -
The Management of Theory Jungle
The Management Of Theory Jungle It was Harold Koontz who introduced the concept of Management Theory Jungle. 'Management Theory Jungle' was made in an environment where the development of management theory had escalated over a period of two decades. This has resulted to confusion and conflict which many theories have entangled in it. As such, it is seen as a jungle. Koontz defined the management theory jungle by identifying and classifying major management theory. Six
Rating:Essay Length: 262 Words / 2 PagesSubmitted: December 29, 2009 -
The Managerial Problem of the Disgruntled Customer
The Managerial Problem of the Disgruntled Customer The problem for managers is miscommunication between managers and customer lack of listening, lack of willingness to compromise, and a lost of temper. Such problems are avoidable and can be stopped if the two parties work together to solve the problem. In every business there are going to the times when the rules clash with the wants of he customer. Lack of listening can and usually is
Rating:Essay Length: 428 Words / 2 PagesSubmitted: January 5, 2010 -
The Managerial Skills Development Guide
The Managerial Skills Development Guide A manager is an important position for an organization. Every manager should have their own strategy of leadership style and motivation theory to effectively support and influence other employees to work hard and achieve the goal in order to gain an organizationЎ¦s competitive advantages in the complex market. Being a successful manager should have the leadership styles of developing a harmony and trustful relationships with employees at the position of
Rating:Essay Length: 841 Words / 4 PagesSubmitted: November 24, 2009 -
The Market Is Changing.Will the Marketer Come Up with New Rules or Just Tweak the Old
The Next Frontier The market is changing. Will the marketer come up with new rules or just tweak the old? Prasad Sangameshwaran /data/data/com.infraware.PolarisOfficeStdForTablet/files/.polaris_temp/image1.jpeg Today it has become obvious that advertising is entering a new era. An era where creativity is no longer the key to success. Today's marketplace is no longer responsive to the kind of advertising that worked in the past. There are just too many products, too many companies, too much marketing noise.
Rating:Essay Length: 2,354 Words / 10 PagesSubmitted: August 11, 2014 -
The Marketing Communications Mix
The Marketing Communications Mix The product I have chosen to analyse is the sunsilk colour collection which is a range of shampoos to wash your hair. This is a range branding strategy which is a number ol related products grouped together. They are a shampoo, conditioner and leave in cream. The audience for this product is aimed at women in their 20s with blonde hair. This impression is given because the advert in the
Rating:Essay Length: 1,732 Words / 7 PagesSubmitted: December 9, 2009 -
The Marketing Communications Mix
The Marketing Communications Mix A Consumer Service I have chosen to investigate Vodafone and their marketing campaign of the new 3G service. With 3G you can send and receive larger pieces of information. Not just voice, text messages and pictures, but video and music too. 3G allows you to: • Make video calls • Send video messages • Play the latest games • Listen to full music tracks • Watch TV on your phone To
Rating:Essay Length: 1,643 Words / 7 PagesSubmitted: May 1, 2010 -
The Marketing Mix
The Marketing Mix Introduction Setting the right marketing mix for the product or service means that it including all of the important bases in marketing strategy. The marketing mix is generally established as the use and requirement of the 4P’s which is describing the strategic position of a product in the marketplace. One version of the beginning of the marketing mix starts in 1948 when James Culliton said that a marketing decision should be a
Rating:Essay Length: 1,383 Words / 6 PagesSubmitted: November 13, 2009 -
The Marketing Mix
The Marketing Mix There are many items or situations that require a well-balanced mixture in order to be successful. For instance, a cake mix requires a specified amount of each item, otherwise the cake might be too sweet or just not good at all if the ingredients aren’t mixed right. The same is true with marketing. Marketing requires a good mixture in order to be successful in the final sale of the product at a
Rating:Essay Length: 1,187 Words / 5 PagesSubmitted: November 17, 2009 -
The Marketing Mix
The Marketing Mix Marketing Mix is a way for the organization and the consumer objectives to be reached. It was developed by a man named Neil Borden in 1949 (NBA, 2005). It was formed by the idea of mixing ingredients like a cook would to make something that no one else has come up with. Borden came up with a plan that would satisfy the wants and needs of the consumer. Marketing decisions are grouped
