Strategy Essays and Term Papers
559 Essays on Strategy. Documents 376 - 400
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Technology Strategy
GOALS OF THE COURSE Welcome to the technology strategy course! The general objective of the course is to provide participants with a set of skills and instruments to manage firms in high-technology sectors and to understand industry dynamics in these sectors. To this end the course introduces conceptual frameworks based on cutting-edge research in economics, strategy and technology management. It sheds light on the technological and competitive landscapes that characterize high-technology industries, incentives to innovate,
Rating:Essay Length: 1,197 Words / 5 PagesSubmitted: May 9, 2010 -
Technology Strategy
GOALS OF THE COURSE Welcome to the technology strategy course! The general objective of the course is to provide participants with a set of skills and instruments to manage firms in high-technology sectors and to understand industry dynamics in these sectors. To this end the course introduces conceptual frameworks based on cutting-edge research in economics, strategy and technology management. It sheds light on the technological and competitive landscapes that characterize high-technology industries, incentives to innovate,
Rating:Essay Length: 1,197 Words / 5 PagesSubmitted: May 9, 2010 -
Hawaiian Punch: Go-To-Market Strategy
Hawaiian Punch Problem Identification • Role and positioning of the two-manufacturing, sales, and distribution networks. • Flavor innovations for both finished goods and DSD networks. • Product placement and media advertising. Alternative Identification 1. Continue with the current marketing and positioning strategies. 2. Remove the finished goods network and focus entirely on DSD networks. 3. Remove the DSD networks and concentrate only on the finished goods networks. 4. Keep distributing through both networks but revamp
Rating:Essay Length: 978 Words / 4 PagesSubmitted: May 9, 2010 -
The Vocabulary of Strategy - a Case Study of Zain
The vocabulary of strategy-a case study of zain Introduction Zain is the pioneer of mobile telecommunications in the Middle East and now a major player on the African continent. We began life in 1983 in Kuwait as the region's first mobile operator, and since the initiation of our "3x3x3" expansion strategy in 2003, we have expanded rapidly. Today, we are a leading mobile and data services operator with a commercial footprint in 23 Middle
Rating:Essay Length: 616 Words / 3 PagesSubmitted: May 10, 2010 -
E Marketing Strategy
Introduction The objective of an e-Marketing Strategy is to create a sustainable competitive advantage and improve performance by capitalizing on technology and enterprise resources. The E-Marketing Strategy is essential to good business and a companies overall E-Business model. According to Wilder (1999), “Many companies are struggling with the most basic problem: What's the best E-business model? They're experimenting with different formulas. Some are incorporating E-business throughout the organization. Some are creating E-business subsidiaries, then spinning
Rating:Essay Length: 1,113 Words / 5 PagesSubmitted: May 10, 2010 -
Management Strategy in Carrefour
1. Introduction Retailing is one of the largest industries in the world. If we analyze its activities we see that retailers are more connected with the consumer than the producer. Retailing is also an industry that is continuously changing. At first retailers began with chains that developed into regionally groups and after that they became nationally and internationally. Nowadays many retails have a very large number of employees, a massive turnover and they developed their
Rating:Essay Length: 2,578 Words / 11 PagesSubmitted: May 11, 2010 -
A Business Strategy Typology for the New Economy:io View,resource Based View Etc...
A Business Strategy Typology for the New Economy: Reconceptualization and Synthesis John A. Parnell Texas A & M University-Commerce ABSTRACT Research on the nature of the competitive strategy-performance relationship has focused primarily on traditional, brick and mortar businesses. Although competitive strategy theory is applicable to the new economy, generic strategy typologies do not account for the opportunities and challenges that this economy has presented to strategic managers. This paper reticulates three critical debates in the
Rating:Essay Length: 336 Words / 2 PagesSubmitted: May 11, 2010 -
Southern Company Clean Air Act Strategy
The management council must make an immediate decision that will affect the profitability of this company for the next 25 years. In response to the Clean Air Act, instead of purchasing and installing new scrubbers, I recommend that the Southern Company elect to buy allowances to meet this new standard for the remaining years to come. This strategy will not only minimize costs, it'll allow Southern the needed capital to invest in other projects in
Rating:Essay Length: 354 Words / 2 PagesSubmitted: May 12, 2010 -
Mitigation Strategies and Solutions: Energy Conservation
Energy Conservation 1 Mitigation Strategies and Solutions: Energy Conservation Katie Shuker Axia College of University of Phoenix Energy Conservation 2 Energy conservation is the practice of decreasing the quantity of energy used while achieving a similar outcome of end use. This practice may result in increase human comfort, personal security, national security, environmental value, and financial capital. Energy conservation is a reduction or elimination of unnecessary energy use. There are many activities that people can
Rating:Essay Length: 1,555 Words / 7 PagesSubmitted: May 13, 2010 -
Global Business Strategy
Table of Contents INTRODUCTION 3 THE VALUE CHAIN 3 THE VALUE ADDING ACTIVITIES 4 THE PRIMARY ACTIVITIES 4 THE SUPPORT ACTIVITIES 5 Procurement 6 Technology Development 6 Human Resource Management (HRM) 7 Firm Infrastructure 7 INTEGRATION OF BUSINESS VALUE ADDING ACTIVITIES 8 CONCLUSION 10 REFERENCES 10 Introduction Nowadays, companies are all under the pressure of furious competition. Especially when businesses are all want to go to world wide now. The competition is even more intensive.