Rating:Essay Length: 1,056 Words / 5 PagesSubmitted: April 16, 2010 -
The Marketing Mix
Chapter 38: Marketing Mix 1. Product * Functional – means that product must perform the function its been bought for * Appearance – product should look good * Unique Selling Point (USP) – it is better if product contains something different from other similar products * Product Lifecycle – businesses should modify the products or make new products 1. Price * Customers want value for money. Price should be set depending on the following factors:
Rating:Essay Length: 353 Words / 2 PagesSubmitted: October 26, 2016 -
The Marketing Planning Process
MARKETING CONCEPT: The broad definition of marketing describes it as the combination of all activities designed to generate and facilitate any exchange intended to satisfy human needs and wants. In this case, Kumar intends to market Swift’s runner shoes to Bangladesh. For successful marketing of the product, Swift has to prepare a marketing plan which consists of various tools like the 4 P’s of marketing, target marketing, segmentation, positioning etc. The promotional mix is
Rating:Essay Length: 284 Words / 2 PagesSubmitted: May 11, 2010 -
The Marketing Techniques
Abstract The marketing techniques have considerable potential for the leading fitness and weight loss platform in America. Introducing this new service will give clean radiance on the underline problem faced by the youth of America today. This article will explore the internal most dealing of our new organization by describing the new services and examining the importance of marketing for the organization successes. The SWOTT of this organization will be analysis in order to determine
Rating:Essay Length: 1,973 Words / 8 PagesSubmitted: November 8, 2009 -
The Marriot Corporation
Executive Summary The Marriot Corporation began in 1927 with J. Willard Marriott’s root beer stand. In the last 60 years, the Marriot Corporation grew into one of the leading lodging, and food service companies in the United States, with profits of $223 million and sales of $6.5 billion in 1987. The company consists of three divisions; lodging, restaurants and contract services that generate 41, 13, and 46% of sales, respectively. The company’s strategy is to
Rating:Essay Length: 878 Words / 4 PagesSubmitted: December 29, 2009 -
The Maxfli Approach - the British American Tobacco
The British American Tobacco (BAT) company is a large global Fortune 500 company with operations in more than 120 countries. The MaxFli sales force automation system is BAT’s new global direct distribution system developed to take advantage of BAT’s economies of scale, as well as, offer end-market design allowing for local customization and implementation. However after MaxFli’s implementation over three countries, mixed results were obtained, and implementation over three countries revealed strengths and weaknesses inherent
Rating:Essay Length: 611 Words / 3 PagesSubmitted: December 20, 2009 -
The McDonald's Corportation
The McDonald's Corportation The late 1940s would forever revolutionize the way the world eats out. In 1948, the McDonald brothers sold their first hamburger at their fast food restaurant in San Bernardino, California. No one at the time had any idea that McDonald's would become a restaurant chain loved by people around the world. McDonald's is now the largest and best-known fast-food retailer in the market. There are more than 30,000 restaurants in 119
Rating:Essay Length: 1,245 Words / 5 PagesSubmitted: December 24, 2009 -
The McKinsey 7s Framework - Ensuring That All Parts of Your Organization Work in Harmony
The McKinsey 7S Framework - Ensuring that all parts of your organization work in harmony How do you go about analyzing how well your organization is positioned to achieve its intended objective? This is a question that has been asked for many years, and there are many different answers. Some approaches look at internal factors, others look at external ones, some combine these perspectives, and others look for congruence between various aspects of the organization
Rating:Essay Length: 1,444 Words / 6 PagesSubmitted: November 11, 2009 -
The Meaning of Cost Accounting
Meaning of Cost Accounting Previously, cost accounting was considered to be a technique for the ascertainment of costs of products or services on the basis of historical data. In time, due to the competitive nature of the market, it was realized that ascertaining of cost is not as important as controlling costs. Cost accounting started to be considered more as a technique for cost control as compared to cost ascertainment. Due to the technological developments