Rating:Essay Length: 269 Words / 2 PagesSubmitted: May 13, 2010 -
Manajemen Strategi
Organisasi bisnis selalu dihadapkan pada dua jenis "lingkungan", yaitu lingkungan internal dan juga lingkungan eksternal. Semakin besar suatu perusahaan, maka semakin kompleks pula bentuk, jenis dan juga sifat interaksi yang terjadi dalam menghadapi kedua jenis lingkungan tersebut. Salah satu implikasi kekompleksifitas itu adalah proses pengambilan keputusan yang semakin sulit. Untuk itu diperlukan sebuah manajemen stratejik, karna setiap manajer menyadari bahwa mengelola beraneka ragam kegiatan dengan berbagai segi secara internal hanyalah sebagian tanggung jawab yang harus
Rating:Essay Length: 558 Words / 3 PagesSubmitted: May 13, 2010 -
Promotions Strategy for Tide
"P&G has changed its promotions strategy for Tide. Explain why, describe the changes and analyze how doing so might confer a competitive advantage." Product promotion is a type of corporate communication that uses various methods to provide information to targeted audiences that will assist them in making decisions to purchase a product or service. An organization unfamiliar with product promotion might assume that when a person is talking about promotion they are talking about advertising.
Rating:Essay Length: 731 Words / 3 PagesSubmitted: May 13, 2010 -
Critically Discussed Issues, Dimensions, Benefits and Barriers Associated with Imc (integrated Marketing Communications) in Relation to Advertising Strategy and Planning in the Uk
“Critically discussed issues, dimensions, benefits and barriers associated with IMC (Integrated Marketing Communications) in relation to advertising strategy and planning in the UK” - by Chirag Rawal (BA in Marketing Management) Introduction We begin defining the two main aspects of this study. Even though there are many different views, descriptions and definitions of these two terms, I find it easier to adapt the one stated by Tony Yeshin (2006) in his book �Advertising’; �advertising is
Rating:Essay Length: 416 Words / 2 PagesSubmitted: May 14, 2010 -
Strategies to Address the Barriers to Ebusiness Adoption by Smes
The adoption of electronic business (eBusiness) has been a matter of concerned for most businesses since 1980 (Fink 1998), and it has emerged as a crucial way of conducting business activities in a competitive global environment (Lewis & Cockrill 2002). Significant benefits, such as enhanced consumer relationship, wider market reach, and operational efficiency, can be realised by the adoption of eBusiness solution (Dholakia & Kshetri 2004; Daniel & Wilson 2002; Beck et al. 2005). Despite
Rating:Essay Length: 1,705 Words / 7 PagesSubmitted: May 15, 2010 -
Whole Foods Market in 2006: Mission, Core Values, and Strategy
1. What are the chief elements of the strategy that Whole Foods Market is pursuing? Fresh natural and organic foods and products with no preservatives or artificial ingredients. Promote healthier eating/lifestyle and increasing consumer knowledge/education of food safety, environment and how pesticides affect the land as well as the human body. 2. Is the strategy well matched to recent developments and conditions in the natural and organic foods segment of the food retailing industry? Yes
Rating:Essay Length: 291 Words / 2 PagesSubmitted: May 15, 2010 -
Strategies for Kudler Fine Foods
Kudler Fine Foods has developed into a business with three locations, offering a wide variety of fine foods including wine and cheese, locally organically grown produce and in store cooking demonstrations extending to home parties and their most recent initiative to establish a catering business. During this time there have been many things to consider, the legal aspects of managing the business, to the current strategy and what tactics will need to be developed in
Rating:Essay Length: 1,742 Words / 7 PagesSubmitted: May 17, 2010 -
Marketing Strategy Tender Care Diaper
Analysis of case study Tender care diaper Suggested Strategy-Diaper Rash Strategy Break even analysis of the three strategy Diaper Rash strategy 1 No of Doctor and Nurses in USA 400,000 2 No of Doctor and Nurses in California 11%*400000 44000 3 Mailing List($60/1000) 2640 4 Cost to print and mail a broucher cover letter and post card($250/1000) 11000 5 Sample Diaper $400/1000 17600 6 Demonstration Cost $6 Per 2.5 doctor 105600 7 Convention and advertisement
Rating:Essay Length: 1,049 Words / 5 PagesSubmitted: May 20, 2010 -
Ford's E-Commerce Strategy