Rating:Essay Length: 1,345 Words / 6 PagesSubmitted: March 11, 2010 -
The Measurement of Stock Development
The Measurement of Stock Development There are three variables that help measure the stock development in a country; Stock market capitalization to nominal GDP, Stock traded to nominal GDP, Turnover ratio. First, with respect to measuring the stock market development, Stock trading (stock traded to nominal GDP) can be used. A rapid increase in the trading volume/value of security on an exchange is indicative of interest in the security or the market. The trading volume
Rating:Essay Length: 634 Words / 3 PagesSubmitted: February 19, 2010 -
The Mercedes Benz
dasdsadadasdsadsadsadsdsdsadsadsaThe Mercedes Benz distribution agreement was important to almost everyone associated with C&C, including employees, customers, shareholders. However, since the question states ?how important', it is essential for us to define how Mercedes Benz is the most important and to whom in C&C. As seen from the case, we know that Mercedes Benz distribution agreement made up the largest proportion of profits in C&C due to its prestigious brand name. Thus, we feel that the
Rating:Essay Length: 285 Words / 2 PagesSubmitted: May 13, 2011 -
The Mercedes-Benz Brand Increased Unit Sales in the Year Under Review by 3% to 1,180,100 Vehicles
The Mercedes-Benz brand increased unit sales in the year under review by 3% to 1,180,100 vehicles. The brand's worldwide sales in the luxury segment (S-, CL-, SL-Class, SLR and Maybach) totaled 107,000 units (2006: 108,000), thereby placing us well ahead of our main competitors in the segment. With sales of 230,900 vehicles in the year under review (2006: 243,400), demand remained strong for Mercedes-Benz'full-size premium segment models (E- and CLS-Class). The success of the new
Rating:Essay Length: 993 Words / 4 PagesSubmitted: May 17, 2011 -
The Merge of Compaq and Hp
What went wrong with the merger strategy implementation & why? The merge with Compaq, put HP under fire for luck-luster revenues and failed strategies: 1.Through the acquisition with Compaq, Carly Fiorina lacked vision and focus. The focus part is readily seen, given the huge and diverse range of products, services and markets that HP’s been saddled with after the Compaq merge Fiorina was unable to leverage Compaq’s presence in the PC business into increased sales
Rating:Essay Length: 345 Words / 2 PagesSubmitted: November 28, 2009 -
The Merger of Allianz Group and Dresdner Bank
1. Introduction In our days mergers and acquisitions are a predominant feature of the international business system as companies attempt to exploit new market opportunities and to strengthen their market positions. Each year sets a new record for the total value of mergers and acquisitions and nearly every day new announcements are made in the business newspapers. In the literature one finds a large number of explanations for the occurrence of mergers and acquisitions. Sometimes,
Rating:Essay Length: 4,097 Words / 17 PagesSubmitted: May 1, 2010 -
The Merger of Hewlett-Packard and Compaq: Strategy and Value
The Merger of HP and Compaq: Strategy. When a major merger is announced, like the one between HP and Compaq, investors try to understand where the stock value is going to come from and whether the companies have a plan to achieve that value. Deals are often brought to market with one big synergy number and a statement that the deal will be accretive to earnings. Many acquisitions and some large strategic investments are often
Rating:Essay Length: 2,193 Words / 9 PagesSubmitted: March 30, 2010 -
The Michelin Corporation - Marketing Plan
Marketing Plan The Michelin Corporation today is the world’s number one tire manufacturer with 19.4%* market share. Michelin is at the forefront of all tire markets and travel-related services thanks to the quality of product it offers. Michelin is an undisputed leader in the most demanding technical segments and designs forward-looking solutions to help the road transportation industry in its bid to improve competitive edge and to meet modern societies’ ever more pressing needs
Rating:Essay Length: 3,306 Words / 14 PagesSubmitted: December 4, 2009 -
The Microeconomics of the Video Game Industry
Tommy Deen November 28, 2006 ECO 201 The Microeconomics of the Video Game Industry Video games have been around for years with many different types of consoles and games. The video game industry has grown into a $20 billion dollar industry over the past ten years, and it only shows signs of growing larger in the years to come. In the United States alone, the market has grown considerably where 60% of all Americans play
Rating:Essay Length: 1,051 Words / 5 PagesSubmitted: December 7, 2009