EXECUTIVE SUMMARY In early 1999, Ford announced an integrated e-commerce strategy, with the objective of creating an interface among customers, dealers, vendors and even competitors. The SWOT analysis was studied for the development the strategy, as well as the chances of success of such strategy. With Ford’s desire to shift from ‘dealer-centric’ selling to ‘consumer-centric’ selling, we looked at the typical characteristics of online customers and how dealers could reinvent themselves to remain relevant in
Rating:Essay Length: 1,540 Words / 7 PagesSubmitted: May 20, 2010 -
Formation Systems, Organizations, and Strategy
formation Systems, Organizations, and Strategy Information systems are an important factor in a growing business today. With increased competition and environmental changes affecting the consumer world, it is crucial to implement information systems in order to stay ahead of the game. Most businesses today require the integration of information systems in order to increase sales and reduce costs. Information technology systems can impact many factors of a business. These factors can include anything from economic
Rating:Essay Length: 3,557 Words / 15 PagesSubmitted: May 21, 2010 -
Marketing Strategies
The product I chosen is the Violin that is available in the USA. The country I choose to market my violins is Germany. Why choose Germany to market violins? Because Germany has a powerful economy, has a long period of growth rate, aging population is growing bigger every day, the restructuring and growing capital markets are setting the foundations that help meet long term challenges. (The world fact book, 2007) The marketing mix has four
Rating:Essay Length: 821 Words / 4 PagesSubmitted: May 21, 2010 -
Conflict Resolution Strategies in Team Dynamics
Conflict Resolution Strategies in Team Dynamics University Of Phoenix GEN300H Skills For Professional Development Conflict Resolution Strategies in Team Dynamics Team conflict is a natural dynamic that exists in any organization, group, or gathering. It is unavoidable working in a team environment. Yet there are proven strategies available to build upon positive conflict, and lessen the consequences of negative conflict. Understanding conflict and its potentials and downfalls is the responsibility of each team member
Rating:Essay Length: 1,297 Words / 6 PagesSubmitted: May 22, 2010 -
What Is Brazos Investment Strategy? Does It Seem Well Suited for Its Position as a First-Time Fund? How Do You Assess the Merits of the Gtt Transaction?
1. What is Brazos’ investment strategy? Does it seem well suited for its position as a first-time fund? How do you assess the merits of the GTT transaction? Brazos’ investment strategy emphasizes buyouts of mid-size companies that show predictable cash flows, have good management teams in place, have well-developed niche markets, and are located in Texas and the Southwest. This strategy suits its position as a first-time fund because this geographic area is underserved by
Rating:Essay Length: 681 Words / 3 PagesSubmitted: May 22, 2010 -
The Challenges Facing Ebay in 2008 - Time for a Change a Strategy?
The Challenges Facing eBay in 2008:Time For A Change A Strategy? Part 1: OVERVIEW OF THE SITUATION eBay Inc. is an American Internet company that manages eBay.com, an online auction and shopping website in which people and businesses buy and sell a broad variety of goods and services worldwide.(Wikipedia,2010). In early 2008, the company had expanded worldwide, there are millions of collectibles, decor, appliances, computers, furnishings, equipment, vehicles, and other miscellaneous items are listed, bought,
Rating:Essay Length: 3,082 Words / 13 PagesSubmitted: May 23, 2010 -
Dell Marketing Strategy
This is one of my favorite stories to tell technology consulting businesses who want to market more effectively. It's a mainstay in my seminars because it illustrates such a critical marketing point -- one every business should be reminded of. Frequently. I have included a transcription here, and I believe you'll enjoy it. (For the original account this is based on, read Michael Dell's "Direct From Dell" ... an absolutely fantastic book for marketing strategies,
Rating:Essay Length: 562 Words / 3 PagesSubmitted: May 25, 2010 -
Marketing Strategy
Strategy 1 Running Head: STRATEGY Strategy Strategy 2 Positioning for substantial competitive advantage is focusing on the use of resource-based strategic perspective. Through the development of company resources and capabilities, a company’s goal is to create value for the consumer. In the modern, global economy, intellectual capital has become a point of focus. Companies have realized that knowledge , and expertise are resources as well, focusing on acquiring the right workforce has been made a
Rating:Essay Length: 567 Words / 3 PagesSubmitted: May 26, 2010